brooklinen.com
Brooklinen.com is an online platform that sells a variety of high-quality bed linens and bedroom essentials, targeting those in search of a comfortable sleep experience. They offer an extensive range of bedding products, including sheets, duvet covers, pillows, comforters, and bath towels, known for their luxurious materials and craftsmanship.
GRIPS CUSTOMERS & RESEARCH PARTNERS
brooklinen.com Annual Revenue and Growth
brooklinen.com's annual sales on its online store amounted to $143.1M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.
brooklinen.com's monthly revenueOVER TIME
Over the past three months, brooklinen.com revenue has experienced growth of 108%, compared to the preceding three months.
brooklinen.com competitors
In January 2026, brooklinen.com outperformed its competitors in terms of revenue, with a total of $14,277,226. This was significantly higher than the revenue of its closest competitor, parachutehome.com, which generated $1,382,666. In terms of transactions, Brooklinen also had the highest number at 56,055, followed by the citizenry.com with 4,231 transactions. The conversion rate of Brooklinen stood at 3.50-4.00%, which was higher than most of its competitors. However, bedthreads.com had a lower conversion rate of 0.50-1.00%. Overall, brooklinen.com had a strong performance across all domains, including sessions and average order value (AOV), making it a leader in the bedding industry in January 2026.
Revenue share by device at brooklinen.com
In January large majority of sales on brooklinen.com, 78% was finalized on desktop devices, with 22% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Gain even more insights with the Grips app
brooklinen.com channels
Identify top traffic channels that drive growth for brooklinen.comand discover how performance of traffic channels has changed over time.
brooklinen.com Google Ads spend
Evaluate brooklinen.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
brooklinen.com devices
Review brooklinen.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
