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Sep 2025
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Home/Insights/Retailers/allaboutdoors.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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632.2K
Revenue
Sep 25
122.1K
Sessions
Sep 25
1.5-2.0%
Conv. rate
Sep 25
$300-325
AOV
Sep 25
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

AllAboutDoors.com is an informational website focused on doors. It provides a wide range of articles, guides, and resources related to doors, including maintenance, installation, troubleshooting, and repair tips. The website does not directly sell any products.

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allaboutdoors.com Annual Revenue and Growth

allaboutdoors.com's annual sales on its online store amounted to $5.9M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to grow by 5-10%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$5.9M
Annual growth forecast2024/2025
5-10%
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eCommerce Revenue
allaboutdoors.com revenue by year

allaboutdoors.com's monthly revenueOVER TIME
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Over the past three months, allaboutdoors.com revenue has experienced decline of 2.9%, compared to the preceding three months.

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allaboutdoors.com revenue decline for last six months
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OVERVIEW
In September 2025, allaboutdoors.com achieved online sales revenue of $632,245, significantly higher than the home and garden industry median of $113,901, but well below the leading competitor, homedepot.com, at $1,279,366,314. With a conversion rate of 1.50-2.00%, it remains below the high benchmark of 3.36%, while its average order value (AOV) ranged from $300-325, compared to a peak of $677 in the industry. The site recorded 122,087 sessions, substantially above the median of 32,433 but far behind homedepot.com, which garnered an astonishing 148,597,767 sessions.
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allaboutdoors.com competitors

In September 2025, allaboutdoors.com outperformed its competitors in terms of revenue, with a total of $632,245. While windowparts.com generated $500,082, diydoorstore.com brought in $88,311, directdoorhardware.com made $113,828, tmhardware.com had $237,055, and slide-ezzz.com only had $6,328 in revenue. In terms of transactions, All About Doors had the highest number at 1,969, followed by windowparts.com with 1,170 transactions. All About Doors also had the highest number of sessions at 122,087, compared to the closest competitor tmhardware.com with 58,509 sessions. The average order value (AOV) for All About Doors ranged from $300-$325, while competitors like directdoorhardware.com had an AOV of $550-$575. Additionally, All About Doors had a conversion rate of 1.50-2.00%, which was lower than windowparts.com's 2.50-3.00% conversion rate but higher than competitors like tmhardware.com and slide-ezzz.com.

windowparts.com screenshot
#1 windowparts.com
500.1K
Revenue
39.7K
Sessions
2.5-3.0%
Conv. rate
$400-500
AOV
diydoorstore.com screenshot
#2 diydoorstore.com
88.3K
Revenue
22K
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
directdoorhardware.com screenshot
#3 directdoorhardware.com
113.8K
Revenue
45.9K
Sessions
0.0-0.5%
Conv. rate
$500-600
AOV
tmhardware.com screenshot
#4 tmhardware.com
237.1K
Revenue
58.5K
Sessions
0.5-1.0%
Conv. rate
$700-800
AOV
slide-ezzz.com screenshot
#5 slide-ezzz.com
6.3K
Revenue
2.8K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
allaboutdoors.com vs top market performers
allaboutdoors.com
top retailers
conversion rate vs average order value for allaboutdoors.com and its competitors
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Revenue share by device at allaboutdoors.com

In September large majority of sales on allaboutdoors.com, 84% was finalized on desktop devices, with 16% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on allaboutdoors.com, 84% was finalized on desktop devices, with 16% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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allaboutdoors.com channels

Identify top traffic channels that drive growth for allaboutdoors.comand discover how performance of traffic channels has changed over time.

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allaboutdoors.com Google Ads spend

Evaluate allaboutdoors.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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allaboutdoors.com devices

Review allaboutdoors.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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allaboutdoors.com top markets

Explore allaboutdoors.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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allaboutdoors.com country & global rank

Assess the ranking of allaboutdoors.com among other retailers within its primary country and worldwide.

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