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May 2025
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Home/Insights/Retailers/babybjorn.co.uk
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

Favicon for babybjorn.co.ukbabybjorn.co.uk

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235.6K
Revenue
48.5K
Sessions
2.0-2.5%
Conv. rate
$200-225
AOV
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Baby products from BabyBjörn have been loved for generations. Visit our official website to shop baby carriers, bouncers & more to simplify life with child

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babybjorn.co.uk's revenueOVER TIME
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Over the past three months, babybjorn.co.uk revenue has experienced decline of 2%, compared to the preceding three months.

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babybjorn.co.uk revenue decline for last six months
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OVERVIEW
In May 2025, babybjorn.co.uk in the CHILDCARE industry generated online sales revenue of $235,624, with a conversion rate of 2.00-2.50% and an average order value (AOV) of $200-225. This website had 48,501 sessions, while the highest sessions were recorded by babylist.com at 13,729,709. The median revenue for the CHILDCARE industry was $51,120, with the largest online store, babylist.com, making $81,210,274 in revenue. A very high conversion rate in this category is 4.58%, and a very low conversion rate is 1.07%. A very high AOV is $282, while a very low AOV is $58.
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babybjorn.co.uk competitors

In May 2025, babybjorn.co.uk had a revenue of £235,624 from 1,081 transactions with 48,501 sessions, resulting in an Average Order Value (AOV) of £200-225 and a conversion rate of 2.00-2.50%. Comparing this data to its competitors, babygearlab.com outperformed in revenue with £1,311,887 from 13,284 transactions and 456,048 sessions, with an AOV of £75-100 and a conversion rate of 2.50-3.00%. naturalbabyshower.co.uk also excelled with a revenue of £1,960,226 from 9,534 transactions and 494,317 sessions, featuring an AOV of £200-225 and a conversion rate of 1.50-2.00%. In terms of conversion rate and AOV, babybjorn.co.uk closely aligned with newtonbaby.com, which had a revenue of £1,973,145 from 7,585 transactions and 352,224 sessions, boasting an AOV of £250-275 and a conversion rate of 2.00-2.50%.

babybjorn.com screenshot
#1 babybjorn.com
388.4K
Revenue
147.4K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
infantino.com screenshot
#2 infantino.com
56.3K
Revenue
54.6K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
naturalbabyshower.co.uk screenshot
#3 naturalbabyshower.co.uk
2M
Revenue
494.3K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
babygearlab.com screenshot
#4 babygearlab.com
1.3M
Revenue
456K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
newtonbaby.com screenshot
#5 newtonbaby.com
2M
Revenue
352.2K
Sessions
2.0-2.5%
Conv. rate
$250-275
AOV
babybjorn.co.uk vs top market performers
babybjorn.co.uk
top retailers
conversion rate vs average order value for babybjorn.co.uk and its competitors
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Revenue share by device at babybjorn.co.uk

In May large majority of sales on babybjorn.co.uk, 58% was finalized on mobile devices, with 42% of sales coming from desktop devices.

In May large majority of sales on babybjorn.co.uk, 58% was finalized on mobile devices, with 42% of sales coming from desktop devices.
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brands overtime comparison

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babybjorn.co.uk channels

Identify top traffic channels that drive growth for babybjorn.co.ukand discover how performance of traffic channels has changed over time.

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babybjorn.co.uk Google Ads spend

Evaluate babybjorn.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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babybjorn.co.uk devices

Review babybjorn.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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babybjorn.co.uk top markets

Explore babybjorn.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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babybjorn.co.uk country & global rank

Assess the ranking of babybjorn.co.uk among other retailers within its primary country and worldwide.

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