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Sep 2025
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Home/Insights/Retailers/brilliantvinyl.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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27.4K
Revenue
Sep 25
3.9K
Sessions
Sep 25
2.5-3.0%
Conv. rate
Sep 25
$250-275
AOV
Sep 25
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  • Main country of store: UNITED STATES
  • Website category: BUSINESS SERVICES

Brilliantvinyl.com is a website that offers a wide selection of vinyl products for sale. They provide an extensive collection of adhesive vinyl, heat transfer vinyl, specialty vinyl, and related accessories. Customers can find various designs, patterns, and colors to suit their crafting and DIY needs.

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brilliantvinyl.com Annual Revenue and Growth

brilliantvinyl.com's annual sales on its online store amounted to $1.3M in 2024, up 5-10% from the previous year. For 2025, revenue is expected to decline by 50%+. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$1.3M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
brilliantvinyl.com revenue by year

brilliantvinyl.com's monthly revenueOVER TIME
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Over the past three months, brilliantvinyl.com revenue has experienced decline of 35%, compared to the preceding three months.

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brilliantvinyl.com revenue decline for last six months
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OVERVIEW
In September 2025, brilliantvinyl.com generated $27,368 in online sales, significantly lower than the industry median of $82,402, with a conversion rate between 2.50-3.00%, below the high benchmark of 5.01%. Their average order value (AOV) ranged from $250-275, well below the industry high of $625. The website recorded 3,892 sessions, substantially less than the median of 12,398 sessions in the BUSINESS SERVICES sector, highlighting a need for improved visibility and sales performance in comparison to competitors like printful.com, which leads with $33,255,564 in revenue and over 3.5 million sessions.
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brilliantvinyl.com competitors

In September 2025, brilliantvinyl.com reported a revenue of $27,368 from 109 transactions with 3,892 sessions, resulting in an average order value (AOV) of $250-275 and a conversion rate of 2.50-3.00%. Comparing this data to its competitors, expressionsvinyl.com had a lower revenue of $25,641 from 401 transactions and 27,822 sessions, with a lower AOV of $50-75 and a lower conversion rate of 1.00-1.50%. On the other hand, heattransferwarehouse.com had significantly higher revenue of $988,333 from 2,401 transactions and 90,085 sessions, with a higher AOV of $400-425 and a comparable conversion rate of 2.50-3.00%. swingdesign.com and signwarehouse.com also had higher revenues compared to brilliantvinyl.com, with varying transaction volumes, sessions, AOVs, and conversion rates. Overall, brilliantvinyl.com stands out with its mid-range revenue, moderate transaction volume, and competitive conversion rate in the vinyl industry.

expressionsvinyl.com screenshot
#1 expressionsvinyl.com
25.6K
Revenue
27.8K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
heattransferwarehouse.com screenshot
#2 heattransferwarehouse.com
988.3K
Revenue
90.1K
Sessions
2.5-3.0%
Conv. rate
$400-500
AOV
swingdesign.com screenshot
#3 swingdesign.com
355.4K
Revenue
124.5K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
signwarehouse.com screenshot
#4 signwarehouse.com
395.8K
Revenue
79K
Sessions
1.0-1.5%
Conv. rate
$375-400
AOV
therhinestoneworld.com screenshot
#5 therhinestoneworld.com
72.3K
Revenue
26.5K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
brilliantvinyl.com vs top market performers
brilliantvinyl.com
top retailers
conversion rate vs average order value for brilliantvinyl.com and its competitors
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Revenue share by device at brilliantvinyl.com

In September large majority of sales on brilliantvinyl.com, 82% was finalized on desktop devices, with 18% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on brilliantvinyl.com, 82% was finalized on desktop devices, with 18% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brilliantvinyl.com channels

Identify top traffic channels that drive growth for brilliantvinyl.comand discover how performance of traffic channels has changed over time.

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brilliantvinyl.com Google Ads spend

Evaluate brilliantvinyl.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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brilliantvinyl.com devices

Review brilliantvinyl.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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brilliantvinyl.com top markets

Explore brilliantvinyl.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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brilliantvinyl.com country & global rank

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