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Jan 2026
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Home/Insights/Retailers/12benefits.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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2.7K
Revenue
Jan 26
1.2K
Sessions
Jan 26
2.0-2.5%
Conv. rate
Jan 26
$75-100
AOV
Jan 26
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12benefits.com Annual Revenue and Growth

12benefits.com's annual sales on its online store amounted to $56.9K in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$56.9K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
12benefits.com revenue by year

12benefits.com's monthly revenueOVER TIME
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Over the past three months, 12benefits.com revenue has experienced decline of 1.2%, compared to the preceding three months.

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12benefits.com revenue decline for last six months
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OVERVIEW
In January 2026, 12benefits.com generated online sales revenue of $2,665, achieved a conversion rate between 2.00-2.50%, maintained an average order value (AOV) ranging from $75 to $100, and recorded a total of 1,183 sessions on the site, indicating steady engagement and sales performance during the month.
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12benefits.com competitors

When comparing 12benefits.com to its competitors as of January 2026, it falls behind in terms of revenue with $2,665. Its 29 transactions and 1,183 sessions also trail behind. However, 12benefits.com does have a decent average order value (AOV) ranging from $75 to $100, and a conversion rate of 2.00% to 2.50%. In comparison, ithairproducts.com boasts a revenue of $6,971 with 128 transactions and 5,055 sessions, along with a similar AOV range but a slightly higher conversion rate of 2.50% to 3.00%. togetherbeauty.com surpasses both with a revenue of $14,117, 159 transactions, and 4,356 sessions. Its AOV falls in the same range as 12benefits.com but it has a higher conversion rate of 3.50% to 4.00%. Lastly, supplementsuperstores.com is the leader in revenue at $83,227 with 877 transactions, 19,531 sessions, a comparable AOV, and the highest conversion rate at 4.00% to 4.50%.

ithairproducts.com screenshot
#1 ithairproducts.com
7K
Revenue
5.1K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
togetherbeauty.com screenshot
#2 togetherbeauty.com
14.1K
Revenue
4.4K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
supplementsuperstores.com screenshot
#3 supplementsuperstores.com
83.2K
Revenue
19.5K
Sessions
4.0-4.5%
Conv. rate
$75-100
AOV
12benefits.com vs top market performers
12benefits.com
top retailers
conversion rate vs average order value for 12benefits.com and its competitors
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12benefits.com channels

Identify top traffic channels that drive growth for 12benefits.comand discover how performance of traffic channels has changed over time.

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12benefits.com Google Ads spend

Evaluate 12benefits.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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12benefits.com devices

Review 12benefits.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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12benefits.com top markets

Explore 12benefits.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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12benefits.com country & global rank

Assess the ranking of 12benefits.com among other retailers within its primary country and worldwide.

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