bostonscally.com
Bostonscally.com is an online retailer specializing in selling a wide range of headwear products. Their inventory includes a variety of hats, caps, and beanies for both men and women. Additionally, they offer various accessories with designs inspired by Bostons rich culture and history.
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bostonscally.com Annual Revenue and Growth
bostonscally.com's annual sales on its online store amounted to $10.4M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 50%+. This suggests a turnaround from last year's decline.
bostonscally.com's monthly revenueOVER TIME
Over the past three months, bostonscally.com revenue has experienced growth of 17%, compared to the preceding three months.
bostonscally.com competitors
In June 2026, bostonscally.com outperformed its competitors with a revenue of $1,993,738, significantly higher than herd.co.uk's $51,909 and tenthstreethats.com's $65,293. Despite having fewer transactions (17,186), bostonscally.com generated a higher average order value (AOV) of $100-125, similar to salmagundiboston.com at $100-125 but notably lower than sweatershop.com at $150-175. Conversion rates for bostonscally.com ranged from 1.00-1.50%, which was lower than herd.co.uk's 3.50-4.00% and salmagundiboston.com’s 3.00-3.50%. Meanwhile, villagehatshop.com also surpassed bostonscally.com in revenue, with $569,254 but had a lower transaction count of 4,112. Overall, while bostonscally.com leads in total revenue, its competitors demonstrate varying strengths in conversion rates and AOV, indicating a competitive market landscape.
Revenue share by device at bostonscally.com
In June large majority of sales on bostonscally.com, 61% was finalized on desktop devices, with 39% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries bostonscally.com operates in
bostonscally.com is tracked across 2 e-commerce industries. Explore market size, leading retailers and benchmarks for each.
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bostonscally.com channels
Identify top traffic channels that drive growth for bostonscally.comand discover how performance of traffic channels has changed over time.
bostonscally.com Google Ads spend
Evaluate bostonscally.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
bostonscally.com devices
Review bostonscally.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
