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Oct 2025
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Home/Insights/Retailers/brilliantvinyl.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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33.8K
Revenue
Oct 25
4.8K
Sessions
Oct 25
2.5-3.0%
Conv. rate
Oct 25
$225-250
AOV
Oct 25
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  • Main country of store: UNITED STATES
  • Website category: BUSINESS SERVICES

Brilliantvinyl.com is a website that offers a wide selection of vinyl products for sale. They provide an extensive collection of adhesive vinyl, heat transfer vinyl, specialty vinyl, and related accessories. Customers can find various designs, patterns, and colors to suit their crafting and DIY needs.

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brilliantvinyl.com Annual Revenue and Growth

brilliantvinyl.com's annual sales on its online store amounted to $1.3M in 2024, up 5-10% from the previous year. For 2025, revenue is expected to decline by 50%+. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$1.3M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
brilliantvinyl.com revenue by year

brilliantvinyl.com's monthly revenueOVER TIME
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Over the past three months, brilliantvinyl.com revenue has experienced decline of 37%, compared to the preceding three months.

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brilliantvinyl.com revenue decline for last six months
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OVERVIEW
In October 2025, brilliantvinyl.com generated $33,761 in online sales, significantly below the median of $77,757 in the business and consumer services sector, with a conversion rate of 2.50-3.00%, which is below the high benchmark of 5.01%. Their average order value (AOV) ranged between $225-250, also below the sector's high of $627. With 4,831 sessions, brilliantvinyl.com lagged behind the median of 12,058 sessions in their industry, highlighting the need for improvement in both traffic and conversion to enhance overall performance and competitiveness in the market, particularly compared to leading competitor printful.com.
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brilliantvinyl.com competitors

In October 2025, brilliantvinyl.com showed strong performance compared to its competitors in several key metrics. While brilliantvinyl.com had a revenue of $33,761 with 135 transactions and 4,831 sessions, its average order value (AOV) ranged from $225 to $250, and its conversion rate was between 2.50% and 3.00%. In comparison, expressionsvinyl.com had a lower revenue of $32,331 with 491 transactions and 19,964 sessions, but a lower AOV of $50 to $75 and a conversion rate of 2.00% to 2.50%. heattransferwarehouse.com had significantly higher revenue of $1,260,600 with 2,830 transactions and 90,085 sessions, along with a higher AOV of $425 to $450 and a conversion rate of 3.00% to 3.50%. swingdesign.com and signwarehouse.com also had strong performances but fell behind in certain metrics when compared to brilliantvinyl.com.

expressionsvinyl.com screenshot
#1 expressionsvinyl.com
32.3K
Revenue
20K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
heattransferwarehouse.com screenshot
#2 heattransferwarehouse.com
1.3M
Revenue
90.1K
Sessions
3.0-3.5%
Conv. rate
$400-500
AOV
swingdesign.com screenshot
#3 swingdesign.com
437.3K
Revenue
143.8K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
signwarehouse.com screenshot
#4 signwarehouse.com
428.9K
Revenue
70.7K
Sessions
1.5-2.0%
Conv. rate
$375-400
AOV
therhinestoneworld.com screenshot
#5 therhinestoneworld.com
110.7K
Revenue
36.1K
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
brilliantvinyl.com vs top market performers
brilliantvinyl.com
top retailers
conversion rate vs average order value for brilliantvinyl.com and its competitors
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Revenue share by device at brilliantvinyl.com

In October large majority of sales on brilliantvinyl.com, 82% was finalized on desktop devices, with 18% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on brilliantvinyl.com, 82% was finalized on desktop devices, with 18% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brilliantvinyl.com channels

Identify top traffic channels that drive growth for brilliantvinyl.comand discover how performance of traffic channels has changed over time.

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brilliantvinyl.com Google Ads spend

Evaluate brilliantvinyl.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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brilliantvinyl.com devices

Review brilliantvinyl.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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brilliantvinyl.com top markets

Explore brilliantvinyl.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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brilliantvinyl.com country & global rank

Assess the ranking of brilliantvinyl.com among other retailers within its primary country and worldwide.

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