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Nov 2025
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Home/Insights/Retailers/betseyjohnson.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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2M
Revenue
Nov 25
971.4K
Sessions
Nov 25
1.5-2.0%
Conv. rate
Nov 25
$125-150
AOV
Nov 25
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BetseyJohnson.com is an online platform that offers a range of fashion products. The website focuses on selling Betsey Johnsons unique clothing and accessories. Customers can find a wide selection of trendy dresses, tops, bottoms, outerwear items, jewelry, handbags, shoes, and other fashion-forward pieces that reflect the brands edgy and feminine aesthetic.

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betseyjohnson.com Annual Revenue and Growth

betseyjohnson.com's annual sales on its online store amounted to $26.4M in 2024, up 50%+ from the previous year. For 2025, revenue is expected to decline by 0-5%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$26.4M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
betseyjohnson.com revenue by year

betseyjohnson.com's monthly revenueOVER TIME
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Over the past three months, betseyjohnson.com revenue has experienced decline of 6.7%, compared to the preceding three months.

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betseyjohnson.com revenue decline for last six months
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OVERVIEW
In November 2025, betseyjohnson.com generated $1,971,488 in online sales, significantly surpassing the FASHION AND APPAREL median of $93,064. With a conversion rate of 1.50-2.00%, it remains below the industry high of 3.37%. The average order value (AOV) ranged from $125-150, considerably lower than the industry peak of $375. The site recorded 971,407 sessions, vastly exceeding the median of 36,492 but far behind the leading competitor, shein.com, which had 342,497,064 sessions. Overall, Betsey Johnson demonstrates solid performance metrics, although it still trails behind the industry's top contenders.
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betseyjohnson.com competitors

In November 2025, betseyjohnson.com outperformed some of its competitors in terms of revenue, transactions, and sessions. With a revenue of $1,971,488 from 15,219 transactions and 971,407 sessions, Betsey Johnson's Average Order Value (AOV) was in the range of $125-$150 with a conversion rate of 1.50-2.00. In comparison, bellabelleshoes.com had a revenue of $825,851 from 2,352 transactions and 144,341 sessions, with a higher AOV of $350-$375 but a similar conversion rate. matissefootwear.com, skipboots.com, and badgleymischka.com also fell behind Betsey Johnson in terms of revenue and transactions, while befitting.com lagged even further behind in all metrics. Despite facing tough competition, Betsey Johnson's strong performance indicates its popularity and success in the online retail market.

bellabelleshoes.com screenshot
#1 bellabelleshoes.com
825.9K
Revenue
144.3K
Sessions
1.5-2.0%
Conv. rate
$350-375
AOV
matissefootwear.com screenshot
#2 matissefootwear.com
266K
Revenue
66.5K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
skipsboots.com screenshot
#3 skipsboots.com
156.2K
Revenue
20.4K
Sessions
3.0-3.5%
Conv. rate
$225-250
AOV
badgleymischka.com screenshot
#4 badgleymischka.com
536.8K
Revenue
125.6K
Sessions
1.5-2.0%
Conv. rate
$250-275
AOV
befitting.com screenshot
#5 befitting.com
7.6K
Revenue
4.9K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
betseyjohnson.com vs top market performers
betseyjohnson.com
top retailers
conversion rate vs average order value for betseyjohnson.com and its competitors
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Revenue share by device at betseyjohnson.com

In November large majority of sales on betseyjohnson.com, 72% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 28% of sales coming from desktop devices.

In November large majority of sales on betseyjohnson.com, 72% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 28% of sales coming from desktop devices.
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betseyjohnson.com channels

Identify top traffic channels that drive growth for betseyjohnson.comand discover how performance of traffic channels has changed over time.

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betseyjohnson.com Google Ads spend

Evaluate betseyjohnson.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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betseyjohnson.com devices

Review betseyjohnson.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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betseyjohnson.com top markets

Explore betseyjohnson.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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betseyjohnson.com country & global rank

Assess the ranking of betseyjohnson.com among other retailers within its primary country and worldwide.

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