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Jan 2026
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TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

Favicon for amway.deamway.de

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415.6K
Revenue
Jan 26
119.4K
Sessions
Jan 26
2.0-2.5%
Conv. rate
Jan 26
$125-150
AOV
Jan 26
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  • Main country of store: GERMANY
  • Website category: MARKETPLACE

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amway.de Annual Revenue and Growth

amway.de's annual sales on its online store amounted to $5.1M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 5-10%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$5.1M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
amway.de revenue by year

amway.de's monthly revenueOVER TIME
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Over the past three months, amway.de revenue has experienced growth of 33%, compared to the preceding three months.

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amway.de revenue growth for last six months
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OVERVIEW
In January 2026, amway.de, an e-commerce and shopping marketplace, generated online sales revenue of $415,616, which is below the industry median of $529,306. The site's conversion rate ranged between 2.00-2.50%, below the high of 4.66% in the sector, while its average order value (AOV) was $125-150, considerably lower than the high of $290. The website attracted 119,374 sessions, notably fewer than the median of 161,813, contrasting sharply with the massive 2,738,157,822 sessions recorded by the largest competitor, amazon.com. Overall, these metrics indicate a need for growth and optimization strategies.
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amway.de competitors

In January 2026, amway.de reported a revenue of $415,616 with 2,834 transactions and 119,374 sessions. The average order value (AOV) for amway.de ranged from $125 to $150, and the conversion rate was between 2.00% and 2.50%. In comparison, amway.com had a much higher revenue of $8,728,979 with 75,755 transactions and 2,813,736 sessions. The AOV for amway.com was between $100 and $125, and the conversion rate was slightly higher at 2.50% to 3.00%. On the other hand, zumoo.de had a revenue of $44,681 with 392 transactions and 13,691 sessions. The AOV for zumoo.de was similar to amway.com at $100 to $125, and the conversion rate was also in the same range at 2.50% to 3.00%. Overall, amway.de's metrics fell between those of its competitors in terms of revenue, transactions, sessions, AOV, and conversion rate.

amway.com screenshot
#1 amway.com
8.7M
Revenue
2.8M
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
zumoo.de screenshot
#2 zumoo.de
44.7K
Revenue
13.7K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
amway.de vs top market performers
amway.de
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conversion rate vs average order value for amway.de and its competitors
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Revenue share by device at amway.de

In January large majority of sales on amway.de, 72% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 28% of sales coming from desktop devices.

In January large majority of sales on amway.de, 72% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 28% of sales coming from desktop devices.
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amway.de channels

Identify top traffic channels that drive growth for amway.deand discover how performance of traffic channels has changed over time.

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amway.de Google Ads spend

Evaluate amway.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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amway.de devices

Review amway.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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amway.de top markets

Explore amway.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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amway.de country & global rank

Assess the ranking of amway.de among other retailers within its primary country and worldwide.

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