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Nov 2025
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Home/Insights/Retailers/bluebella.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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1.2M
Revenue
Nov 25
322K
Sessions
Nov 25
3.5-4.0%
Conv. rate
Nov 25
$100-125
AOV
Nov 25
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Bluebella.com is an e-commerce platform that offers a wide range of intimate apparel and lingerie. The website provides quality products for women, including bras, panties, nightwear, and swimwear in various sizes and styles. They aim to provide a seamless online shopping experience with secure payment options and worldwide shipping.

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bluebella.com Annual Revenue and Growth

bluebella.com's annual sales on its online store amounted to $5.9M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to grow by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$5.9M
Annual growth forecast2024/2025
50%+
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eCommerce Revenue
bluebella.com revenue by year

bluebella.com's monthly revenueOVER TIME
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Over the past three months, bluebella.com revenue has experienced growth of 36%, compared to the preceding three months.

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bluebella.com revenue growth for last six months
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OVERVIEW
In November 2025, bluebella.com, a key player in the FASHION AND APPAREL industry, generated online sales revenue of $1,218,524, significantly outperforming the median of $93,064; with a conversion rate of 3.50-4.00%, it surpassed the high benchmark of 3.37%, and its average order value (AOV) ranged from $100-125, comfortably within industry standards despite the high of $375; the site attracted 321,984 sessions, indicating strong engagement compared to the median of 36,492, yet still trails behind the industry leader, shein.com, which dominates with a staggering $916,157,774 in revenue and 342,497,064 sessions.
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bluebella.com competitors

In November 2025, bluebella.com showed strong performance with a revenue of $1,218,524 from 11,919 transactions and 321,984 sessions, with an average order value (AOV) of $100-$125 and a conversion rate of 3.50-4.00%. Comparing this to its competitors, playfulpromises.com had a revenue of $243,802 from 2,177 transactions and 219,260 sessions, with a lower conversion rate of 0.50-1.00%. agentprovocateur.com performed well with $1,515,431 revenue from 6,487 transactions and 468,928 sessions, higher AOV of $225-$250, and a conversion rate of 1.00-1.50%. honeybirdette.com also had high revenue of $1,734,474 from 7,935 transactions and 823,931 sessions, but a lower conversion rate. fleurofengland.com and belle-lingerie.co.uk showed lower revenue compared to bluebella.com, with varying AOVs and conversion rates. Overall, bluebella.com stands out for its balanced performance across these metrics.

playfulpromises.com screenshot
#1 playfulpromises.com
243.8K
Revenue
219.3K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
agentprovocateur.com screenshot
#2 agentprovocateur.com
1.5M
Revenue
468.9K
Sessions
1.0-1.5%
Conv. rate
$225-250
AOV
honeybirdette.com screenshot
#3 honeybirdette.com
1.7M
Revenue
823.9K
Sessions
0.5-1.0%
Conv. rate
$200-225
AOV
fleurofengland.com screenshot
#4 fleurofengland.com
83.8K
Revenue
31.5K
Sessions
0.5-1.0%
Conv. rate
$325-350
AOV
belle-lingerie.co.uk screenshot
#5 belle-lingerie.co.uk
269.3K
Revenue
52.4K
Sessions
5.0-5.5%
Conv. rate
$100-125
AOV
bluebella.com vs top market performers
bluebella.com
top retailers
conversion rate vs average order value for bluebella.com and its competitors
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Revenue share by device at bluebella.com

In November large majority of sales on bluebella.com, 92% was finalized on desktop devices, with 8.2% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on bluebella.com, 92% was finalized on desktop devices, with 8.2% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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bluebella.com channels

Identify top traffic channels that drive growth for bluebella.comand discover how performance of traffic channels has changed over time.

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bluebella.com Google Ads spend

Evaluate bluebella.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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bluebella.com devices

Review bluebella.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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bluebella.com top markets

Explore bluebella.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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bluebella.com country & global rank

Assess the ranking of bluebella.com among other retailers within its primary country and worldwide.

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