brooklinen.com
Brooklinen.com is an online platform that sells a variety of high-quality bed linens and bedroom essentials, targeting those in search of a comfortable sleep experience. They offer an extensive range of bedding products, including sheets, duvet covers, pillows, comforters, and bath towels, known for their luxurious materials and craftsmanship.
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brooklinen.com Annual Revenue and Growth
brooklinen.com's annual sales on its online store amounted to $151.1M in 2024, up 5-10% from the previous year. For 2025, revenue is expected to decline by 5-10%. This would mark a reversal from last year's growth.
brooklinen.com's monthly revenueOVER TIME
Over the past three months, brooklinen.com revenue has experienced growth of 120%, compared to the preceding three months.
brooklinen.com competitors
In December 2025, brooklinen.com outperformed its competitors in terms of revenue, with a total of $21,221,154. Its closest competitor in revenue was The Citizenry at $1,660,391. In terms of transactions, brooklinen.com had the highest number at 86,605, followed by The Citizenry with 4,275 transactions. brooklinen.com also had the highest number of sessions at 2,168,383, with the next highest being Parachute Home at 929,149 sessions. brooklinen.com's average order value (AOV) ranged from $225-250, similar to its competitors. However, brooklinen.com had a higher conversion rate of 3.50-4.00%, compared to its competitors whose rates ranged from 0.50-2.00%. Overall, brooklinen.com demonstrated strong performance in revenue, transactions, sessions, AOV, and conversion rate compared to its competitors in December 2025.
Revenue share by device at brooklinen.com
In December large majority of sales on brooklinen.com, 78% was finalized on desktop devices, with 22% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brooklinen.com channels
Identify top traffic channels that drive growth for brooklinen.comand discover how performance of traffic channels has changed over time.
brooklinen.com Google Ads spend
Evaluate brooklinen.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
brooklinen.com devices
Review brooklinen.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
