GRIPS CUSTOMERS & RESEARCH PARTNERS
benjaminmoore.com's revenueOVER TIME
Over the past three months, benjaminmoore.com revenue has experienced growth of 6.7%, compared to the preceding three months.
benjaminmoore.com competitors
In May 2025, benjaminmoore.com generated $5,088,274 in revenue from 29,501 transactions and 2,695,450 sessions, with an average order value (AOV) of $150-175 and a conversion rate of 1.00-1.50%. In comparison, Standard Paint and Flooring had lower revenue at $97,555 but a higher AOV of $250-275, with a conversion rate of 2.50-3.00% from 372 transactions and 12,871 sessions. Ricciardi Brothers saw revenue of $48,247 with a lower AOV of $100-125, but a higher conversion rate of 3.50-4.00% from 427 transactions and 12,044 sessions. Hirshfields had revenue of $59,357 with a higher AOV of $275-300, the same conversion rate as Benjamin Moore, from 203 transactions and 19,334 sessions. Aboff's revenue was $60,236 with a lower AOV of $50-75, but a higher conversion rate of 2.00-2.50% from 848 transactions and 38,976 sessions. Behr had the highest revenue at $1,235,319 with a lower AOV of $75-100 and the same conversion rate as Benjamin Moore from 16,065 transactions and 1,400,756 sessions.
Revenue share by device at benjaminmoore.com
In May large majority of sales on benjaminmoore.com, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices.
Gain even more insights with the Grips app
benjaminmoore.com channels
Identify top traffic channels that drive growth for benjaminmoore.comand discover how performance of traffic channels has changed over time.
benjaminmoore.com Google Ads spend
Evaluate benjaminmoore.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
benjaminmoore.com devices
Review benjaminmoore.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
