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Oct 2025
All countries
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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7M
Revenue
Oct 25
786.5K
Sessions
Oct 25
1.5-2.0%
Conv. rate
Oct 25
$400-500
AOV
Oct 25
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Aesop offers skin, hair and body care formulations, and personal and home fragrances created with meticulous attention to detail. Browse the range online.

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aesop.com's monthly revenueOVER TIME
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Over the past three months, aesop.com revenue has experienced growth of 92%, compared to the preceding three months.

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aesop.com revenue growth for last six months
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OVERVIEW
In October 2025, aesop.com generated $6,970,968 in online sales with a conversion rate of 1.50-2.00%, compared to a median of $41,294 in the BEAUTY AND COSMETICS industry. With an average order value (AOV) of $475-500, significantly above the industry's high of $202, aesop.com had 786,481 sessions, far exceeding the median of 18,156, yet still trailing sephora.com, which recorded 49,510,502 sessions. While aesop.com's performance reflects strong engagement and high-value transactions, it still has room to improve conversion rates relative to industry leaders.
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aesop.com competitors

In October 2025, aesop.com outperformed its competitor doverstreetmarket.com in terms of revenue, generating $6,970,968 compared to Dover Street Market's $4,944,276. aesop.com also had a higher number of transactions at 14,440, compared to Dover Street Market's 11,597. However, Dover Street Market had a slightly higher number of sessions at 855,481, compared to aesop.com's 786,481. In terms of average order value (AOV), aesop.com's range of $475-$500 was higher than Dover Street Market's range of $425-$450. Additionally, aesop.com had a higher conversion rate of 1.50-2.00% compared to Dover Street Market's 1.00-1.50%. Overall, aesop.com demonstrated stronger performance across multiple metrics compared to its competitor in October 2025.

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#1 doverstreetmarket.com
4.9M
Revenue
855.5K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
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TOP MARKET PERFORMERSby revenue
aesop.com vs top market performers
aesop.com
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conversion rate vs average order value for aesop.com and its competitors
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Revenue share by device at aesop.com

In October large majority of sales on aesop.com, 75% was finalized on desktop devices, with 25% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on aesop.com, 75% was finalized on desktop devices, with 25% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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aesop.com channels

Identify top traffic channels that drive growth for aesop.comand discover how performance of traffic channels has changed over time.

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aesop.com Google Ads spend

Evaluate aesop.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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aesop.com devices

Review aesop.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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aesop.com top markets

Explore aesop.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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aesop.com country & global rank

Assess the ranking of aesop.com among other retailers within its primary country and worldwide.

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