Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Jul 2025
All countries
Home/Insights/Retailers/511tactical.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

Favicon for 511tactical.com511tactical.com

Start benchmarking for free
Sign in with GoogleSign up with Google
11.1M
Revenue
2.3M
Sessions
2.0-2.5%
Conv. rate
$200-225
AOV
Loading...

511tactical.com is an e-commerce platform that sells a range of tactical apparel, footwear, accessories, and gear suitable for law enforcement, military, and security professionals. Their inventory features products like durable outerwear, uniforms, holsters, bags, shoes, and other specialized equipment designed for various roles and environments.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

511tactical.com's revenueOVER TIME
View real-time data

Over the past three months, 511tactical.com revenue has experienced growth of 2%, compared to the preceding three months.

View real-time data
511tactical.com revenue growth for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In July 2025, 511tactical.com in the SPORTS industry generated $11,066,300 in revenue, with a conversion rate of 2.00-2.50% and an average order value (AOV) of $200-225. The website had 2,303,709 sessions, ranking below the highest performer gunbroker.com with 12,741,838 sessions. The industry median for revenue is $101,851, conversion rate is 2.42%, AOV is $642, and sessions are 39,019. Additionally, the highest revenue earner in the category is gunbroker.com with $277,013,395, while the lowest AOV is $112 and lowest conversion rate is 0.48%.
Read more

511tactical.com competitors

In July 2025, 511tactical.com outperformed its competitors in terms of revenue with $11,066,300, compared to lapolicegear.com with $2,510,364, tacticalgear.com with $1,515,867, galls.com with $14,731,314, and uspatriottactical.com with $2,694,065. 511tactical.com also had the highest number of transactions at 50,643, surpassing lapolicegear.com, tacticalgear.com, galls.com, and uspatriottactical.com. In sessions, 511tactical.com had 2,303,709 visits, which exceeded lapolicegear.com, tacticalgear.com, galls.com, and uspatriottactical.com. The average order value (AOV) for 511tactical.com ranged between $200-$225, falling in the middle compared to lapolicegear.com, tacticalgear.com, galls.com, and uspatriottactical.com. However, the conversion rate for 511tactical.com was 2.00-2.50%, placing it between lapolicegear.com, tacticalgear.com, galls.com, and uspatriottactical.com.

lapolicegear.com screenshot
#1 lapolicegear.com
2.5M
Revenue
390.7K
Sessions
4.0-4.5%
Conv. rate
$150-175
AOV
tacticalgear.com screenshot
#2 tacticalgear.com
1.5M
Revenue
524.8K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
galls.com screenshot
#3 galls.com
14.7M
Revenue
719K
Sessions
3.5-4.0%
Conv. rate
$500-600
AOV
uspatriottactical.com screenshot
#4 uspatriottactical.com
2.7M
Revenue
307.4K
Sessions
3.5-4.0%
Conv. rate
$225-250
AOV
propper.com screenshot
#5 propper.com
353.7K
Revenue
169.5K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
511tactical.com vs top market performers
511tactical.com
top retailers
conversion rate vs average order value for 511tactical.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at 511tactical.com

In July large majority of sales on 511tactical.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on 511tactical.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

511tactical.com channels

Identify top traffic channels that drive growth for 511tactical.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

511tactical.com Google Ads spend

Evaluate 511tactical.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

511tactical.com devices

Review 511tactical.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

511tactical.com top markets

Explore 511tactical.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

511tactical.com country & global rank

Assess the ranking of 511tactical.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard