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May 2025
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Home/Insights/Retailers/aardvarktactical.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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26.5K
Revenue
2.9K
Sessions
1.5-2.0%
Conv. rate
$500-600
AOV
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AardvarkTactical.com is an e-commerce platform offering a wide range of tactical and law enforcement products. The website sells equipment such as firearms, body armor, tactical gear, and accessories. It also provides training services, including firearms and tactical courses, as well as consulting services for law enforcement agencies.

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aardvarktactical.com's revenueOVER TIME
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Over the past three months, aardvarktactical.com revenue has experienced decline of 17%, compared to the preceding three months.

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aardvarktactical.com revenue decline for last six months
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OVERVIEW
In May 2025, aardvarktactical.com in the SPORTS industry had online sales revenue of $26,507 (median: $99,988), conversion rate of 1.50-2.00% (high: 2.49%, low: 0.5%), AOV of $525-550 (high: $658, low: $114), and 2,924 sessions (median: 38,858). The top store in the category, gunbroker.com, had revenue of $308,086,874 and 13,843,748 sessions.
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aardvarktactical.com competitors

In May 2025, aardvarktactical.com generated a revenue of $26,507 from 50 transactions with 2,924 sessions. The Average Order Value (AOV) ranged between $525 and $550, and the conversion rate was between 1.50% and 2.00%. In comparison, its competitor kiwibreaching.com reported a revenue of $26,395 from 23 transactions with 1,567 sessions. kiwibreaching.com had a higher AOV range of $1125 to $1150 but a slightly lower conversion rate of 1.00% to 1.50%. Despite aardvarktactical.com having more transactions and sessions, kiwibreaching.com had a higher AOV which contributed to a similar revenue outcome. However, aardvarktactical.com had a slightly higher conversion rate, indicating better efficiency in turning sessions into transactions.

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#1 kiwibreaching.com
26.4K
Revenue
1.6K
Sessions
1.0-1.5%
Conv. rate
$1100-1200
AOV
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aardvarktactical.com vs top market performers
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conversion rate vs average order value for aardvarktactical.com and its competitors
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Revenue share by device at aardvarktactical.com

In May large majority of sales on aardvarktactical.com, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices.

In May large majority of sales on aardvarktactical.com, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices.
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aardvarktactical.com channels

Identify top traffic channels that drive growth for aardvarktactical.comand discover how performance of traffic channels has changed over time.

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aardvarktactical.com Google Ads spend

Evaluate aardvarktactical.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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aardvarktactical.com devices

Review aardvarktactical.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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aardvarktactical.com top markets

Explore aardvarktactical.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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aardvarktactical.com country & global rank

Assess the ranking of aardvarktactical.com among other retailers within its primary country and worldwide.

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