basepaws.com
Basepaws.com is a website that provides genetic testing services for cats. They offer various testing kits that allow pet owners to identify their cats breed, traits, and potential health concerns. Customers can access personalized reports and utilize the websites database to learn more about their feline companions.
GRIPS CUSTOMERS & RESEARCH PARTNERS
basepaws.com Annual Revenue and Growth
basepaws.com's annual sales on its online store amounted to $6.2M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to moderate.
basepaws.com's monthly revenueOVER TIME
Over the past three months, basepaws.com revenue has experienced growth of 49%, compared to the preceding three months.
basepaws.com competitors
When comparing basepaws.com to its competitors in January 2026, it is clear that basepaws.com falls behind in terms of revenue, transactions, and sessions. basepaws.com generated a revenue of $629,604 from 3,908 transactions and 397,822 sessions, with an average order value (AOV) of $150-175 and a conversion rate of 0.50-1.00%. In contrast, the top competitor, litter-robot.com, achieved a significantly higher revenue of $13,939,056 from 50,906 transactions and 1,726,922 sessions, with an AOV of $250-275 and a conversion rate of 2.50-3.00%. wisdompanel.com, cfa.org, and iheartcats.com also outperformed basepaws.com in terms of revenue, transactions, and sessions, with varying AOV and conversion rates. basepaws.com may need to focus on increasing its marketing efforts and improving its website to better compete with its rivals in the pet industry.
Revenue share by device at basepaws.com
In January large majority of sales on basepaws.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Gain even more insights with the Grips app
basepaws.com channels
Identify top traffic channels that drive growth for basepaws.comand discover how performance of traffic channels has changed over time.
basepaws.com Google Ads spend
Evaluate basepaws.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
basepaws.com devices
Review basepaws.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
