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Jan 2026
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TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

Favicon for boats.netboats.net

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4.4M
Revenue
Jan 26
323.9K
Sessions
Jan 26
1.5-2.0%
Conv. rate
Jan 26
$600-700
AOV
Jan 26
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Boats.net is an online platform that offers a wide selection of boat-related products and services. Their inventory includes boat parts, accessories, and a range of marine supplies. Customers can search and purchase products across different categories and brands, catering to various boating needs.

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boats.net Annual Revenue and Growth

boats.net's annual sales on its online store amounted to $76.8M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 0-5%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$76.8M
Annual growth forecast2025/2026
0-5%
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eCommerce Revenue
boats.net revenue by year

boats.net's monthly revenueOVER TIME
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Over the past three months, boats.net revenue has experienced decline of 29%, compared to the preceding three months.

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boats.net revenue decline for last six months
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OVERVIEW
In January 2026, boats.net achieved impressive performance metrics in the VEHICLES industry, generating online sales revenue of $4,408,049, significantly surpassing the median of $106,743 and making it the largest online store in the category. The site's conversion rate ranged from 1.50% to 2.00%, lower than the high benchmark of 3.14%, while its average order value (AOV) was between $675 and $700, well below the high of $1,142. Additionally, boats.net led the market with 323,948 sessions, compared to the median of just 11,847, highlighting its dominant position in the online boating sales sector.
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boats.net competitors

In January 2026, boats.net outperformed its competitors in terms of revenue with $4,408,049. Its closest competitor, iboats.com, trailed behind with $579,922. boats.net also had the highest number of transactions at 6,440, compared to iboats.com's 436. Additionally, boats.net had the highest number of sessions at 323,948, while obparts.com had the lowest at 9,828. In terms of Average Order Value (AOV), boats.net ranged from $675-$700, falling between marineengine.com's $150-$175 and wholesalemarine.com's $200-$225. boats.net also had a competitive conversion rate of 1.50-2.00%, similar to marineengine.com and wholesalemarine.com. Overall, boats.net demonstrated strong performance across key metrics compared to its competitors in the marine industry.

marineengine.com screenshot
#1 marineengine.com
363.1K
Revenue
205K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
perfprotech.com screenshot
#2 perfprotech.com
262.4K
Revenue
19.1K
Sessions
1.0-1.5%
Conv. rate
$1200-1300
AOV
obparts.com screenshot
#3 obparts.com
163.6K
Revenue
9.8K
Sessions
2.0-2.5%
Conv. rate
$800-900
AOV
wholesalemarine.com screenshot
#4 wholesalemarine.com
552.4K
Revenue
148.4K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
iboats.com screenshot
#5 iboats.com
579.9K
Revenue
109.9K
Sessions
0.0-0.5%
Conv. rate
$1300-1400
AOV
boats.net vs top market performers
boats.net
top retailers
conversion rate vs average order value for boats.net and its competitors
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Revenue share by device at boats.net

In January large majority of sales on boats.net, 94% was finalized on desktop devices, with 5.9% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on boats.net, 94% was finalized on desktop devices, with 5.9% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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boats.net channels

Identify top traffic channels that drive growth for boats.netand discover how performance of traffic channels has changed over time.

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boats.net Google Ads spend

Evaluate boats.net's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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boats.net devices

Review boats.net's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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boats.net top markets

Explore boats.net's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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boats.net country & global rank

Assess the ranking of boats.net among other retailers within its primary country and worldwide.

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