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Nov 2025
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Home/Insights/Retailers/betterco.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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1.9K
Revenue
Nov 25
1.5K
Sessions
Nov 25
2.5-3.0%
Conv. rate
Nov 25
$25-50
AOV
Nov 25
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Betterco.com is an online platform that offers a multitude of products. They sell a wide variety of items, ranging from electronic devices, household appliances, and clothing to beauty and health products. The website provides a convenient way for customers to browse and purchase a diverse range of merchandise from the comfort of their homes.

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betterco.com's monthly revenueOVER TIME
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Over the past three months, betterco.com revenue has experienced decline of 19%, compared to the preceding three months.

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betterco.com revenue decline for last six months
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OVERVIEW
In November 2025, betterco.com, operating in the food and drink/groceries sector, generated online sales revenue of $1,932, significantly below the industry median of $55,990. The site had a conversion rate of 2.50-3.00%, trailing the high benchmark of 6.77%, with sessions totaling 1,471, far less than the median of 15,991. Additionally, betterco.com's average order value (AOV) ranged between $25-50, notably lower than the high AOV of $184 in the industry, illustrating challenges in competitiveness against major players like kroger.com, which dominated with $431,369,162 in sales.
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betterco.com competitors

In November 2025, betterco.com lags behind its competitors in terms of revenue, with only $1,932 compared to calicraft.com's $20,327 and blueribbongeneralstore.com's $60,308. The number of transactions and sessions for betterco.com are also lower at 39 transactions and 1,471 sessions, while calicraft.com has 235 transactions and 9,045 sessions, and blueribbongeneralstore.com has 322 transactions and 8,086 sessions. However, betterco.com's Average Order Value (AOV) falls within the range of $25-50, which is similar to calicraft.com's AOV of $75-100, but lower than blueribbongeneralstore.com's AOV of $175-200. betterco.com and calicraft.com share the same conversion rate range of 2.50-3.00, while blueribbongeneralstore.com boasts a higher conversion rate of 3.50-4.00. Overall, betterco.com has room for improvement to catch up to its competitors in various metrics.

calicraft.com screenshot
#1 calicraft.com
20.3K
Revenue
9K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
blueribbongeneralstore.com screenshot
#2 blueribbongeneralstore.com
60.3K
Revenue
8.1K
Sessions
3.5-4.0%
Conv. rate
$175-200
AOV
betterco.com vs top market performers
betterco.com
top retailers
conversion rate vs average order value for betterco.com and its competitors
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betterco.com channels

Identify top traffic channels that drive growth for betterco.comand discover how performance of traffic channels has changed over time.

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betterco.com Google Ads spend

Evaluate betterco.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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betterco.com devices

Review betterco.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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betterco.com top markets

Explore betterco.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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betterco.com country & global rank

Assess the ranking of betterco.com among other retailers within its primary country and worldwide.

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