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Aug 2026
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Home/Insights/Retailers/alaffia.com
TRANSACTION INTELLIGENCE - AUG 2026 GLOBALLY

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43.2K
Revenue
Aug 26
38.2K
Sessions
Aug 26
1.5-2.0%
Conv. rate
Aug 26
$50-75
AOV
Aug 26
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Alaffia.com is an online platform that offers a wide range of skincare, haircare, and beauty products. Their inventory includes items such as body washes, moisturizers, shampoos, conditioners, and soaps. The website also features information about their fair-trade and sustainable practices, as well as their community empowerment initiatives.

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alaffia.com Annual Revenue and Growth

alaffia.com's annual sales on its online store amounted to $281.9K in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$281.9K
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
alaffia.com revenue by year

alaffia.com's monthly revenueOVER TIME
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Over the past three months, alaffia.com revenue has experienced growth of 63%, compared to the preceding three months.

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alaffia.com revenue growth for last six months
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OVERVIEW
In August 2026, alaffia.com garnered 38,200 sessions, significantly surpassing the typical beauty and cosmetics retailer's 20,600 sessions. The site generated $43,200 in online sales, just below the typical revenue of $46,500 for this category. With a conversion rate of 1.50-2.00%, alaffia.com is comfortably within the typical range of 1.08% to 4.58%. Additionally, its average order value (AOV) of $50-75 aligns well with the typical beauty and cosmetics retailer's AOV of $52 to $207.
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alaffia.com competitors

In the competitive set of alaffia.com, notable players include sheamoisture.com, stirlingsoap.com, and bglh-marketplace.com. As of August 2026, alaffia.com generated $43,200 in revenue from 701 transactions across 38,200 sessions, resulting in an AOV between $50-75 and a conversion rate of 1.50-2.00%. In contrast, sheamoisture.com led significantly with $188,000 in revenue and 3,098 transactions. stirlingsoap.com also outperformed alaffia.com, achieving $72,700 in revenue from 947 transactions over 47,700 sessions. bglh-marketplace.com followed closely with $65,000 and 953 transactions. While alaffia.com ranks fourth in revenue and transactions, it stands third in sessions among its competitors.

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Sessions
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AOV
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#2 shearadiance.com
24.3K
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12.3K
Sessions
3.5-4.0%
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#3 sheamoisture.com
187.8K
Revenue
166.8K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
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#4 stirlingsoap.com
72.7K
Revenue
47.7K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
bglh-marketplace.com screenshot
#5 bglh-marketplace.com
65K
Revenue
37.3K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
alaffia.com vs top market performers
alaffia.com
top retailers
conversion rate vs average order value for alaffia.com and its competitors
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Revenue share by device at alaffia.com

In August large majority of sales on alaffia.com, 68% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 32% of sales coming from desktop devices.

In August large majority of sales on alaffia.com, 68% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 32% of sales coming from desktop devices.

Industries alaffia.com operates in

alaffia.com is tracked across 6 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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alaffia.com channels

Identify top traffic channels that drive growth for alaffia.comand discover how performance of traffic channels has changed over time.

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alaffia.com Google Ads spend

Evaluate alaffia.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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alaffia.com devices

Review alaffia.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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alaffia.com top markets

Explore alaffia.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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alaffia.com country & global rank

Assess the ranking of alaffia.com among other retailers within its primary country and worldwide.

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