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Dec 2025
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Home/Insights/Retailers/blackmooncosmetics.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for blackmooncosmetics.comblackmooncosmetics.com

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163.1K
Revenue
Dec 25
163K
Sessions
Dec 25
1.0-1.5%
Conv. rate
Dec 25
$75-100
AOV
Dec 25
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Blackmooncosmetics.com is an e-commerce platform that sells a range of cosmetic products. The website offers various cosmetic items such as lipsticks, liquid lipsticks, lip balms, and lip glosses. Additionally, they have seasonal collections and vegan options available. The site provides a secure shopping experience and ships internationally.

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blackmooncosmetics.com Annual Revenue and Growth

blackmooncosmetics.com's annual sales on its online store amounted to $1M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$1M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
blackmooncosmetics.com revenue by year

blackmooncosmetics.com's monthly revenueOVER TIME
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Over the past three months, blackmooncosmetics.com revenue has experienced growth of 745%, compared to the preceding three months.

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blackmooncosmetics.com revenue growth for last six months
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OVERVIEW
In December 2025, blackmooncosmetics.com achieved online sales revenue of $163,082, significantly surpassing the median of $53,444 in the BEAUTY AND COSMETICS industry, with a conversion rate ranging from 1.00-1.50%, below the high benchmark of 4.87%. The Average Order Value (AOV) stood between $75-100, compared to the high of $191. The website attracted 162,980 sessions, far exceeding the median of 23,270, though still modest against industry leader sephora.com, which garnered 76,213,109 sessions. Overall, blackmooncosmetics.com demonstrated strong revenue and session figures but could improve its conversion rate and AOV.
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blackmooncosmetics.com competitors

When comparing blackmooncosmetics.com to its competitors in December 2025, it is evident that Black Moon Cosmetics is performing exceptionally well in terms of revenue, with a revenue of $163,082. In comparison, Glam Goth Beauty has a revenue of $22,674, Posh Goth has $2,274, and Fat and the Moon has $102,070. Black Moon Cosmetics also leads in the number of transactions with 1,892, while Glam Goth Beauty has 223, Posh Goth has 71, and Fat and the Moon has 1,493. Black Moon Cosmetics has the highest number of sessions with 162,980, compared to Glam Goth Beauty with 12,467, Posh Goth with 2,649, and Fat and the Moon with 50,627. Additionally, Black Moon Cosmetics boasts a competitive average order value (AOV) range of $75-$100 and a conversion rate of 1.00-1.50%. Overall, Black Moon Cosmetics outperforms its competitors in revenue, transactions, sessions, AOV, and conversion rate.

glamgothbeauty.com screenshot
#1 glamgothbeauty.com
22.7K
Revenue
12.5K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
poshgoth.com screenshot
#2 poshgoth.com
2.3K
Revenue
2.6K
Sessions
2.5-3.0%
Conv. rate
$25-50
AOV
fatandthemoon.com screenshot
#3 fatandthemoon.com
102.1K
Revenue
50.6K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
blackmooncosmetics.com vs top market performers
blackmooncosmetics.com
top retailers
conversion rate vs average order value for blackmooncosmetics.com and its competitors
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Revenue share by device at blackmooncosmetics.com

In December large majority of sales on blackmooncosmetics.com, 68% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 32% of sales coming from desktop devices.

In December large majority of sales on blackmooncosmetics.com, 68% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 32% of sales coming from desktop devices.
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blackmooncosmetics.com channels

Identify top traffic channels that drive growth for blackmooncosmetics.comand discover how performance of traffic channels has changed over time.

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blackmooncosmetics.com Google Ads spend

Evaluate blackmooncosmetics.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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blackmooncosmetics.com devices

Review blackmooncosmetics.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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blackmooncosmetics.com top markets

Explore blackmooncosmetics.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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blackmooncosmetics.com country & global rank

Assess the ranking of blackmooncosmetics.com among other retailers within its primary country and worldwide.

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