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Jul 2026
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Home/Insights/Retailers/alaffia.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

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43.8K
Revenue
Jul 26
48.8K
Sessions
Jul 26
1.0-1.5%
Conv. rate
Jul 26
$50-75
AOV
Jul 26
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Alaffia.com is an online platform that offers a wide range of skincare, haircare, and beauty products. Their inventory includes items such as body washes, moisturizers, shampoos, conditioners, and soaps. The website also features information about their fair-trade and sustainable practices, as well as their community empowerment initiatives.

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alaffia.com Annual Revenue and Growth

alaffia.com's annual sales on its online store amounted to $281.9K in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$281.9K
Annual growth forecast2025/2026
10-20%
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eCommerce Revenue
alaffia.com revenue by year

alaffia.com's monthly revenueOVER TIME
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Over the past three months, alaffia.com revenue has experienced growth of 32%, compared to the preceding three months.

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alaffia.com revenue growth for last six months
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OVERVIEW
In July 2026, alaffia.com attracted 48,800 sessions, significantly higher than the typical beauty and cosmetics retailer's 17,100 sessions. The site's revenue for online sales reached $43,800, exceeding the typical beauty and cosmetics retailer's $39,200. With a conversion rate of 1.00-1.50%, alaffia.com is within the typical beauty and cosmetics retailer's range of 1.1% to 4.37%. Additionally, its average order value (AOV) of $50-75 falls within the typical beauty and cosmetics retailer's AOV range of $52 to $207.
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alaffia.com competitors

The competitive set includes alaffia.com, sheamoisture.com, stirlingsoap.com, bglh-marketplace.com, shearadiance.com, and peetbrospalmfree.com. As of July 2026, alaffia.com generated $43,800 from 701 transactions across 48,800 sessions, yielding a conversion rate of 1.00-1.50%. In contrast, sheamoisture.com leads significantly with $211,000 in revenue, outperforming alaffia.com by $167,000. While alaffia.com ranks fourth in transactions, it trails sheamoisture.com by 2,766 transactions. Furthermore, alaffia.com ranks third in sessions, falling short by 104,000 compared to sheamoisture.com. Overall, despite a respectable performance, alaffia.com lags behind its competitors, particularly sheamoisture.com, in crucial metrics.

peetbrospalmfree.com screenshot
#1 peetbrospalmfree.com
2.5K
Revenue
1.1K
Sessions
4.5-5.0%
Conv. rate
$25-50
AOV
shearadiance.com screenshot
#2 shearadiance.com
18.4K
Revenue
9K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
sheamoisture.com screenshot
#3 sheamoisture.com
211.2K
Revenue
153.2K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
stirlingsoap.com screenshot
#4 stirlingsoap.com
82.9K
Revenue
65.5K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
bglh-marketplace.com screenshot
#5 bglh-marketplace.com
57.6K
Revenue
36.6K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
alaffia.com vs top market performers
alaffia.com
top retailers
conversion rate vs average order value for alaffia.com and its competitors
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Revenue share by device at alaffia.com

In July large majority of sales on alaffia.com, 68% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 32% of sales coming from desktop devices.

In July large majority of sales on alaffia.com, 68% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 32% of sales coming from desktop devices.

Industries alaffia.com operates in

alaffia.com is tracked across 6 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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alaffia.com channels

Identify top traffic channels that drive growth for alaffia.comand discover how performance of traffic channels has changed over time.

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alaffia.com Google Ads spend

Evaluate alaffia.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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alaffia.com devices

Review alaffia.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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alaffia.com top markets

Explore alaffia.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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alaffia.com country & global rank

Assess the ranking of alaffia.com among other retailers within its primary country and worldwide.

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