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Sep 2025
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Home/Insights/Retailers/biotherm.fr
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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52.3K
Revenue
Sep 25
29K
Sessions
Sep 25
1.5-2.0%
Conv. rate
Sep 25
$75-100
AOV
Sep 25
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Biotherm.fr is a website that offers a range of skincare products. It specializes in the sale of face and body care items, such as moisturizers, cleansers, serums, and masks. Additionally, Biotherm.fr provides a variety of sunscreen and anti-aging solutions to cater to diverse skincare needs.

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biotherm.fr Annual Revenue and Growth

biotherm.fr's annual sales on its online store amounted to $451K in 2024, down 20-50% from the previous year. For 2025, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$451K
Annual growth forecast2024/2025
20-50%
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eCommerce Revenue
biotherm.fr revenue by year

biotherm.fr's monthly revenueOVER TIME
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Over the past three months, biotherm.fr revenue has experienced growth of 11%, compared to the preceding three months.

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biotherm.fr revenue growth for last six months
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OVERVIEW
In September 2025, biotherm.fr generated $52,287 in online sales, surpassing the BEAUTY AND COSMETICS median of $40,540, with a conversion rate between 1.50-2.00%, notably below the sector's high of 4.54%. Its average order value (AOV) ranged from $75 to $100, also lower than the high of $203 in the industry, while the site attracted 29,018 sessions, exceeding the median of 18,928 but far behind the leader, sephora.com, with 45,764,193 sessions. Overall, biotherm.fr demonstrates solid performance in its category, though there is room for growth in conversion rate and AOV.
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biotherm.fr competitors

In September 2025, when comparing biotherm.fr to its competitor loccitane.com, we see a stark contrast in performance metrics. While biotherm.fr generated a revenue of 52,287 with 526 transactions and 29,018 sessions, loccitane.com outperformed with a significantly higher revenue of 6,954,461, 120,725 transactions, and 3,513,896 sessions. Interestingly, biotherm.fr has a higher average order value (AOV) range of 75-100 compared to loccitane.com's AOV range of 50-75. However, loccitane.com boasts a higher conversion rate range of 3.00-3.50, whereas biotherm.fr's conversion rate falls within the range of 1.50-2.00. This data suggests that loccitane.com may be more successful in converting sessions into transactions compared to biotherm.fr in the beauty and skincare market.

loccitane.com screenshot
#1 loccitane.com
7M
Revenue
3.5M
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
biotherm.fr vs top market performers
biotherm.fr
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conversion rate vs average order value for biotherm.fr and its competitors
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Revenue share by device at biotherm.fr

In September large majority of sales on biotherm.fr, 58% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 42% of sales coming from desktop devices.

In September large majority of sales on biotherm.fr, 58% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 42% of sales coming from desktop devices.
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biotherm.fr channels

Identify top traffic channels that drive growth for biotherm.frand discover how performance of traffic channels has changed over time.

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biotherm.fr Google Ads spend

Evaluate biotherm.fr's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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biotherm.fr devices

Review biotherm.fr's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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biotherm.fr top markets

Explore biotherm.fr's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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biotherm.fr country & global rank

Assess the ranking of biotherm.fr among other retailers within its primary country and worldwide.

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