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Home/Insights/Retailers/allaboutdoors.com

TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

allaboutdoors.com

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781.3K

Revenue

Nov 25

92.6K

Sessions

Nov 25

2.5-3.0%

Conv. rate

Nov 25

$300-325

AOV

Nov 25

Main country of store: UNITED STATES
Website category: HOME AND GARDEN

AllAboutDoors.com is an informational website focused on doors. It provides a wide range of articles, guides, and resources related to doors, including maintenance, installation, troubleshooting, and repair tips. The website does not directly sell any products.

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allaboutdoors.com Annual Revenue and Growth

allaboutdoors.com's annual sales on its online store amounted to $5.9M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024

$5.9M

Annual growth forecast2024/2025

10-20%

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eCommerce Revenue

allaboutdoors.com's monthly revenueOVER TIME
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Over the past three months, allaboutdoors.com revenue has experienced growth of 52%, compared to the preceding three months.

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allaboutdoors.com revenue growth for last six months

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OVERVIEW

In November 2025, allaboutdoors.com generated $781,257 in online sales, significantly exceeding the home and garden industry median of $122,040, but far behind the leading competitor, homedepot.com, which reported $1.6 billion. The site achieved a conversion rate of 2.50-3.00%, slightly below the industry high of 3.53%. With an average order value (AOV) ranging from $300 to $325, allaboutdoors.com outperformed the lower end of AOV benchmarks but was lower than the $672 high. Additionally, the website recorded 92,623 sessions, well above the median of 32,500 but still dwarfed by homedepot.com's massive 171 million sessions.

allaboutdoors.com competitors

In November 2025, allaboutdoors.com outperformed its competitors in terms of revenue, with a total of $781,257 compared to windowparts.com at $616,829, diydoorstore.com at $90,419, directdoorhardware.com at $140,837, tmhardware.com at $349,541, and slide-ezzz.com at $12,913. allaboutdoors.com also had the highest number of transactions at 2,483, followed by windowparts.com at 1,415, diydoorstore.com at 328, directdoorhardware.com at 264, tmhardware.com at 408, and slide-ezzz.com at 124. Additionally, allaboutdoors.com had the highest number of sessions at 92,623, showcasing strong user engagement. With an average order value (AOV) ranging from $300-$325 and a conversion rate of 2.50-3.00%, allaboutdoors.com demonstrated competitive performance against its counterparts.

#1 windowparts.com

616.8K

Revenue

37.1K

Sessions

3.5-4.0%

Conv. rate

$400-500

AOV

#2 diydoorstore.com

90.4K

Revenue

23.9K

Sessions

1.0-1.5%

Conv. rate

$275-300

AOV

#3 directdoorhardware.com

140.8K

Revenue

40.7K

Sessions

0.5-1.0%

Conv. rate

$500-600

AOV

#4 tmhardware.com

349.5K

Revenue

58.5K

Sessions

0.5-1.0%

Conv. rate

$800-900

AOV

#5 slide-ezzz.com

12.9K

Revenue

5.7K

Sessions

2.0-2.5%

Conv. rate

$100-125

AOV

CLOSEST COMPETITORSby revenue

directdoorhardware.com

diydoorstore.com

slide-ezzz.com

TOP MARKET PERFORMERSby revenue

directdoorhardware.com

diydoorstore.com

slide-ezzz.com

allaboutdoors.com vs top market performers

allaboutdoors.com

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Revenue share by device at allaboutdoors.com

In November large majority of sales on allaboutdoors.com, 84% was finalized on desktop devices, with 16% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

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allaboutdoors.com channels

Identify top traffic channels that drive growth for allaboutdoors.comand discover how performance of traffic channels has changed over time.

allaboutdoors.com Google Ads spend

Evaluate allaboutdoors.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

allaboutdoors.com devices

Review allaboutdoors.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

allaboutdoors.com top markets

Explore allaboutdoors.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.