Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Apr 2026
All countries
Home/Insights/Retailers/babyswag.com
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

Favicon for babyswag.combabyswag.com

Start benchmarking for free
Sign in with GoogleSign up with Google
921.2
Revenue
Apr 26
1.7K
Sessions
Apr 26
2.5-3.0%
Conv. rate
Apr 26
$0-25
AOV
Apr 26
Loading...

Babyswag.com is an e-commerce website that offers a wide selection of baby clothing and accessories. The site features a variety of trendy, comfortable, and fashionable items for babies and toddlers. Customers can browse through different categories to purchase a range of products suited for infants and young children.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

babyswag.com Annual Revenue and Growth

babyswag.com's annual sales on its online store amounted to $21.2K in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$21.2K
Annual growth forecast2025/2026
20-50%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
babyswag.com revenue by year

babyswag.com's monthly revenueOVER TIME
View real-time data

Over the past three months, babyswag.com revenue has experienced decline of 68%, compared to the preceding three months.

View real-time data
babyswag.com revenue decline for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In April 2026, babyswag.com, a CHILDCARE site, generated $921 in revenue from online sales, significantly below the median of $38,623, while babylist.com dominated with $85,727,108. The site achieved a conversion rate of 2.50-3.00%, trailing the high of 4.44% in the industry and above the low of 1.0%. With an average order value (AOV) of $0-25, babyswag.com lags behind the high AOV of $249 and the low of $40. The website attracted 1,688 sessions, far below the median of 18,157 and substantially behind babylist.com's 16,933,794 sessions.
Read more

babyswag.com competitors

In April 2026, babyswag.com generated $921 in revenue from 49 transactions across 1,688 sessions, with an average order value (AOV) of $0-25 and a conversion rate of 2.50-3.00%. In comparison, competitors like gerberchildrenswear.com vastly outperformed, boasting revenue of $1,240,116 from 14,611 transactions across 425,504 sessions, an AOV of $75-100, and a conversion rate of 3.00-3.50%. Similarly, jamisonandbexley.com earned $3,394 with 35 transactions over 1,745 sessions and maintained an AOV of $75-100 and a conversion rate of 2.00-2.50%. On the other hand, mylavendersun.com and babywit.com showed lower revenues of $1,314 and $1,375, respectively, but both had higher AOVs than babyswag.com, with mylavendersun.com at $75-100 and babywit.com at $50-75. Overall, babyswag.com lags behind competitors in revenue, AOV, and overall performance metrics.

mylavendersun.com screenshot
#1 mylavendersun.com
1.3K
Revenue
652
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
babywit.com screenshot
#2 babywit.com
1.4K
Revenue
1.3K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
gerberchildrenswear.com screenshot
#3 gerberchildrenswear.com
1.2M
Revenue
425.5K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
jamisonandbexley.com screenshot
#4 jamisonandbexley.com
3.4K
Revenue
1.7K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
babyswag.com vs top market performers
babyswag.com
top retailers
conversion rate vs average order value for babyswag.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

babyswag.com channels

Identify top traffic channels that drive growth for babyswag.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

babyswag.com Google Ads spend

Evaluate babyswag.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

babyswag.com devices

Review babyswag.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

babyswag.com top markets

Explore babyswag.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

babyswag.com country & global rank

Assess the ranking of babyswag.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard