basepaws.com
Basepaws.com is a website that provides genetic testing services for cats. They offer various testing kits that allow pet owners to identify their cats breed, traits, and potential health concerns. Customers can access personalized reports and utilize the websites database to learn more about their feline companions.
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basepaws.com Annual Revenue and Growth
basepaws.com's annual sales on its online store amounted to $10.7M in 2024, up 50%+ from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.
basepaws.com's monthly revenueOVER TIME
Over the past three months, basepaws.com revenue has experienced growth of 16%, compared to the preceding three months.
basepaws.com competitors
Compared to its competitors in October 2025, basepaws.com lags behind in revenue with $534,660. litter-robot.com leads the pack with $14,117,419, followed by wisdompanel.com with $1,324,082, cfa.org with $629,068, and iheartcats.com with $287,034. In terms of transactions, basepaws.com recorded 3,325 transactions, whereas litter-robot.com had 53,036, wisdompanel.com had 10,553, cfa.org had 4,310, and iheartcats.com had 3,280. Sessions-wise, basepaws.com had 253,316 sessions, while litter-robot.com had 1,741,853, wisdompanel.com had 731,670, cfa.org had 298,484, and iheartcats.com had 205,655. The Average Order Value (AOV) for basepaws.com ranged from $150 to $175, whereas competitors like litter-robot.com had AOV of $250 to $275 and wisdompanel.com had AOV of $125 to $150. Conversion rates for basepaws.com were between 1.00% and 1.50%, on par with most competitors.
Revenue share by device at basepaws.com
In October large majority of sales on basepaws.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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basepaws.com channels
Identify top traffic channels that drive growth for basepaws.comand discover how performance of traffic channels has changed over time.
basepaws.com Google Ads spend
Evaluate basepaws.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
basepaws.com devices
Review basepaws.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
