basepaws.com
Basepaws.com is a website that provides genetic testing services for cats. They offer various testing kits that allow pet owners to identify their cats breed, traits, and potential health concerns. Customers can access personalized reports and utilize the websites database to learn more about their feline companions.
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basepaws.com Annual Revenue and Growth
basepaws.com's annual sales on its online store amounted to $10.7M in 2024, up 50%+ from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.
basepaws.com's monthly revenueOVER TIME
Over the past three months, basepaws.com revenue has experienced growth of 44%, compared to the preceding three months.
basepaws.com competitors
When comparing basepaws.com to its competitors as of November 2025, basepaws.com falls behind in terms of revenue, transactions, and sessions. basepaws.com generated $598,143 in revenue from 3,752 transactions and 256,385 sessions, with an average order value (AOV) of $150-175 and a conversion rate of 1.00-1.50. In contrast, litter-robot.com leads with $14,978,452 in revenue from 56,844 transactions and 1,744,476 sessions, boasting an AOV of $250-275 and a conversion rate of 3.00-3.50. wisdompanel.com follows with $1,713,370 in revenue, 13,354 transactions, and 818,024 sessions, showcasing an AOV of $125-150 and a conversion rate of 1.50-2.00. basepaws.com's competitors, cfa.org and iheartcats.com, also outperform basepaws.com in terms of revenue, transactions, sessions, and AOV, but basepaws.com holds its ground in terms of conversion rate when compared to cfa.org.
Revenue share by device at basepaws.com
In November large majority of sales on basepaws.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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basepaws.com channels
Identify top traffic channels that drive growth for basepaws.comand discover how performance of traffic channels has changed over time.
basepaws.com Google Ads spend
Evaluate basepaws.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
basepaws.com devices
Review basepaws.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
