benjaminmoore.com
Explore Benjamin Moore's premium paint colors and products for your next interior or exterior project.
GRIPS CUSTOMERS & RESEARCH PARTNERS
benjaminmoore.com Annual Revenue and Growth
benjaminmoore.com's annual sales on its online store amounted to $57.7M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to accelerate.
benjaminmoore.com's monthly revenueOVER TIME
Over the past three months, benjaminmoore.com revenue has experienced growth of 48%, compared to the preceding three months.
benjaminmoore.com competitors
When comparing benjaminmoore.com to its competitors in January 2026, we see that Benjamin Moore has a revenue of $4,928,157 from 29,747 transactions and 2,659,251 sessions, with an average order value (AOV) ranging between $150-$175 and a conversion rate of 1.00-1.50%. In contrast, aboffs.com has a revenue of $33,362 from 492 transactions and 26,547 sessions, with an AOV of $50-$75 and a conversion rate of 1.50-2.00%. standardpaintandflooring.com generated $104,990 from 411 transactions and 14,427 sessions, with an AOV of $250-$275 and a conversion rate of 2.50-3.00%. hirshfields.com saw $61,469 in revenue from 206 transactions and 27,554 sessions, with an AOV of $275-$300 and a conversion rate of 0.50-1.00%. behr.com had a revenue of $1,203,245 from 15,794 transactions and 1,447,184 sessions, with an AOV of $75-$100 and a conversion rate of 1.00-1.50%. Overall, benjaminmoore.com has a higher revenue and number of transactions compared to most of its competitors, with a similar AOV and conversion rate to behr.com.
Revenue share by device at benjaminmoore.com
In January large majority of sales on benjaminmoore.com, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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benjaminmoore.com channels
Identify top traffic channels that drive growth for benjaminmoore.comand discover how performance of traffic channels has changed over time.
benjaminmoore.com Google Ads spend
Evaluate benjaminmoore.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
benjaminmoore.com devices
Review benjaminmoore.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
