alaffia.com
Alaffia.com is an online platform that offers a wide range of skincare, haircare, and beauty products. Their inventory includes items such as body washes, moisturizers, shampoos, conditioners, and soaps. The website also features information about their fair-trade and sustainable practices, as well as their community empowerment initiatives.
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alaffia.com Annual Revenue and Growth
alaffia.com's annual sales on its online store amounted to $430K in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.
alaffia.com's monthly revenueOVER TIME
Over the past three months, alaffia.com revenue has experienced growth of 31%, compared to the preceding three months.
alaffia.com competitors
When comparing alaffia.com to its competitors in November 2025, it is evident that alaffia.com falls in the mid-range in terms of revenue, with $27,107, and transactions, with 452. Its sessions are on the higher end at 39,787, suggesting a strong online presence. The Average Order Value (AOV) falls between $50-75, and the conversion rate is between 1.00-1.50%. In contrast, sheamoisture.com stands out with a significantly higher revenue of $209,637 and 4,588 transactions, but with a lower AOV of $25-50. On the other hand, shearadiance.com boasts a high conversion rate of 5.50-6.00% with a revenue of $34,831 and 618 transactions. Despite not being the top performer in every metric, alaffia.com holds its own in the competitive market by maintaining a balance between revenue, transactions, AOV, and conversion rate.
Revenue share by device at alaffia.com
In November large majority of sales on alaffia.com, 68% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 32% of sales coming from desktop devices.
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alaffia.com channels
Identify top traffic channels that drive growth for alaffia.comand discover how performance of traffic channels has changed over time.
alaffia.com Google Ads spend
Evaluate alaffia.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
alaffia.com devices
Review alaffia.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
