Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Aug 2025
All countries
Home/Insights/Retailers/bostonscally.com
TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

Favicon for bostonscally.combostonscally.com

Start benchmarking for free
Sign in with GoogleSign up with Google
381.7K
Revenue
318.5K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
Loading...

Bostonscally.com is an online retailer specializing in selling a wide range of headwear products. Their inventory includes a variety of hats, caps, and beanies for both men and women. Additionally, they offer various accessories with designs inspired by Bostons rich culture and history.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

bostonscally.com's revenueOVER TIME
View real-time data

Over the past three months, bostonscally.com revenue has experienced decline of 36%, compared to the preceding three months.

View real-time data
bostonscally.com revenue decline for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Top products on bostonscally.comby revenue

#1 Jaws 50th Anniversary Boston Scally Cap - Ocean Blue & Great White
$55
Price
$91.7K
Revenue
#2 The Cool Air Boston Scally Cap - Dark Blue
$52
Price
$82.4K
Revenue
#3 The Lucky Boston Scally Cap - Black
$52
Price
$78.6K
Revenue
#4 The Cool Air Boston Scally Cap - Black
$52
Price
Revenue
#5 The Grateful Dead 60th Anniversary Boston Scally Cap - Patchwork Edition
$55
Price
Revenue
#6 The Boondock Collectors Edition Boston Scally Cap - Black
$52
Price
Revenue
#7 The Cool Air Boston Scally Cap - White
$52
Price
Revenue
#8 The Declaration Boston Scally Cap - Vintage White
$51.6
Price
Revenue
#9 The Cottontail Boston Scally Cap - Light Blue & Lilac Plaid
$52
Price
Revenue
#10 The Cool Air Boston Scally Cap - Dark Grey
$52
Price
Revenue
#1 Jaws 50th Anniversary Boston Scally Cap - Ocean Blue & Great White
$55
Price
$91.7K
Revenue
#2 The Cool Air Boston Scally Cap - Dark Blue
$52
Price
$82.4K
Revenue
#3 The Lucky Boston Scally Cap - Black
$52
Price
$78.6K
Revenue
Get access to full product performance analysis
Sign in with GoogleSign up with Google
OVERVIEW
In August 2025, bostonscally.com in the SPORTS industry had a revenue of $381,746 (median $81,949), a conversion rate of 1.00-1.50% (high 2.98%, low 0.6%), an AOV of $75-100 (high $542, low $72), and 318,475 sessions (highest 47,251,662 by garmin.com, median 32,111).
Read more

bostonscally.com competitors

In August 2025, bostonscally.com outperformed most of its competitors in terms of revenue, transactions, and sessions. While bostonscally.com generated a revenue of $381,746 from 3,917 transactions and 318,475 sessions, its closest competitor in terms of revenue was villagehatshop.com with $383,991 revenue from 2,911 transactions and 217,437 sessions. However, bostonscally.com had a higher conversion rate range of 1.00-1.50% compared to villagehatshop.com. On the other hand, bostonscally.com had a lower average order value (AOV) range of $75-$100 compared to some competitors like sweatershop.com with an AOV of $150-$175. Despite facing tough competition from larger players in the industry, bostonscally.com maintained a competitive edge with its strong performance across key metrics.

herdy.co.uk screenshot
#1 herdy.co.uk
82.7K
Revenue
37.7K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
tenthstreethats.com screenshot
#2 tenthstreethats.com
31K
Revenue
50.8K
Sessions
0.0-0.5%
Conv. rate
$125-150
AOV
salmagundiboston.com screenshot
#3 salmagundiboston.com
8.5K
Revenue
2.9K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
sweatershop.com screenshot
#4 sweatershop.com
143K
Revenue
62.5K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
villagehatshop.com screenshot
#5 villagehatshop.com
384K
Revenue
217.4K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
bostonscally.com vs top market performers
bostonscally.com
top retailers
conversion rate vs average order value for bostonscally.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at bostonscally.com

In August large majority of sales on bostonscally.com, 61% was finalized on desktop devices, with 39% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on bostonscally.com, 61% was finalized on desktop devices, with 39% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

bostonscally.com channels

Identify top traffic channels that drive growth for bostonscally.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

bostonscally.com Google Ads spend

Evaluate bostonscally.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

bostonscally.com devices

Review bostonscally.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

bostonscally.com top markets

Explore bostonscally.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

bostonscally.com country & global rank

Assess the ranking of bostonscally.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard