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Jan 2026
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Home/Insights/Retailers/backdorf.de
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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468.7K
Revenue
Jan 26
97.3K
Sessions
Jan 26
1.5-2.0%
Conv. rate
Jan 26
$275-300
AOV
Jan 26
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backdorf.de Annual Revenue and Growth

backdorf.de's annual sales on its online store amounted to $4.4M in 2025, up 0-5% from the previous year. For 2026, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$4.4M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
backdorf.de revenue by year

backdorf.de's monthly revenueOVER TIME
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Over the past three months, backdorf.de revenue has experienced growth of 61%, compared to the preceding three months.

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backdorf.de revenue growth for last six months
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OVERVIEW
In January 2026, backdorf.de generated impressive online sales of $468,728, significantly surpassing the food_and_drink median of $54,139, although it still falls short of nespresso.com’s $106,223,343. The site’s conversion rate ranged between 1.50-2.00%, better than the lower end of the industry’s spectrum but below the high benchmark of 5.12%. Its average order value (AOV) stood at $275-300, nearing the industry high of $311 while exceeding the low of $47. Additionally, backdorf.de attracted 97,340 sessions, well above the median of 16,980 yet distant from nespresso.com's 17,317,526 sessions.
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backdorf.de competitors

Compared to its competitors in January 2026, backdorf.de generated a revenue of $468,728 from 1,676 transactions and 97,340 sessions. Its Average Order Value (AOV) ranged between $275-300, with a conversion rate of 1.50-2.00%. In comparison, schamotte-shop.de outperformed backdorf.de with a revenue of $600,899 from 2,536 transactions and 132,855 sessions, despite having a lower AOV of $225-250. hobbybaecker.de had the lowest revenue of $107,131, but boasted a higher conversion rate of 2.00-2.50% with an AOV of $75-100. baeckerei-spiegelhauer.de had a revenue of $374,175 from 4,368 transactions and 90,651 sessions, with a high conversion rate of 4.50-5.00%. Finally, muehlenlaedle.de generated $160,095 in revenue from 2,583 transactions and 121,421 sessions, with an AOV of $50-75 and a conversion rate of 2.00-2.50%.

schamotte-shop.de screenshot
#1 schamotte-shop.de
600.9K
Revenue
132.9K
Sessions
1.5-2.0%
Conv. rate
$225-250
AOV
hobbybaecker.de screenshot
#2 hobbybaecker.de
107.1K
Revenue
55.5K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
baeckerei-spiegelhauer.de screenshot
#3 baeckerei-spiegelhauer.de
374.2K
Revenue
90.7K
Sessions
4.5-5.0%
Conv. rate
$75-100
AOV
muehlenlaedle.de screenshot
#4 muehlenlaedle.de
160.1K
Revenue
121.4K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
backdorf.de vs top market performers
backdorf.de
top retailers
conversion rate vs average order value for backdorf.de and its competitors
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Revenue share by device at backdorf.de

In January large majority of sales on backdorf.de, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on backdorf.de, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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backdorf.de channels

Identify top traffic channels that drive growth for backdorf.deand discover how performance of traffic channels has changed over time.

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backdorf.de Google Ads spend

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backdorf.de devices

Review backdorf.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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backdorf.de top markets

Explore backdorf.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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backdorf.de country & global rank

Assess the ranking of backdorf.de among other retailers within its primary country and worldwide.

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