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Sep 2025
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Home/Insights/Retailers/22dance.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for 22dance.com22dance.com

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2.8K
Revenue
Sep 25
3.1K
Sessions
Sep 25
1.0-1.5%
Conv. rate
Sep 25
$75-100
AOV
Sep 25
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22dance.com is a website that sells a diverse range of dance-related products. They offer a wide selection of dancewear, including costumes, leotards, and accessories. In addition, their inventory includes dance shoes for various styles and levels of expertise. They cater to dancers of all ages, offering products for beginners to professional performers.

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22dance.com Annual Revenue and Growth

22dance.com's annual sales on its online store amounted to $29.4K in 2024, down 0-5% from the previous year. For 2025, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$29.4K
Annual growth forecast2024/2025
10-20%
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eCommerce Revenue
22dance.com revenue by year

22dance.com's monthly revenueOVER TIME
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Over the past three months, 22dance.com revenue has experienced growth of 11%, compared to the preceding three months.

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22dance.com revenue growth for last six months
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OVERVIEW
In September 2025, 22dance.com generated $2,752 in online sales, significantly below the FASHION AND APPAREL median of $74,931, with a conversion rate of 1.00-1.50%, under the high benchmark of 3.2%, while its average order value (AOV) ranged from $75 to $100, just above the lower threshold of $73; the site recorded 3,139 sessions, far less than the median of 34,221, highlighting a need for improvement compared to leading competitors like shein.com, which dominated the category with staggering metrics, including over $819 million in revenue and nearly 300 million sessions.
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22dance.com competitors

In September 2025, 22dance.com had a revenue of $2,752 from 36 transactions and 3,139 sessions, with an average order value (AOV) ranging from $75-100 and a conversion rate of 1.00-1.50%. Comparing this data to its competitors, dancefootlights.com generated $15,058 in revenue from 99 transactions and 3,240 sessions, with an AOV of $150-175 and a conversion rate of 3.00-3.50%. On the other hand, danceline.com recorded $10,303 in revenue from 55 transactions and 2,522 sessions, with an AOV of $175-200 and a conversion rate of 2.00-2.50%. In terms of revenue, transactions, and sessions, 22dance.com lags behind both dancefootlights.com and danceline.com. Additionally, its AOV and conversion rate are also lower compared to its competitors, indicating potential areas for improvement in order to compete more effectively in the market.

dancefootlights.com screenshot
#1 dancefootlights.com
15.1K
Revenue
3.2K
Sessions
3.0-3.5%
Conv. rate
$150-175
AOV
danceline.com screenshot
#2 danceline.com
10.3K
Revenue
2.5K
Sessions
2.0-2.5%
Conv. rate
$175-200
AOV
22dance.com vs top market performers
22dance.com
top retailers
conversion rate vs average order value for 22dance.com and its competitors
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22dance.com channels

Identify top traffic channels that drive growth for 22dance.comand discover how performance of traffic channels has changed over time.

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22dance.com Google Ads spend

Evaluate 22dance.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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22dance.com devices

Review 22dance.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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22dance.com top markets

Explore 22dance.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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22dance.com country & global rank

Assess the ranking of 22dance.com among other retailers within its primary country and worldwide.

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