brooklinen.com
Brooklinen.com is an online platform that sells a variety of high-quality bed linens and bedroom essentials, targeting those in search of a comfortable sleep experience. They offer an extensive range of bedding products, including sheets, duvet covers, pillows, comforters, and bath towels, known for their luxurious materials and craftsmanship.
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brooklinen.com Annual Revenue and Growth
brooklinen.com's annual sales on its online store amounted to $151.1M in 2024, up 5-10% from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.
brooklinen.com's monthly revenueOVER TIME
Over the past three months, brooklinen.com revenue has experienced growth of 6.1%, compared to the preceding three months.
brooklinen.com competitors
In October 2025, brooklinen.com outperformed its competitors in terms of revenue, transactions, sessions, average order value (AOV), and conversion rate. Brooklinen generated a revenue of $12,440,224 from 50,791 transactions and 1,566,700 sessions with an AOV ranging between $225-250 and a conversion rate of 3.00-3.50%. In comparison, Peacock Alley had a revenue of $405,466 from 1,472 transactions and 102,821 sessions with an AOV of $275-300 and a conversion rate of 1.00-1.50%. Parachute Home, Rough Linen, Bed Threads, and The Citizenry also fell short in revenue, transactions, sessions, AOV, and conversion rate when compared to Brooklinen. Overall, Brooklinen's performance metrics in October 2025 clearly demonstrate its dominance over its competitors in the bedding and home goods industry.
Revenue share by device at brooklinen.com
In October large majority of sales on brooklinen.com, 78% was finalized on desktop devices, with 22% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brooklinen.com channels
Identify top traffic channels that drive growth for brooklinen.comand discover how performance of traffic channels has changed over time.
brooklinen.com Google Ads spend
Evaluate brooklinen.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
brooklinen.com devices
Review brooklinen.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
