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Sep 2026
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Home/Insights/Retailers/briarbaby.com
TRANSACTION INTELLIGENCE - SEP 2026 GLOBALLY

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7K
Revenue
Sep 26
4.3K
Sessions
Sep 26
1.0-1.5%
Conv. rate
Sep 26
$100-125
AOV
Sep 26
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Briarbaby.com is an e-commerce platform offering a variety of products for infants and young children. Their inventory includes clothing, toys, accessories, and nursery essentials. The website allows users to conveniently browse and purchase items to meet the needs of their little ones.

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briarbaby.com Annual Revenue and Growth

briarbaby.com's annual sales on its online store amounted to $64.9K in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$64.9K
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
briarbaby.com revenue by year

briarbaby.com's monthly revenueOVER TIME
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Over the past three months, briarbaby.com revenue has experienced growth of 38%, compared to the preceding three months.

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briarbaby.com revenue growth for last six months
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OVERVIEW
briarbaby.com experienced 4,271 sessions in September 2026, significantly lower than a typical childcare store, which sees around 15,600 sessions monthly. The site generated $7,043 in online sales revenue, far below the typical childcare store's revenue of $34,900. With a conversion rate of 1.00-1.50%, briarbaby.com falls within the typical childcare store range of 1.0% to 4.37%. The average order value (AOV) was $100-125, which is also within the typical childcare category range of $50 to $278.
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briarbaby.com competitors

The competitive set includes briarbaby.com and goodnighthairbonnets.com. In September 2026, briarbaby.com outperformed its competitor in several key metrics. With a revenue of $7,043, it surpassed goodnighthairbonnets.com, which generated $3,409. Additionally, briarbaby.com achieved 60 transactions, leading goodnighthairbonnets.com’s 27 transactions. When it comes to sessions, briarbaby.com recorded 4,271, well ahead of goodnighthairbonnets.com’s 1,275. The average order value (AOV) for both stores falls within the same range of $100-125, yet briarbaby.com boasts a conversion rate between 1.00-1.50%, while goodnighthairbonnets.com has a conversion rate of 2.00-2.50%. Overall, briarbaby.com clearly stands as the more successful platform in this competitive landscape.

goodnighthairbonnets.com screenshot
#1 goodnighthairbonnets.com
3.4K
Revenue
1.3K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
briarbaby.com vs top market performers
briarbaby.com
top retailers
conversion rate vs average order value for briarbaby.com and its competitors
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Revenue share by device at briarbaby.com

In September large majority of sales on briarbaby.com, 68% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 32% of sales coming from desktop devices.

In September large majority of sales on briarbaby.com, 68% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 32% of sales coming from desktop devices.

Industries briarbaby.com operates in

briarbaby.com is tracked across 2 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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briarbaby.com channels

Identify top traffic channels that drive growth for briarbaby.comand discover how performance of traffic channels has changed over time.

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briarbaby.com Google Ads spend

Evaluate briarbaby.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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briarbaby.com devices

Review briarbaby.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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briarbaby.com top markets

Explore briarbaby.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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briarbaby.com country & global rank

Assess the ranking of briarbaby.com among other retailers within its primary country and worldwide.

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