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Home/Insights/Retailers/blackmooncosmetics.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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68.5K
Revenue
Jan 26
95.7K
Sessions
Jan 26
0.5-1.0%
Conv. rate
Jan 26
$75-100
AOV
Jan 26
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Blackmooncosmetics.com is an e-commerce platform that sells a range of cosmetic products. The website offers various cosmetic items such as lipsticks, liquid lipsticks, lip balms, and lip glosses. Additionally, they have seasonal collections and vegan options available. The site provides a secure shopping experience and ships internationally.

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blackmooncosmetics.com Annual Revenue and Growth

blackmooncosmetics.com's annual sales on its online store amounted to $843K in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 0-5%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$843K
Annual growth forecast2025/2026
0-5%
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eCommerce Revenue
blackmooncosmetics.com revenue by year

blackmooncosmetics.com's monthly revenueOVER TIME
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Over the past three months, blackmooncosmetics.com revenue has experienced growth of 107%, compared to the preceding three months.

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blackmooncosmetics.com revenue growth for last six months
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OVERVIEW
In January 2026, blackmooncosmetics.com achieved $68,458 in online sales, outperforming the BEAUTY AND COSMETICS median of $51,477, with a conversion rate between 0.50-1.00%, notably lower than the industry high of 4.7%. Their average order value (AOV) ranged from $75 to $100, falling short of the $194 high but exceeding the $45 low in the sector. With 95,659 sessions, they significantly surpassed the median of 22,631, yet remain far behind the industry leader, ulta.com, which recorded an impressive 47,691,438 sessions.
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blackmooncosmetics.com competitors

In January 2026, blackmooncosmetics.com outperformed its competitors in terms of revenue, with $68,458 compared to glamgothbeauty.com ($13,764), poshgoth.com ($3,610), and fatandthemoon.com ($90,884). blackmooncosmetics.com also had the highest number of transactions at 779, while glamgothbeauty.com had 135, poshgoth.com had 117, and fatandthemoon.com had 1,326. In terms of sessions, blackmooncosmetics.com had 95,659, outshining glamgothbeauty.com (7,820), poshgoth.com (4,096), and fatandthemoon.com (49,322). The average order value (AOV) for blackmooncosmetics.com was in the range of $75-100, whereas glamgothbeauty.com was $100-125, poshgoth.com was $25-50, and fatandthemoon.com was $50-75. However, blackmooncosmetics.com had a lower conversion rate at 0.50-1.00% compared to glamgothbeauty.com (1.50-2.00%) and poshgoth.com/fatandthemoon.com (2.50-3.00%).

glamgothbeauty.com screenshot
#1 glamgothbeauty.com
13.8K
Revenue
7.8K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
poshgoth.com screenshot
#2 poshgoth.com
3.6K
Revenue
4.1K
Sessions
2.5-3.0%
Conv. rate
$25-50
AOV
fatandthemoon.com screenshot
#3 fatandthemoon.com
90.9K
Revenue
49.3K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
blackmooncosmetics.com vs top market performers
blackmooncosmetics.com
top retailers
conversion rate vs average order value for blackmooncosmetics.com and its competitors
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Revenue share by device at blackmooncosmetics.com

In January large majority of sales on blackmooncosmetics.com, 68% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 32% of sales coming from desktop devices.

In January large majority of sales on blackmooncosmetics.com, 68% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 32% of sales coming from desktop devices.
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blackmooncosmetics.com channels

Identify top traffic channels that drive growth for blackmooncosmetics.comand discover how performance of traffic channels has changed over time.

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blackmooncosmetics.com Google Ads spend

Evaluate blackmooncosmetics.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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blackmooncosmetics.com devices

Review blackmooncosmetics.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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blackmooncosmetics.com top markets

Explore blackmooncosmetics.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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blackmooncosmetics.com country & global rank

Assess the ranking of blackmooncosmetics.com among other retailers within its primary country and worldwide.

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