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Jul 2025
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Home/Insights/Retailers/biotherm.fr
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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59.8K
Revenue
29.5K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
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Biotherm.fr is a website that offers a range of skincare products. It specializes in the sale of face and body care items, such as moisturizers, cleansers, serums, and masks. Additionally, Biotherm.fr provides a variety of sunscreen and anti-aging solutions to cater to diverse skincare needs.

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biotherm.fr's revenueOVER TIME
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Over the past three months, biotherm.fr revenue has experienced growth of 25%, compared to the preceding three months.

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biotherm.fr revenue growth for last six months
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OVERVIEW
In July 2025, biotherm.fr in the BEAUTY AND COSMETICS industry had online sales revenue of $59,767 (median: $48,182) with a conversion rate of 1.50-2.00% (high: 4.31%, low: 1.0%) and an AOV of $100-125 (high: $211, low: $51). The website had 29,525 sessions, below the highest of 41,064,568 on sephora.com but above the median of 20,909.
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biotherm.fr competitors

In July 2025, biotherm.fr lags behind its competitor L'occitane.com in terms of revenue, with biotherm.fr generating only €59,767 compared to L'occitane.com's €7,878,009. L'occitane.com also surpasses biotherm.fr in transactions, with 126,579 transactions compared to biotherm.fr's 532 transactions. Similarly, L'occitane.com has a significantly higher number of sessions with 3,715,510 sessions compared to biotherm.fr's 29,525 sessions. However, biotherm.fr boasts a higher Average Order Value (AOV) range of €100-125 compared to L'occitane.com's AOV range of €50-75. Despite the lower metrics in revenue, transactions, and sessions, biotherm.fr does have a comparable conversion rate of 1.50-2.00% compared to L'occitane.com's 3.00-3.50%. Overall, while biotherm.fr may have lower overall numbers, it is still competitive in terms of conversion rate and AOV.

loccitane.com screenshot
#1 loccitane.com
7.9M
Revenue
3.7M
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
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conversion rate vs average order value for biotherm.fr and its competitors
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Revenue share by device at biotherm.fr

In July large majority of sales on biotherm.fr, 61% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 39% of sales coming from desktop devices.

In July large majority of sales on biotherm.fr, 61% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 39% of sales coming from desktop devices.
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biotherm.fr channels

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biotherm.fr Google Ads spend

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biotherm.fr devices

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biotherm.fr top markets

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biotherm.fr country & global rank

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