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Dec 2025
All countries
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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14.9M
Revenue
Dec 25
5.5M
Sessions
Dec 25
1.5-2.0%
Conv. rate
Dec 25
$125-150
AOV
Dec 25
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  • Main country of store: UNITED STATES
  • Website category: BUSINESS AND CONSUMER SERVICES
  • D2C

Avery.com is an online platform offering a wide range of office supplies and customizable products. They specialize in selling label-making, organization, and creative materials. The website provides customers with templates and software for creating professional labels, as well as solutions for printing labels, cards, badges, and more.

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avery.com Annual Revenue and Growth

avery.com's annual sales on its online store amounted to $137.8M in 2024, up 0-5% from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$137.8M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
avery.com revenue by year

avery.com's monthly revenueOVER TIME
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Over the past three months, avery.com revenue has experienced growth of 36%, compared to the preceding three months.

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avery.com revenue growth for last six months
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OVERVIEW
In December 2025, avery.com generated $14,934,730 in online sales, significantly surpassing the median of $226,414 in the business and consumer services industry. Its conversion rate ranged from 1.50-2.00%, below the high benchmark of 5.73%, while its average order value (AOV) fell between $125-150, compared to the industry high of $547. With 5,533,951 sessions, avery.com was notable but still below the highest-performing site, staples.com, at 14,352,591 sessions. Overall, avery.com demonstrates strong revenue but could improve conversion and engagement metrics relative to industry leaders.
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avery.com competitors

In December 2025, avery.com outperformed its competitors in terms of revenue with $14,934,730, compared to onlinelabels.com at $10,468,728, worldlabel.com at $956,127, sheetlabels.com at $680,082, and uprinting.com at $7,465,682. avery.com also had the highest number of transactions with 99,973, while its competitors ranged from 1,941 to 46,206 transactions. However, in terms of sessions, avery.com had 5,533,951, which was higher than some competitors but lower than onlinelabels.com. avery.com had an average order value (AOV) ranging from $125-150, which was lower than the AOVs of its competitors, such as sheetlabels.com with an AOV of $350-375. Despite this, avery.com maintained a competitive conversion rate of 1.50-2.00%, similar to sheetlabels.com and worldlabel.com, but lower than onlinelabels.com and uprinting.com.

onlinelabels.com screenshot
#1 onlinelabels.com
10.5M
Revenue
684.7K
Sessions
6.5-7.0%
Conv. rate
$225-250
AOV
worldlabel.com screenshot
#2 worldlabel.com
956.1K
Revenue
97.1K
Sessions
3.0-3.5%
Conv. rate
$325-350
AOV
sheetlabels.com screenshot
#3 sheetlabels.com
680.1K
Revenue
112K
Sessions
1.5-2.0%
Conv. rate
$350-375
AOV
uprinting.com screenshot
#4 uprinting.com
7.5M
Revenue
449.9K
Sessions
5.5-6.0%
Conv. rate
$275-300
AOV
shoplet.com screenshot
#5 shoplet.com
365.4K
Revenue
100.5K
Sessions
1.0-1.5%
Conv. rate
$325-350
AOV
avery.com vs top market performers
avery.com
top retailers
conversion rate vs average order value for avery.com and its competitors
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Revenue share by device at avery.com

In December large majority of sales on avery.com, 95% was finalized on desktop devices, with 4.9% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on avery.com, 95% was finalized on desktop devices, with 4.9% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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avery.com channels

Identify top traffic channels that drive growth for avery.comand discover how performance of traffic channels has changed over time.

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avery.com Google Ads spend

Evaluate avery.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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avery.com devices

Review avery.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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avery.com top markets

Explore avery.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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avery.com country & global rank

Assess the ranking of avery.com among other retailers within its primary country and worldwide.

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