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Jan 2026
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Home/Insights/Retailers/allianceonline.co.uk
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

Favicon for allianceonline.co.ukallianceonline.co.uk

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185.1K
Revenue
Jan 26
41.2K
Sessions
Jan 26
1.5-2.0%
Conv. rate
Jan 26
$275-300
AOV
Jan 26
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Alliance is a leading supplier of home essentials and kitchen equipment, supplying to homes and the catering and hospitality industries in the UK & Ireland

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allianceonline.co.uk Annual Revenue and Growth

allianceonline.co.uk's annual sales on its online store amounted to $2M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$2M
Annual growth forecast2025/2026
10-20%
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eCommerce Revenue
allianceonline.co.uk revenue by year

allianceonline.co.uk's monthly revenueOVER TIME
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Over the past three months, allianceonline.co.uk revenue has experienced decline of 3.4%, compared to the preceding three months.

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allianceonline.co.uk revenue decline for last six months
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OVERVIEW
In January 2026, allianceonline.co.uk generated $185,071 in online sales, significantly below the e-commerce marketplace median of $529,306, with sessions totaling 41,224 compared to the median of 161,813. Its conversion rate ranged from 1.50% to 2.00%, falling short of the industry high of 4.66%. The average order value (AOV) stood between $275 and $300, slightly below the e-commerce average of $290. This performance highlights challenges in scaling against major competitors like Amazon, which dominates the sector with a staggering revenue of over $12 billion.
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allianceonline.co.uk competitors

When comparing allianceonline.co.uk to its competitors in the catering supplies industry in January 2026, some interesting insights can be drawn. allianceonline.co.uk generated a revenue of $185,071 with 649 transactions and 41,224 sessions, boasting an average order value (AOV) of $275-$300 and a conversion rate of 1.50-2.00%. In contrast, nisbets.co.uk led the pack with a revenue of $18,947,972 from 79,076 transactions and 1,849,640 sessions, featuring an AOV of $225-$250 and a conversion rate of 4.00-4.50%. While allianceonline.co.uk performed well in terms of conversion rate, it lags behind in revenue compared to the top competitor. Other competitors such as caterkwik.co.uk, ecatering.co.uk, and catering24.co.uk also outperformed allianceonline.co.uk in revenue and sessions, showcasing the competitive landscape of the industry.

nisbets.co.uk screenshot
#1 nisbets.co.uk
18.9M
Revenue
1.8M
Sessions
4.0-4.5%
Conv. rate
$225-250
AOV
247cateringsupplies.co.uk screenshot
#2 247cateringsupplies.co.uk
77.5K
Revenue
9.3K
Sessions
1.0-1.5%
Conv. rate
$700-800
AOV
caterkwik.co.uk screenshot
#3 caterkwik.co.uk
814.8K
Revenue
67.9K
Sessions
3.5-4.0%
Conv. rate
$300-325
AOV
catering24.co.uk screenshot
#4 catering24.co.uk
146.2K
Revenue
28.6K
Sessions
2.5-3.0%
Conv. rate
$175-200
AOV
ecatering.co.uk screenshot
#5 ecatering.co.uk
411K
Revenue
62.9K
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
allianceonline.co.uk vs top market performers
allianceonline.co.uk
top retailers
conversion rate vs average order value for allianceonline.co.uk and its competitors
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Revenue share by device at allianceonline.co.uk

In January large majority of sales on allianceonline.co.uk, 54% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 46% of sales coming from desktop devices.

In January large majority of sales on allianceonline.co.uk, 54% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 46% of sales coming from desktop devices.
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allianceonline.co.uk channels

Identify top traffic channels that drive growth for allianceonline.co.ukand discover how performance of traffic channels has changed over time.

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allianceonline.co.uk Google Ads spend

Evaluate allianceonline.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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allianceonline.co.uk devices

Review allianceonline.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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allianceonline.co.uk top markets

Explore allianceonline.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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allianceonline.co.uk country & global rank

Assess the ranking of allianceonline.co.uk among other retailers within its primary country and worldwide.

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