airfix.com
Airfix.com is a website offering a range of plastic scale model kits and related accessories. Their inventory includes airplane, car, ship, and military vehicle models, spanning various historical periods and popular franchises. They also provide supplies and tools for model enthusiasts alongside a community forum for discussions and assistance.
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airfix.com Annual Revenue and Growth
airfix.com's annual sales on its online store amounted to $3.3M in 2025, up 0-5% from the previous year. For 2026, revenue is expected to decline by 5-10%. This would mark a reversal from last year's growth.
airfix.com's monthly revenueOVER TIME
Over the past three months, airfix.com revenue has experienced decline of 27%, compared to the preceding three months.
airfix.com competitors
In May 2026, airfix.com generated a revenue of $273,248 with a conversion rate of 1.50-2.00% from 204,206 sessions, resulting in an average order value (AOV) of $50-75. In comparison, emodels.co.uk led with a higher revenue of $292,435 and a better conversion rate of 2.50-3.00%, despite having fewer transactions (2,688) from only 100,544 sessions. scalemodelshop.co.uk and hobbies.co.uk reported revenues of $126,077 and $160,578 respectively, both with similar conversion rates of 1.50-2.00%. Notably, hobbies.co.uk had the highest AOV at $125-150. kentmodels.co.uk, while lower in revenue at $35,446, achieved a competitive conversion rate of 2.50-3.00%. Lastly, megahobby.com showed lower metrics overall with a revenue of $57,304 and a conversion rate of 1.00-1.50%. Overall, airfix.com performs well, but it faces tough competition, especially from emodels.co.uk.
Industries airfix.com operates in
airfix.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.
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airfix.com channels
Identify top traffic channels that drive growth for airfix.comand discover how performance of traffic channels has changed over time.
airfix.com Google Ads spend
Evaluate airfix.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
airfix.com devices
Review airfix.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
