bernina.com
Welcome to BERNINA – the Swiss sewing and embroidery machine manufacturer backed by tradition. BERNINA stands for quality, durability, innovation, and creativity.
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bernina.com's monthly revenueOVER TIME
Over the past three months, bernina.com revenue has experienced growth of 14%, compared to the preceding three months.
bernina.com competitors
When comparing bernina.com to its competitors in September 2025, it is evident that Bernina's revenue of $946,344 is higher than most of its competitors, with sewingmachinesplus.com being the only one surpassing it at $1,471,455. In terms of transactions, Bernina also outperforms most competitors with 8,121 transactions, while sewingmachinesplus.com leads with 1,321 transactions. Bernina's sessions of 505,566 are significantly higher than those of gatherhereonline.com and qualitysewing.com. However, Bernina's average order value (AOV) falls within the range of $100-$125, lower than sewingmachinesplus.com and kenssewingcenter.com. Despite this, Bernina's conversion rate of 1.50-2.00% is competitive with most of its rivals, only being surpassed by berninaofnaperville.com with a conversion rate of 5.00-5.50%. Overall, Bernina maintains a strong position within the sewing machine industry, showing consistent performance across various metrics compared to its competitors.
Revenue share by device at bernina.com
In September large majority of sales on bernina.com, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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bernina.com channels
Identify top traffic channels that drive growth for bernina.comand discover how performance of traffic channels has changed over time.
bernina.com Google Ads spend
Evaluate bernina.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
bernina.com devices
Review bernina.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
