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May 2026
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TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

Favicon for amway.deamway.de

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192.3K
Revenue
May 26
58.4K
Sessions
May 26
2.0-2.5%
Conv. rate
May 26
$150-175
AOV
May 26
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  • Main country of store: GERMANY
  • Website category: MARKETPLACE

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amway.de Annual Revenue and Growth

amway.de's annual sales on its online store amounted to $5.1M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$5.1M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
amway.de revenue by year

amway.de's monthly revenueOVER TIME
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Over the past three months, amway.de revenue has experienced decline of 32%, compared to the preceding three months.

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amway.de revenue decline for last six months
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OVERVIEW
In May 2026, amway.de generated $192,302 in revenue from online sales, falling short of the e-commerce and shopping marketplace median of $272,090. With a conversion rate between 2.00-2.50%, it is below the industry high of 4.41%. The average order value (AOV) ranges from $150-175, significantly lower than the high of $289. amway.de recorded 58,387 sessions, well below the marketplace median of 122,379, while industry leader amazon.com boasts staggering metrics, including revenue of $12,236,119,558 and sessions at an astounding 2,668,424,650. Overall, amway.de displays room for improvement across all performance metrics.
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amway.de competitors

In May 2026, amway.de generated $192,302 in revenue from 1,281 transactions across 58,387 sessions, reflecting an average order value (AOV) of $150-175 and a conversion rate of 2.00-2.50%. In stark contrast, amway.com significantly outperformed with a revenue of $11,377,241 from 103,929 transactions, showcasing 2,466,810 sessions. Its AOV of $100-125 is lower than amway.de’s, yet it benefits from a higher conversion rate of 4.00-4.50%. While amway.de demonstrates a niche market with its elevated AOV, amway.com clearly leads in volume and overall revenue. The disparity in traffic and transaction numbers highlights the competitive landscape, emphasizing amway.com’s dominance and the challenges faced by amway.de in capturing a larger share of the market.

amway.com screenshot
#1 amway.com
11.4M
Revenue
2.5M
Sessions
4.0-4.5%
Conv. rate
$100-125
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
amway.de vs top market performers
amway.de
top retailers
conversion rate vs average order value for amway.de and its competitors
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Revenue share by device at amway.de

In May large majority of sales on amway.de, 72% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 28% of sales coming from desktop devices.

In May large majority of sales on amway.de, 72% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 28% of sales coming from desktop devices.

Industries amway.de operates in

amway.de is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

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amway.de channels

Identify top traffic channels that drive growth for amway.deand discover how performance of traffic channels has changed over time.

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amway.de Google Ads spend

Evaluate amway.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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amway.de devices

Review amway.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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amway.de top markets

Explore amway.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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amway.de country & global rank

Assess the ranking of amway.de among other retailers within its primary country and worldwide.

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