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Jul 2025
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Home/Insights/Retailers/blackriflecoffee.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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1.5M
Revenue
606.1K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
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BlackRifleCoffee.com is an online platform that offers a variety of coffee products and merchandise. Their inventory comprises premium, freshly roasted coffee beans, ground coffee, and K-cups. Additionally, they sell stylish accessories like clothing apparel, mugs, and drinkware. The website provides a seamless shopping experience for coffee enthusiasts and fans of the brand.

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blackriflecoffee.com's revenueOVER TIME
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Over the past three months, blackriflecoffee.com revenue has experienced decline of 9.7%, compared to the preceding three months.

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blackriflecoffee.com revenue decline for last six months
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OVERVIEW
In July 2025, blackriflecoffee.com in the FOOD AND DRINK industry had a revenue of $1,524,376 with a median revenue of $42,449, conversion rate of 2.50-3.00% (very high: 4.82%, very low: 1.33%), AOV of $75-100 (very high: $275, very low: $58), and 606,105 sessions (highest: 8,074,123 from totalwine.com, median: 11,400).
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blackriflecoffee.com competitors

In July 2025, Black Rifle Coffee Co. (blackriflecoffee.com) outperformed its competitors in terms of revenue, transactions, and sessions. With a revenue of $1,524,376 from 15,773 transactions and 606,105 sessions, Black Rifle Coffee Co. demonstrated a strong market presence. In comparison, Nineline Apparel (ninelineapparel.com) generated $849,059 in revenue from 7,415 transactions and 280,108 sessions, while Blue Bottle Coffee (bluebottlecoffee.com) earned $891,843 from 7,233 transactions and 327,342 sessions. Although Nineline Apparel and Blue Bottle Coffee had slightly higher Average Order Values (AOV) ranging from $100-$125, Black Rifle Coffee Co. maintained a competitive AOV of $75-$100. Furthermore, all three companies exhibited similar conversion rates ranging from 2.00-3.00%, indicating a relatively stable level of customer engagement across the board. Despite facing tough competition, Black Rifle Coffee Co. emerged as a leader in the market based on the metrics provided.

ninelineapparel.com screenshot
#1 ninelineapparel.com
849.1K
Revenue
280.1K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
bluebottlecoffee.com screenshot
#2 bluebottlecoffee.com
891.8K
Revenue
327.3K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
blackriflecoffee.com vs top market performers
blackriflecoffee.com
top retailers
conversion rate vs average order value for blackriflecoffee.com and its competitors
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Revenue share by device at blackriflecoffee.com

In July large majority of sales on blackriflecoffee.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on blackriflecoffee.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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blackriflecoffee.com channels

Identify top traffic channels that drive growth for blackriflecoffee.comand discover how performance of traffic channels has changed over time.

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blackriflecoffee.com Google Ads spend

Evaluate blackriflecoffee.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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blackriflecoffee.com devices

Review blackriflecoffee.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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blackriflecoffee.com top markets

Explore blackriflecoffee.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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blackriflecoffee.com country & global rank

Assess the ranking of blackriflecoffee.com among other retailers within its primary country and worldwide.

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