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Nov 2025
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Home/Insights/Retailers/biotherm.fr
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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37.2K
Revenue
Nov 25
18.1K
Sessions
Nov 25
1.5-2.0%
Conv. rate
Nov 25
$100-125
AOV
Nov 25
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Biotherm.fr is a website that offers a range of skincare products. It specializes in the sale of face and body care items, such as moisturizers, cleansers, serums, and masks. Additionally, Biotherm.fr provides a variety of sunscreen and anti-aging solutions to cater to diverse skincare needs.

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biotherm.fr Annual Revenue and Growth

biotherm.fr's annual sales on its online store amounted to $451K in 2024, down 20-50% from the previous year. For 2025, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$451K
Annual growth forecast2024/2025
20-50%
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eCommerce Revenue
biotherm.fr revenue by year

biotherm.fr's monthly revenueOVER TIME
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Over the past three months, biotherm.fr revenue has experienced decline of 29%, compared to the preceding three months.

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biotherm.fr revenue decline for last six months
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OVERVIEW
In November 2025, biotherm.fr generated $37,192 in online sales with a conversion rate between 1.50-2.00%, falling below the BEAUTY AND COSMETICS median of $52,547 and a high conversion rate of 5.32%. The site's average order value (AOV) ranged from $100-125, compared to a high of $204 in the industry, and it recorded 18,073 sessions, just shy of the median of 19,748. This performance indicates that while biotherm.fr maintains a competitive presence, there are significant opportunities for improvement in revenue, conversion rates, and session traffic within the thriving beauty market.
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biotherm.fr competitors

In November 2025, biotherm.fr outperformed its competitor loccitane.com in terms of revenue with $37,192 compared to $13,656,268. However, loccitane.com had a higher number of transactions at 210,126 compared to biotherm.fr's 353 transactions. In terms of sessions, loccitane.com had significantly more with 5,398,731 compared to biotherm.fr's 18,073. Despite this, biotherm.fr had a higher average order value (AOV) ranging from $100-$125, while loccitane.com's AOV was lower at $50-$75. biotherm.fr had a conversion rate of 1.50-2.00%, whereas loccitane.com had a higher conversion rate of 3.50-4.00%. Overall, biotherm.fr had a higher revenue and AOV, while loccitane.com had more transactions, sessions, and a higher conversion rate.

loccitane.com screenshot
#1 loccitane.com
13.7M
Revenue
5.4M
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
biotherm.fr vs top market performers
biotherm.fr
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conversion rate vs average order value for biotherm.fr and its competitors
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Revenue share by device at biotherm.fr

In November large majority of sales on biotherm.fr, 58% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 42% of sales coming from desktop devices.

In November large majority of sales on biotherm.fr, 58% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 42% of sales coming from desktop devices.
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biotherm.fr channels

Identify top traffic channels that drive growth for biotherm.frand discover how performance of traffic channels has changed over time.

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biotherm.fr Google Ads spend

Evaluate biotherm.fr's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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biotherm.fr devices

Review biotherm.fr's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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biotherm.fr top markets

Explore biotherm.fr's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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biotherm.fr country & global rank

Assess the ranking of biotherm.fr among other retailers within its primary country and worldwide.

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