basepaws.com
Basepaws.com is a website that provides genetic testing services for cats. They offer various testing kits that allow pet owners to identify their cats breed, traits, and potential health concerns. Customers can access personalized reports and utilize the websites database to learn more about their feline companions.
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basepaws.com's revenueOVER TIME
Over the past three months, basepaws.com revenue has experienced decline of 43%, compared to the preceding three months.
basepaws.com competitors
In May 2025, basepaws.com, a pet genetics company, recorded a revenue of $422,954 with 2,402 transactions and 185,950 sessions. Their Average Order Value (AOV) ranged between $175-200, and their conversion rate was 1.00-1.50%. Comparing this to their competitors, litter-robot.com had significantly higher revenue of $4,464,381 with 16,407 transactions and 1,464,695 sessions. Their AOV was $250-275, and their conversion rate matched basepaws.com. wisdompanel.com also outperformed basepaws.com with $1,664,075 revenue, 12,153 transactions, and 822,958 sessions, but had a lower AOV of $125-150. cfa.org and iheartcats.com had revenue closer to basepaws.com at $406,215 and $247,275 respectively, with similar transaction and session numbers, but varying AOV and conversion rates. Overall, basepaws.com falls in the middle in terms of revenue and performance metrics compared to its competitors in the pet industry.
Revenue share by device at basepaws.com
In May large majority of sales on basepaws.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices.
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basepaws.com channels
Identify top traffic channels that drive growth for basepaws.comand discover how performance of traffic channels has changed over time.
basepaws.com Google Ads spend
Evaluate basepaws.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
basepaws.com devices
Review basepaws.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
