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Jul 2025
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Home/Insights/Retailers/bettercables.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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23.2K
Revenue
2.3K
Sessions
4.5-5.0%
Conv. rate
$200-225
AOV
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bettercables.com is a website that specializes in selling various types of cables. They offer a wide range of high-quality cables for different applications, including audio, video, and computer systems. The site provides detailed product information and allows customers to conveniently make purchases online.

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bettercables.com's revenueOVER TIME
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Over the past three months, bettercables.com revenue has experienced decline of 15%, compared to the preceding three months.

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bettercables.com revenue decline for last six months
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OVERVIEW
In July 2025, bettercables.com in the COMPUTERS AND TECHNOLOGY industry had a revenue of $23,225 (median: $211,193), a conversion rate of 4.50-5.00% (high: 3.6%, low: 0.43%), an AOV of $200-225 (high: $910, low: $119), and 2,292 sessions (median: 51,329) compared to samsung.com with $3,125,320,292 revenue and 891,033,639 sessions.
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bettercables.com competitors

In July 2025, bettercables.com generated a revenue of $23,225 with 105 transactions and 2,292 sessions, boasting an average order value (AOV) of $200-$225 and a conversion rate of 4.50-5.00%. Comparing these metrics to its competitors, wireworldcable.com stands out with a revenue of $224,820 from 358 transactions and 14,574 sessions, an AOV of $625-$650, and a conversion rate of 2.00-2.50%. morrowaudio.com follows with $28,998 in revenue from 77 transactions and 4,115 sessions, with an AOV of $375-$400 and a conversion rate of 1.50-2.00%. The other competitors, transparentcable.com, thecableco.com, and wywires.com, all exhibit varying performance metrics in revenue, transactions, sessions, AOV, and conversion rate. Despite some competitors surpassing bettercables.com in certain metrics, the latter maintains a strong conversion rate and a solid AOV within the range of its industry peers.

wireworldcable.com screenshot
#1 wireworldcable.com
224.8K
Revenue
14.6K
Sessions
2.0-2.5%
Conv. rate
$600-700
AOV
morrowaudio.com screenshot
#2 morrowaudio.com
29K
Revenue
4.1K
Sessions
1.5-2.0%
Conv. rate
$375-400
AOV
transparentcable.com screenshot
#3 transparentcable.com
136.3K
Revenue
12.4K
Sessions
2.5-3.0%
Conv. rate
$350-375
AOV
thecableco.com screenshot
#4 thecableco.com
233.3K
Revenue
27.8K
Sessions
0.5-1.0%
Conv. rate
$800-900
AOV
wywires.com screenshot
#5 wywires.com
26.8K
Revenue
1.7K
Sessions
2.0-2.5%
Conv. rate
$600-700
AOV
bettercables.com vs top market performers
bettercables.com
top retailers
conversion rate vs average order value for bettercables.com and its competitors
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Revenue share by device at bettercables.com

In July large majority of sales on bettercables.com, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on bettercables.com, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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bettercables.com channels

Identify top traffic channels that drive growth for bettercables.comand discover how performance of traffic channels has changed over time.

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bettercables.com Google Ads spend

Evaluate bettercables.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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bettercables.com devices

Review bettercables.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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bettercables.com top markets

Explore bettercables.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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bettercables.com country & global rank

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