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May 2025
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Home/Insights/Retailers/bettercables.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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26.4K
Revenue
1.3K
Sessions
7.5-8.0%
Conv. rate
$250-275
AOV
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bettercables.com is a website that specializes in selling various types of cables. They offer a wide range of high-quality cables for different applications, including audio, video, and computer systems. The site provides detailed product information and allows customers to conveniently make purchases online.

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bettercables.com's revenueOVER TIME
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Over the past three months, bettercables.com revenue has experienced growth of 21%, compared to the preceding three months.

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bettercables.com revenue growth for last six months
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OVERVIEW
In May 2025, bettercables.com's online sales revenue was $26,416, with a conversion rate of 7.50-8.00% and an average order value (AOV) of $250-275. The industry median revenue is $199,360, with apple.com leading at $2,405,019,954. A very high conversion rate in the industry is 3.83%, while a very low is 0.47%. The AOV varies from $116 to $879, with bettercables.com falling within the mid-range. The site had 1,345 sessions, significantly lower than the highest at 798,244,319 from samsung.com, but higher than the industry median of 43,808.
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bettercables.com competitors

In May 2025, bettercables.com had a revenue of $26,416 with 101 transactions and 1,345 sessions, resulting in an average order value (AOV) of $250-$275 and a conversion rate of 7.50-8.00%. When compared to its competitors, bettercables.com falls behind in revenue compared to wireworldcable.com at $187,983, transparentcable.com at $117,637, and thecableco.com at $222,836. However, bettercables.com outperforms morrowaudio.com and wywires.com in terms of revenue. bettercables.com has a higher conversion rate than most of its competitors, with the closest being transparentcable.com at 2.50-3.00%. In terms of sessions, bettercables.com has fewer than wireworldcable.com and thecableco.com but more than morrowaudio.com and wywires.com. Overall, bettercables.com competes well in terms of conversion rate but lags behind in revenue and sessions compared to some of its competitors in the audio cable industry.

wireworldcable.com screenshot
#1 wireworldcable.com
188K
Revenue
14.7K
Sessions
1.5-2.0%
Conv. rate
$600-700
AOV
morrowaudio.com screenshot
#2 morrowaudio.com
20.9K
Revenue
3.2K
Sessions
1.5-2.0%
Conv. rate
$375-400
AOV
transparentcable.com screenshot
#3 transparentcable.com
117.6K
Revenue
10.5K
Sessions
2.5-3.0%
Conv. rate
$375-400
AOV
thecableco.com screenshot
#4 thecableco.com
222.8K
Revenue
30.9K
Sessions
0.5-1.0%
Conv. rate
$800-900
AOV
wywires.com screenshot
#5 wywires.com
21.6K
Revenue
1.4K
Sessions
2.0-2.5%
Conv. rate
$600-700
AOV
bettercables.com vs top market performers
bettercables.com
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conversion rate vs average order value for bettercables.com and its competitors
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Revenue share by device at bettercables.com

In May large majority of sales on bettercables.com, 56% was finalized on desktop devices, with 44% of sales coming from mobile devices.

In May large majority of sales on bettercables.com, 56% was finalized on desktop devices, with 44% of sales coming from mobile devices.
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bettercables.com channels

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bettercables.com Google Ads spend

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bettercables.com devices

Review bettercables.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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bettercables.com top markets

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bettercables.com country & global rank

Assess the ranking of bettercables.com among other retailers within its primary country and worldwide.

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