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Sep 2025
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TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for arlo.comarlo.com

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5.8M
Revenue
Sep 25
3.5M
Sessions
Sep 25
0.5-1.0%
Conv. rate
Sep 25
$275-300
AOV
Sep 25
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Arlo.com is a comprehensive website that provides various products and services. The website offers a wide range of security solutions such as smart cameras, doorbells, and security lights. Moreover, it provides supplementary accessories and subscriptions to enhance home surveillance and monitoring systems. The website caters to both residential and commercial customers.

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arlo.com Annual Revenue and Growth

arlo.com's annual sales on its online store amounted to $79.1M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 10-20%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$79.1M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
arlo.com revenue by year

arlo.com's monthly revenueOVER TIME
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Over the past three months, arlo.com revenue has experienced growth of 26%, compared to the preceding three months.

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arlo.com revenue growth for last six months
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OVERVIEW
In September 2025, arlo.com generated $5,799,195 in online sales, significantly surpassing the consumer electronics median of $210,220, yet falling short of industry leader apple.com's $4,216,264,748. The site achieved a conversion rate of 0.50-1.00%, below the high benchmark of 3.85% but above the low of 0.44%. With an average order value (AOV) of $275-300, arlo.com also lags behind the high AOV of $893 and above the low of $119. The site recorded 3,503,578 sessions, compared to apple.com’s 579,696,653, while the median for the category was only 49,877 sessions.
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arlo.com competitors

In September 2025, arlo.com generated a revenue of $5,799,195 from 19,332 transactions and 3,503,578 sessions, with an average order value (AOV) ranging from $275 to $300 and a conversion rate between 0.50% and 1.00%. When compared to its competitors, arlo.com falls behind in revenue compared to ring.com, which generated $40,688,365 from 134,227 transactions and 27,052,306 sessions, with an AOV between $300 and $325. However, arlo.com outperformed wasserstein-home.com in revenue, transactions, and sessions, but had a lower AOV. In terms of conversion rates, arlo.com is on par with netgear.com and swann.com, but lags behind cctvcameraworld.com. Overall, while arlo.com may not have the highest revenue among its competitors, it maintains a solid conversion rate and consistent AOV in the home security industry.

wasserstein-home.com screenshot
#1 wasserstein-home.com
309.5K
Revenue
84.4K
Sessions
1.5-2.0%
Conv. rate
$225-250
AOV
ring.com screenshot
#2 ring.com
40.7M
Revenue
27.1M
Sessions
0.0-0.5%
Conv. rate
$300-325
AOV
netgear.com screenshot
#3 netgear.com
12.3M
Revenue
3.3M
Sessions
0.5-1.0%
Conv. rate
$600-700
AOV
eufy.com screenshot
#4 eufy.com
35.3M
Revenue
4.2M
Sessions
2.0-2.5%
Conv. rate
$350-375
AOV
cctvcameraworld.com screenshot
#5 cctvcameraworld.com
207K
Revenue
89K
Sessions
0.0-0.5%
Conv. rate
$1100-1200
AOV
arlo.com vs top market performers
arlo.com
top retailers
conversion rate vs average order value for arlo.com and its competitors
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Revenue share by device at arlo.com

In September large majority of sales on arlo.com, 83% was finalized on desktop devices, with 17% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on arlo.com, 83% was finalized on desktop devices, with 17% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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arlo.com channels

Identify top traffic channels that drive growth for arlo.comand discover how performance of traffic channels has changed over time.

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arlo.com Google Ads spend

Evaluate arlo.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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arlo.com devices

Review arlo.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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arlo.com top markets

Explore arlo.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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arlo.com country & global rank

Assess the ranking of arlo.com among other retailers within its primary country and worldwide.

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