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Nov 2025
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Home/Insights/Retailers/aardvarktactical.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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104.3K
Revenue
Nov 25
10.4K
Sessions
Nov 25
2.0-2.5%
Conv. rate
Nov 25
$400-500
AOV
Nov 25
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AardvarkTactical.com is an e-commerce platform offering a wide range of tactical and law enforcement products. The website sells equipment such as firearms, body armor, tactical gear, and accessories. It also provides training services, including firearms and tactical courses, as well as consulting services for law enforcement agencies.

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aardvarktactical.com Annual Revenue and Growth

aardvarktactical.com's annual sales on its online store amounted to $607.5K in 2024, up 20-50% from the previous year. For 2025, revenue is expected to grow by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$607.5K
Annual growth forecast2024/2025
20-50%
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eCommerce Revenue
aardvarktactical.com revenue by year

aardvarktactical.com's monthly revenueOVER TIME
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Over the past three months, aardvarktactical.com revenue has experienced growth of 1.8%, compared to the preceding three months.

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aardvarktactical.com revenue growth for last six months
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OVERVIEW
In November 2025, aardvarktactical.com achieved online sales of $104,291, slightly above the SPORTS median of $102,020, with a conversion rate of 2.00-2.50%, closely trailing the sector high of 2.59%. The average order value (AOV) ranged between $450-475, lower than the high of $634 in the industry, while total sessions reached 10,385, significantly fewer than the median of 38,956 and the leader, gunbroker.com, with 14,084,614 sessions. Despite these metrics, aardvarktactical.com demonstrates competitive performance within the niche.
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aardvarktactical.com competitors

In November 2025, aardvarktactical.com outperforms its competitor kiwibreaching.com in terms of revenue, transactions, sessions, and conversion rate. aardvarktactical.com generated $104,291 in revenue from 231 transactions and 10,385 sessions, with an average order value (AOV) ranging from $450-475 and a conversion rate of 2.00-2.50%. In comparison, kiwibreaching.com had revenue of $44,811 from 37 transactions and 2,265 sessions, with an AOV of $1200-1225 and a conversion rate of 1.50-2.00%. aardvarktactical.com demonstrates higher sales volume, more website traffic, and a more effective conversion strategy compared to its competitor in the tactical equipment market.

kiwibreaching.com screenshot
#1 kiwibreaching.com
44.8K
Revenue
2.3K
Sessions
1.5-2.0%
Conv. rate
$1200-1300
AOV
TOP MARKET PERFORMERSby revenue
aardvarktactical.com vs top market performers
aardvarktactical.com
top retailers
conversion rate vs average order value for aardvarktactical.com and its competitors
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Revenue share by device at aardvarktactical.com

In November large majority of sales on aardvarktactical.com, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on aardvarktactical.com, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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aardvarktactical.com channels

Identify top traffic channels that drive growth for aardvarktactical.comand discover how performance of traffic channels has changed over time.

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aardvarktactical.com Google Ads spend

Evaluate aardvarktactical.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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aardvarktactical.com devices

Review aardvarktactical.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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aardvarktactical.com top markets

Explore aardvarktactical.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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aardvarktactical.com country & global rank

Assess the ranking of aardvarktactical.com among other retailers within its primary country and worldwide.

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