bostonscally.com
Bostonscally.com is an online retailer specializing in selling a wide range of headwear products. Their inventory includes a variety of hats, caps, and beanies for both men and women. Additionally, they offer various accessories with designs inspired by Bostons rich culture and history.
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bostonscally.com Annual Revenue and Growth
bostonscally.com's annual sales on its online store amounted to $12.4M in 2024, up 0-5% from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.
bostonscally.com's monthly revenueOVER TIME
Over the past three months, bostonscally.com revenue has experienced growth of 42%, compared to the preceding three months.
Top products on bostonscally.comby revenue
bostonscally.com competitors
In November 2025, bostonscally.com outperformed its competitors in terms of revenue, transactions, sessions, and average order value (AOV). With a revenue of $970,020, 9,802 transactions, and 962,173 sessions, bostonscally.com clearly had a stronger online presence. Additionally, bostonscally.com had a competitive AOV range of $75-100 and a conversion rate of 1.00-1.50. In comparison, its competitors such as herdy.co.uk, tenthstreethats.com, salmagundiboston.com, sweatershop.com, and villagehatshop.com had lower revenue, transactions, and sessions. While some competitors had higher AOV, their conversion rates were not as strong as bostonscally.com. Overall, bostonscally.com demonstrated superior performance in key metrics, solidifying its position as a top player in the online hat and accessory market.
Revenue share by device at bostonscally.com
In November large majority of sales on bostonscally.com, 61% was finalized on desktop devices, with 39% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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bostonscally.com channels
Identify top traffic channels that drive growth for bostonscally.comand discover how performance of traffic channels has changed over time.
bostonscally.com Google Ads spend
Evaluate bostonscally.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
bostonscally.com devices
Review bostonscally.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
