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Aug 2026

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Home/Insights/Retailers/betzold.de

TRANSACTION INTELLIGENCE - AUG 2026 GLOBALLY

betzold.de

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932.9K

Revenue

Aug 26

453.3K

Sessions

Aug 26

1.0-1.5%

Conv. rate

Aug 26

$150-175

AOV

Aug 26

Main country of store: GERMANY
Website category: E COMMERCE AND SHOPPING

Bereits seit über 50 Jahren ist Betzold Ihr Partner für Kindergarten- und Schulbedarf! ✎ Geprüfter Online-Shop ✓ Tausende Produkte sofort lieferbar ✓

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betzold.de Annual Revenue and Growth

betzold.de's annual sales on its online store amounted to $14.3M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2025

$14.3M

Annual growth forecast2025/2026

<0%

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eCommerce Revenue

betzold.de's monthly revenueOVER TIME
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Over the past three months, betzold.de revenue has experienced decline of 18%, compared to the preceding three months.

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betzold.de revenue decline for last six months

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OVERVIEW

In August 2026, betzold.de's conversion rate stood at 1.00-1.50%, aligning with the typical range for a typical store in the e-commerce and shopping category. The average order value (AOV) was $150-175, also within the category's typical range. The website generated impressive revenue of $933,000, significantly higher than the typical store in the e-commerce and shopping category, which sees around $97,100 monthly. Additionally, betzold.de attracted 453,000 sessions, far exceeding the typical store in the e-commerce and shopping category's approximately 41,000 sessions, showcasing its strong online presence and performance metrics.

betzold.de competitors

In August 2026, betzold.de stands out with the highest revenue of $933,000, surpassing competitors like sport-thieme.de at $794,000 and friedrich-verlag.de at $388,000. Additionally, betzold.de leads in transactions, achieving 6,164 compared to sport-thieme.de's 2,900 and friedrich-verlag.de's 2,666. With 453,000 sessions, betzold.de significantly outperforms its rivals, including sport-thieme.de, which had 293,000 sessions. While betzold.de's average order value (AOV) ranges from $150-175, sport-thieme.de's AOV is higher at $250-275, yet betzold.de's conversion rate of 1.00-1.50 matches that of friedrich-verlag.de, indicating strong efficiency. In contrast, vbs-hobby.com, with its AOV of $100-125, trails in revenue, transactions, and sessions, highlighting betzold.de's overall market dominance in its category.

#1 sport-thieme.de

793.9K

Revenue

293.1K

Sessions

0.5-1.0%

Conv. rate

$250-275

AOV

#2 friedrich-verlag.de

388.1K

Revenue

205.6K

Sessions

1.0-1.5%

Conv. rate

$125-150

AOV

#3 vbs-hobby.com

294.7K

Revenue

85.8K

Sessions

3.0-3.5%

Conv. rate

$100-125

AOV

#4 schnitzeljagd-ideen.de

10.6K

Revenue

30.8K

Sessions

0.5-1.0%

Conv. rate

$25-50

AOV

#5 jako-o.com

167.3K

Revenue

52.1K

Sessions

2.0-2.5%

Conv. rate

$125-150

AOV

CLOSEST COMPETITORSby revenue

schnitzeljagd-ideen.de

TOP MARKET PERFORMERSby revenue

schnitzeljagd-ideen.de

betzold.de vs top market performers

betzold.de

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Revenue share by device at betzold.de

In August large majority of sales on betzold.de, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

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betzold.de channels

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betzold.de Google Ads spend

Evaluate betzold.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

betzold.de devices

Review betzold.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

betzold.de top markets

Explore betzold.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.