airfix.com
Airfix.com is a website offering a range of plastic scale model kits and related accessories. Their inventory includes airplane, car, ship, and military vehicle models, spanning various historical periods and popular franchises. They also provide supplies and tools for model enthusiasts alongside a community forum for discussions and assistance.
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airfix.com Annual Revenue and Growth
airfix.com's annual sales on its online store amounted to $3.2M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.
airfix.com's monthly revenueOVER TIME
Over the past three months, airfix.com revenue has experienced decline of 25%, compared to the preceding three months.
airfix.com competitors
In August 2025, airfix.com generated a revenue of 208,932 with 3,367 transactions and 188,590 sessions. The average order value (AOV) ranged between 50-75, and the conversion rate was between 1.50-2.00%. Comparing airfix.com to its competitors, emodels.co.uk had a revenue of 199,674 with 1,847 transactions and 88,482 sessions. Their AOV was higher at 100-125, but their conversion rate was similar at 2.00-2.50%. hobbies.co.uk had a revenue of 117,478 with 1,168 transactions and 83,070 sessions, with the same AOV range as emodels.co.uk but a slightly lower conversion rate of 1.00-1.50%. kentmodels.co.uk had lower revenue at 26,416 but a higher conversion rate of 2.50-3.00% with 467 transactions and 16,738 sessions. megahobby.com generated 82,140 in revenue with 1,095 transactions and 153,338 sessions, but had a lower AOV range of 75-100 and a conversion rate of 0.50-1.00%. Overall, airfix.com performed well in terms of revenue and transactions, with a competitive AOV and conversion rate compared to its competitors.
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airfix.com channels
Identify top traffic channels that drive growth for airfix.comand discover how performance of traffic channels has changed over time.
airfix.com Google Ads spend
Evaluate airfix.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
airfix.com devices
Review airfix.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
