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Nov 2025
All countries
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

Favicon for aftco.comaftco.com

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323.5K
Revenue
Nov 25
121.3K
Sessions
Nov 25
1.5-2.0%
Conv. rate
Nov 25
$125-150
AOV
Nov 25
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

AFTCO.com is an online retail platform offering a wide range of fishing apparel, gear, and accessories. Their product lineup includes fishing shirts, shorts, rain gear, hats, gloves, face shields, and tackle to cater to the needs of fishing enthusiasts. The website provides a convenient online shopping experience.

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aftco.com Annual Revenue and Growth

aftco.com's annual sales on its online store amounted to $5M in 2024, down 0-5% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$5M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
aftco.com revenue by year

aftco.com's monthly revenueOVER TIME
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Over the past three months, aftco.com revenue has experienced decline of 20%, compared to the preceding three months.

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aftco.com revenue decline for last six months
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OVERVIEW
In November 2025, aftco.com generated $323,535 in online sales, significantly surpassing the median e-commerce revenue of $101,517, though still far from qvc.com's leading $175,248,381. The site achieved a conversion rate between 1.50% and 2.00%, below the industry high of 4.05%. Its average order value (AOV) ranged from $125 to $150, well below the high of $337. With 121,255 sessions, aftco.com performed notably better than the median of 41,915, yet remained dwarfed by boots.com's 43,745,699 sessions, reflecting a strong position within the e-commerce and shopping sector.
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aftco.com competitors

In November 2025, aftco.com had a revenue of $323,535 from 2,292 transactions and 121,255 sessions, with an average order value (AOV) ranging from $125 to $150 and a conversion rate of 1.50% to 2.00%. In comparison, pelagicgear.com generated $360,102 in revenue from 2,454 transactions and 91,555 sessions, with a higher conversion rate of 2.50% to 3.00%. simmsfishing.com outperformed both with a revenue of $1,784,405 from 6,725 transactions and 209,429 sessions, boasting an AOV of $250 to $275 and a conversion rate of 3.00% to 3.50%. While hookandtackle.com had a lower revenue of $25,669, it had a comparable conversion rate to pelagicgear.com and higher than aftco.com. hukgear.com had a significantly higher AOV of $300 to $325 but a conversion rate of 133.00% to 133.50%, indicating a potential data issue. guyharvey.com had a lower revenue than aftco.com and a slightly lower conversion rate.

pelagicgear.com screenshot
#1 pelagicgear.com
360.1K
Revenue
91.6K
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
hookandtackle.com screenshot
#2 hookandtackle.com
25.7K
Revenue
10.4K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
simmsfishing.com screenshot
#3 simmsfishing.com
1.8M
Revenue
209.4K
Sessions
3.0-3.5%
Conv. rate
$250-275
AOV
hukgear.com screenshot
#4 hukgear.com
446.2K
Revenue
1.1K
Sessions
133.0-133.5%
Conv. rate
$300-325
AOV
guyharvey.com screenshot
#5 guyharvey.com
99.4K
Revenue
36K
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
aftco.com vs top market performers
aftco.com
top retailers
conversion rate vs average order value for aftco.com and its competitors
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Revenue share by device at aftco.com

In November large majority of sales on aftco.com, 57% was finalized on desktop devices, with 43% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on aftco.com, 57% was finalized on desktop devices, with 43% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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aftco.com channels

Identify top traffic channels that drive growth for aftco.comand discover how performance of traffic channels has changed over time.

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aftco.com Google Ads spend

Evaluate aftco.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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aftco.com devices

Review aftco.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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aftco.com top markets

Explore aftco.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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aftco.com country & global rank

Assess the ranking of aftco.com among other retailers within its primary country and worldwide.

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