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Sep 2025
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TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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8.4M
Revenue
Sep 25
3.9M
Sessions
Sep 25
1.0-1.5%
Conv. rate
Sep 25
$125-150
AOV
Sep 25
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  • Main country of store: UNITED STATES
  • Website category: BUSINESS AND CONSUMER SERVICES
  • D2C

Avery.com is an online platform offering a wide range of office supplies and customizable products. They specialize in selling label-making, organization, and creative materials. The website provides customers with templates and software for creating professional labels, as well as solutions for printing labels, cards, badges, and more.

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avery.com Annual Revenue and Growth

avery.com's annual sales on its online store amounted to $137.8M in 2024, up 0-5% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$137.8M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
avery.com revenue by year

avery.com's monthly revenueOVER TIME
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Over the past three months, avery.com revenue has experienced decline of 2.8%, compared to the preceding three months.

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avery.com revenue decline for last six months
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OVERVIEW
In September 2025, avery.com generated online sales revenue of $8,373,151, significantly exceeding the median of $177,416 in the business_and_consumer_services sector. With a conversion rate of 1.00-1.50%, avery.com falls slightly below the high benchmark of 5.62%. The Average Order Value (AOV) ranges from $125 to $150, which is moderate compared to the sector's high of $562. The site attracted 3,911,425 sessions, well below the top performer, staples.com, with 10,933,859 sessions, highlighting potential growth opportunities despite outperforming the median session figure of 29,770 in the industry.
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avery.com competitors

In September 2025, avery.com generated $8,373,151 in revenue from 57,339 transactions and 3,911,425 sessions, with an average order value (AOV) ranging from $125-150 and a conversion rate of 1.00-1.50%. Comparing this data to its competitors, onlinelabels.com had a revenue of $7,376,327 from 31,757 transactions and 669,584 sessions, with an AOV of $225-250 and a conversion rate of 4.50-5.00%. worldlabel.com had a significantly lower revenue of $767,753 from 2,205 transactions and 71,386 sessions, with a higher AOV of $325-350 and a conversion rate of 3.00-3.50%. uprinting.com performed well with $6,211,880 in revenue from 21,890 transactions and 526,972 sessions, an AOV of $275-300, and a conversion rate of 4.00-4.50%. stickeryou.com fell behind with $1,743,535 in revenue from 8,051 transactions and 419,246 sessions, with an AOV of $200-225 and a conversion rate of 1.50-2.00%. avery.com remains competitive in terms of revenue and conversion rate, with a comparable AOV to most competitors.

onlinelabels.com screenshot
#1 onlinelabels.com
7.4M
Revenue
669.6K
Sessions
4.5-5.0%
Conv. rate
$225-250
AOV
worldlabel.com screenshot
#2 worldlabel.com
767.8K
Revenue
71.4K
Sessions
3.0-3.5%
Conv. rate
$325-350
AOV
sheetlabels.com screenshot
#3 sheetlabels.com
425.7K
Revenue
92.3K
Sessions
1.0-1.5%
Conv. rate
$325-350
AOV
uprinting.com screenshot
#4 uprinting.com
6.2M
Revenue
527K
Sessions
4.0-4.5%
Conv. rate
$275-300
AOV
stickeryou.com screenshot
#5 stickeryou.com
1.7M
Revenue
419.2K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
avery.com vs top market performers
avery.com
top retailers
conversion rate vs average order value for avery.com and its competitors
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Revenue share by device at avery.com

In September large majority of sales on avery.com, 95% was finalized on desktop devices, with 4.7% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on avery.com, 95% was finalized on desktop devices, with 4.7% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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avery.com channels

Identify top traffic channels that drive growth for avery.comand discover how performance of traffic channels has changed over time.

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avery.com Google Ads spend

Evaluate avery.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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avery.com devices

Review avery.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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avery.com top markets

Explore avery.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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avery.com country & global rank

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