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Oct 2025
All countries
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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1.3M
Revenue
Oct 25
481.4K
Sessions
Oct 25
1.5-2.0%
Conv. rate
Oct 25
$150-175
AOV
Oct 25
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  • Main country of store: GERMANY
  • Website category: E COMMERCE AND SHOPPING

Bereits seit über 50 Jahren ist Betzold Ihr Partner für Kindergarten- und Schulbedarf! ✎ Geprüfter Online-Shop ✓ Tausende Produkte sofort lieferbar ✓

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betzold.de Annual Revenue and Growth

betzold.de's annual sales on its online store amounted to $18.9M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$18.9M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
betzold.de revenue by year

betzold.de's monthly revenueOVER TIME
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Over the past three months, betzold.de revenue has experienced decline of 1.3%, compared to the preceding three months.

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betzold.de revenue decline for last six months
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OVERVIEW
In October 2025, betzold.de generated $1,287,086 in online sales, significantly outperforming the e-commerce median of $93,795, but lagging behind the top player, michaels.com, at $105,162,923. With a conversion rate of 1.50-2.00%, betzold.de falls short of the high industry benchmark of 3.89%. The average order value (AOV) ranged from $150 to $175, well below the peak AOV of $350 in the sector. Additionally, betzold.de attracted 481,442 sessions, a substantial figure, though dwarfed by michaels.com's 32,351,606 and above the e-commerce median of 39,049 sessions, indicating solid engagement.
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betzold.de competitors

In October 2025, betzold.de stands out amongst its competitors in terms of revenue, generating €1,287,086 with 8,025 transactions and 481,442 sessions. While betzold.de and Friedrich Verlag both have similar average order values (AOV) of €150-175, betzold.de has a higher conversion rate range of 1.50-2.00 compared to Friedrich Verlag's 1.00-1.50. sport-thieme.de leads in revenue with €1,292,475, but with fewer transactions and sessions than betzold.de. vbs-hobby.com boasts a high conversion rate of 3.00-3.50, but with a lower revenue and AOV compared to betzold.de. schnitzeljagd-ideen.de has the lowest revenue and AOV among the competitors listed. Overall, betzold.de demonstrates strong performance in revenue, transactions, sessions, and conversion rate compared to its competitors in October 2025.

sport-thieme.de screenshot
#1 sport-thieme.de
1.3M
Revenue
253.8K
Sessions
1.5-2.0%
Conv. rate
$275-300
AOV
friedrich-verlag.de screenshot
#2 friedrich-verlag.de
385K
Revenue
191.3K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
vbs-hobby.com screenshot
#3 vbs-hobby.com
487.9K
Revenue
187.5K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
schnitzeljagd-ideen.de screenshot
#4 schnitzeljagd-ideen.de
28.4K
Revenue
66.2K
Sessions
1.0-1.5%
Conv. rate
$25-50
AOV
jako-o.com screenshot
#5 jako-o.com
219K
Revenue
78.1K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
betzold.de vs top market performers
betzold.de
top retailers
conversion rate vs average order value for betzold.de and its competitors
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Revenue share by device at betzold.de

In October large majority of sales on betzold.de, 74% was finalized on desktop devices, with 26% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on betzold.de, 74% was finalized on desktop devices, with 26% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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betzold.de channels

Identify top traffic channels that drive growth for betzold.deand discover how performance of traffic channels has changed over time.

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betzold.de Google Ads spend

Evaluate betzold.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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betzold.de devices

Review betzold.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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betzold.de top markets

Explore betzold.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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betzold.de country & global rank

Assess the ranking of betzold.de among other retailers within its primary country and worldwide.

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