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Jul 2026
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Home/Insights/Retailers/briarbaby.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

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11.3K
Revenue
Jul 26
6.4K
Sessions
Jul 26
1.5-2.0%
Conv. rate
Jul 26
$75-100
AOV
Jul 26
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Briarbaby.com is an e-commerce platform offering a variety of products for infants and young children. Their inventory includes clothing, toys, accessories, and nursery essentials. The website allows users to conveniently browse and purchase items to meet the needs of their little ones.

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briarbaby.com Annual Revenue and Growth

briarbaby.com's annual sales on its online store amounted to $64.9K in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 50%+. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$64.9K
Annual growth forecast2025/2026
50%+
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eCommerce Revenue
briarbaby.com revenue by year

briarbaby.com's monthly revenueOVER TIME
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Over the past three months, briarbaby.com revenue has experienced growth of 42%, compared to the preceding three months.

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briarbaby.com revenue growth for last six months
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OVERVIEW
In July 2026, briarbaby.com attracted 6,438 sessions, significantly lower than a typical childcare store's 16,000 sessions. The website generated $11,300 in revenue from online sales, which is notably below the typical childcare store's revenue of around $38,900. Its conversion rate ranged from 1.50-2.00%, aligning well within the typical childcare store's range of 1.01% to 4.41%. Additionally, briarbaby.com’s average order value (AOV) was between $75-100, also within the typical range of $53 to $283 for the childcare category.
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briarbaby.com competitors

The competitive set includes briarbaby.com and goodnighthairbonnets.com. In July 2026, briarbaby.com generated $11,300 in revenue, significantly outpacing goodnighthairbonnets.com, which earned $1,065, a difference of 10,200. briarbaby.com also led in transactions, with 115 compared to goodnighthairbonnets.com's 10, creating a gap of 105. Additionally, briarbaby.com attracted 6,438 sessions, far surpassing goodnighthairbonnets.com's 451 sessions, leading by 5,987. While goodnighthairbonnets.com had a slightly higher average order value (AOV) at $100-125 compared to briarbaby.com's $75-100, briarbaby.com's conversion rate of 1.50-2.00% shows strong performance relative to goodnighthairbonnets.com's 2.00-2.50%. Overall, briarbaby.com excels across key metrics, demonstrating a robust market position.

goodnighthairbonnets.com screenshot
#1 goodnighthairbonnets.com
1.1K
Revenue
451
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
briarbaby.com vs top market performers
briarbaby.com
top retailers
conversion rate vs average order value for briarbaby.com and its competitors
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Revenue share by device at briarbaby.com

In July large majority of sales on briarbaby.com, 68% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 32% of sales coming from desktop devices.

In July large majority of sales on briarbaby.com, 68% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 32% of sales coming from desktop devices.

Industries briarbaby.com operates in

briarbaby.com is tracked across 2 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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briarbaby.com channels

Identify top traffic channels that drive growth for briarbaby.comand discover how performance of traffic channels has changed over time.

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briarbaby.com Google Ads spend

Evaluate briarbaby.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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briarbaby.com devices

Review briarbaby.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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briarbaby.com top markets

Explore briarbaby.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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briarbaby.com country & global rank

Assess the ranking of briarbaby.com among other retailers within its primary country and worldwide.

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