airfix.com
Airfix.com is a website offering a range of plastic scale model kits and related accessories. Their inventory includes airplane, car, ship, and military vehicle models, spanning various historical periods and popular franchises. They also provide supplies and tools for model enthusiasts alongside a community forum for discussions and assistance.
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airfix.com's revenueOVER TIME
Over the past three months, airfix.com revenue has experienced decline of 8.4%, compared to the preceding three months.
airfix.com competitors
In May 2025, airfix.com outperformed its competitors in terms of revenue, transactions, and sessions. With a revenue of $261,990 from 4,217 transactions and 224,400 sessions, Airfix demonstrated a strong presence in the market. The average order value (AOV) for Airfix ranged between $50-75 with a conversion rate of 1.50-2.00%. In comparison, megahobby.com had a revenue of $137,916 from 1,834 transactions and 151,003 sessions, with an AOV of $75-100 and a conversion rate of 1.00-1.50%. scalemodelshop.co.uk, kentmodels.co.uk, emodels.co.uk, and hobbies.co.uk also lagged behind airfix.com in revenue, transactions, and sessions, with varying AOV and conversion rates. Airfix's superior performance in key metrics highlights its competitive advantage and strong market position among its rivals in the model kit industry.
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airfix.com channels
Identify top traffic channels that drive growth for airfix.comand discover how performance of traffic channels has changed over time.
airfix.com Google Ads spend
Evaluate airfix.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
airfix.com devices
Review airfix.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
