bernina.com
Welcome to BERNINA – the Swiss sewing and embroidery machine manufacturer backed by tradition. BERNINA stands for quality, durability, innovation, and creativity.
GRIPS CUSTOMERS & RESEARCH PARTNERS
bernina.com's monthly revenueOVER TIME
Over the past three months, bernina.com revenue has experienced growth of 9.4%, compared to the preceding three months.
bernina.com competitors
In August 2025, bernina.com generated a revenue of $1,140,499 from 10,398 transactions with 608,787 sessions. The average order value (AOV) ranged between $100-125, and the conversion rate was between 1.50-2.00%. Comparing this to its competitors, sewingmachinesplus.com outperformed bernina.com with a revenue of $1,605,598 from 1,431 transactions and 171,042 sessions, boasting a higher AOV of $1100-1125. However, bernina.com had a more competitive conversion rate. Other competitors such as berninaofnaperville.com, qualitysewing.com, and kenssewingcenter.com also had lower revenues and sessions but varied in terms of AOV and conversion rates. Despite facing tough competition from larger retailers, bernina.com held its own in conversion rates and AOV within its niche market of sewing and embroidery machines.
Revenue share by device at bernina.com
In August large majority of sales on bernina.com, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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bernina.com channels
Identify top traffic channels that drive growth for bernina.comand discover how performance of traffic channels has changed over time.
bernina.com Google Ads spend
Evaluate bernina.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
bernina.com devices
Review bernina.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
