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May 2025
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Home/Insights/Retailers/blackriflecoffee.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

Favicon for blackriflecoffee.comblackriflecoffee.com

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1.5M
Revenue
606.1K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
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BlackRifleCoffee.com is an online platform that offers a variety of coffee products and merchandise. Their inventory comprises premium, freshly roasted coffee beans, ground coffee, and K-cups. Additionally, they sell stylish accessories like clothing apparel, mugs, and drinkware. The website provides a seamless shopping experience for coffee enthusiasts and fans of the brand.

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blackriflecoffee.com's revenueOVER TIME
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Over the past three months, blackriflecoffee.com revenue has experienced decline of 15%, compared to the preceding three months.

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blackriflecoffee.com revenue decline for last six months
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OVERVIEW
In May 2025, blackriflecoffee.com in the FOOD AND DRINK industry had a revenue of $1,541,017, a conversion rate of 2.50-3.00%, and an AOV of $75-100. With 606,073 sessions, it falls below totalwine.com with $71,383,985 revenue, 5.03% conversion rate, and $277 AOV, but surpasses the median revenue of $38,998 and sessions of 10,585. Additionally, blackriflecoffee.com outperforms in AOV compared to the lowest of $59, yet is behind in conversion rate compared to the highest of 1.37%.
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blackriflecoffee.com competitors

In May 2025, blackriflecoffee.com outperformed its competitors in terms of revenue, with $1,541,017 compared to ninelineapparel.com's $874,539 and bluebottlecoffee.com's $1,049,076. Black Rifle Coffee also had the highest number of transactions at 16,411, followed by bluebottlecoffee.com at 8,042 and ninelineapparel.com at 7,932. However, blackriflecoffee.com had the highest number of sessions at 606,073, surpassing bluebottlecoffee.com at 319,919 and ninelineapparel.com at 318,278. The average order value (AOV) for blackriflecoffee.com ranged from $75 to $100, which was lower than bluebottlecoffee.com's $125 to $150 but higher than ninelineapparel.com's $100 to $125. Additionally, blackriflecoffee.com had a slightly higher conversion rate of 2.50% to 3.00% compared to bluebottlecoffee.com's 2.50% to 3.00% and ninelineapparel.com's 2.00% to 2.50%. Overall, blackriflecoffee.com emerged as a strong competitor in the online coffee and apparel market in May 2025.

ninelineapparel.com screenshot
#1 ninelineapparel.com
874.5K
Revenue
318.3K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
bluebottlecoffee.com screenshot
#2 bluebottlecoffee.com
1M
Revenue
319.9K
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
blackriflecoffee.com vs top market performers
blackriflecoffee.com
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conversion rate vs average order value for blackriflecoffee.com and its competitors
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Revenue share by device at blackriflecoffee.com

In May large majority of sales on blackriflecoffee.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices.

In May large majority of sales on blackriflecoffee.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices.
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blackriflecoffee.com channels

Identify top traffic channels that drive growth for blackriflecoffee.comand discover how performance of traffic channels has changed over time.

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blackriflecoffee.com Google Ads spend

Evaluate blackriflecoffee.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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blackriflecoffee.com devices

Review blackriflecoffee.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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blackriflecoffee.com top markets

Explore blackriflecoffee.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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blackriflecoffee.com country & global rank

Assess the ranking of blackriflecoffee.com among other retailers within its primary country and worldwide.

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