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Oct 2025
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Home/Insights/Retailers/brackers.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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29K
Revenue
Oct 25
3.9K
Sessions
Oct 25
2.0-2.5%
Conv. rate
Oct 25
$275-300
AOV
Oct 25
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

Brackers.com is a website that offers a variety of products related to pottery and ceramics. From clay and glazes to tools and equipment, the site provides a wide range of options for both novice and professional potters. It also provides resources and materials for kilns and firing processes.

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brackers.com Annual Revenue and Growth

brackers.com's annual sales on its online store amounted to $611.1K in 2024, up 50%+ from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$611.1K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
brackers.com revenue by year

brackers.com's monthly revenueOVER TIME
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Over the past three months, brackers.com revenue has experienced decline of 20%, compared to the preceding three months.

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brackers.com revenue decline for last six months
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OVERVIEW
In October 2025, brackers.com generated $29,047 in online sales, significantly below the home and garden industry's median of $117,921, with sessions totaling 3,924 compared to the median of 30,856; its conversion rate ranged from 2.00% to 2.50%, falling short of the high benchmark of 3.47%, while its average order value (AOV) of $275-$300 is below the industry high of $676 but above the low of $94, highlighting challenges in performance relative to major competitor homedepot.com, which reported revenues exceeding $1.4 billion.
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brackers.com competitors

In October 2025, brackers.com generated a revenue of $29,047 with 98 transactions and 3,924 sessions, boasting an average order value (AOV) of $275-300 and a conversion rate of 2.00-2.50%. Comparing these metrics to its competitors, sheffield-pottery.com stands out with a revenue of $224,239 from 1,064 transactions and 48,803 sessions, with a similar AOV of $200-225 and conversion rate of 2.00-2.50%. rovinceramics.com has a revenue of $37,900 from 178 transactions and 5,079 sessions, with a slightly lower AOV of $200-225 but a higher conversion rate of 3.50-4.00%. archiebrayclay.com and baileypottery.com fall behind in revenue compared to brackers.com, while bathpotters.co.uk leads the pack with a revenue of $777,911 from 2,749 transactions and 53,895 sessions, showcasing a higher AOV of $275-300 and an impressive conversion rate of 5.00-5.50%.

sheffield-pottery.com screenshot
#1 sheffield-pottery.com
224.2K
Revenue
48.8K
Sessions
2.0-2.5%
Conv. rate
$200-225
AOV
rovinceramics.com screenshot
#2 rovinceramics.com
37.9K
Revenue
5.1K
Sessions
3.5-4.0%
Conv. rate
$200-225
AOV
archiebrayclay.com screenshot
#3 archiebrayclay.com
15K
Revenue
3.8K
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
baileypottery.com screenshot
#4 baileypottery.com
435.2K
Revenue
58.5K
Sessions
2.0-2.5%
Conv. rate
$350-375
AOV
bathpotters.co.uk screenshot
#5 bathpotters.co.uk
777.9K
Revenue
53.9K
Sessions
5.0-5.5%
Conv. rate
$275-300
AOV
brackers.com vs top market performers
brackers.com
top retailers
conversion rate vs average order value for brackers.com and its competitors
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Revenue share by device at brackers.com

In October large majority of sales on brackers.com, 74% was finalized on desktop devices, with 26% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on brackers.com, 74% was finalized on desktop devices, with 26% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brackers.com channels

Identify top traffic channels that drive growth for brackers.comand discover how performance of traffic channels has changed over time.

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brackers.com Google Ads spend

Evaluate brackers.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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brackers.com devices

Review brackers.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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brackers.com top markets

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brackers.com country & global rank

Assess the ranking of brackers.com among other retailers within its primary country and worldwide.

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