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Jan 2026
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Home/Insights/Retailers/baxterboo.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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76.4K
Revenue
Jan 26
62.3K
Sessions
Jan 26
2.0-2.5%
Conv. rate
Jan 26
$50-75
AOV
Jan 26
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BaxterBoo.com is an online retail platform offering a wide range of pet products. Their inventory includes pet apparel, accessories, toys, healthcare supplies, and grooming items. The website aims to provide an extensive selection of high-quality and fashionable products to cater to the needs and preferences of pet owners.

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baxterboo.com Annual Revenue and Growth

baxterboo.com's annual sales on its online store amounted to $1.1M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$1.1M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
baxterboo.com revenue by year

baxterboo.com's monthly revenueOVER TIME
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Over the past three months, baxterboo.com revenue has experienced decline of 8.9%, compared to the preceding three months.

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baxterboo.com revenue decline for last six months
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OVERVIEW
In January 2026, baxterboo.com generated $76,361 in online sales, surpassing the industry median of $67,775 in the FOOD AND DRINK sector, while its conversion rate ranged between 2.00-2.50%, below the sector's high of 6.17%. The site's average order value (AOV) fell between $50-75, lower than the very high AOV of $208 in the category, with total sessions recorded at 62,261, significantly above the median of 22,219 but far below the leader, chewy.com, which boasted an impressive 46,521,880 sessions.
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baxterboo.com competitors

In January 2026, baxterboo.com generated $76,361 in revenue from 1,296 transactions and 62,261 sessions with an average order value (AOV) ranging from $50 to $75 and a conversion rate of 2.00% to 2.50%. When compared to its competitors, BaxterBoo falls behind in revenue compared to CanadaPooch which made $950,966 with 15,283 transactions and 359,217 sessions. However, BaxterBoo has a higher conversion rate than Bitch New York (1.00% to 1.50%) and Shop Dog and Co (3.50% to 4.00%), while Funny Fur (2.50% to 3.00%) has a similar conversion rate. Ruffwear outperforms BaxterBoo in revenue with $1,424,634, but BaxterBoo has a higher conversion rate. Overall, BaxterBoo competes well with some competitors in terms of conversion rate but lags behind in revenue when compared to larger players like CanadaPooch and Ruffwear.

funnyfur.com screenshot
#1 funnyfur.com
25.1K
Revenue
11.1K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
bitchnewyork.com screenshot
#2 bitchnewyork.com
15.3K
Revenue
12.7K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
canadapooch.com screenshot
#3 canadapooch.com
951K
Revenue
359.2K
Sessions
4.0-4.5%
Conv. rate
$50-75
AOV
ruffwear.com screenshot
#4 ruffwear.com
1.4M
Revenue
299.1K
Sessions
4.5-5.0%
Conv. rate
$75-100
AOV
shopdogandco.com screenshot
#5 shopdogandco.com
108K
Revenue
20.7K
Sessions
3.5-4.0%
Conv. rate
$125-150
AOV
baxterboo.com vs top market performers
baxterboo.com
top retailers
conversion rate vs average order value for baxterboo.com and its competitors
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Revenue share by device at baxterboo.com

In January large majority of sales on baxterboo.com, 58% was finalized on desktop devices, with 42% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on baxterboo.com, 58% was finalized on desktop devices, with 42% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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baxterboo.com channels

Identify top traffic channels that drive growth for baxterboo.comand discover how performance of traffic channels has changed over time.

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baxterboo.com Google Ads spend

Evaluate baxterboo.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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baxterboo.com devices

Review baxterboo.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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baxterboo.com top markets

Explore baxterboo.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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baxterboo.com country & global rank

Assess the ranking of baxterboo.com among other retailers within its primary country and worldwide.

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