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Sep 2026
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Home/Insights/Retailers/brooklyngeneral.com
TRANSACTION INTELLIGENCE - SEP 2026 GLOBALLY

Favicon for brooklyngeneral.combrooklyngeneral.com

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21.2K
Revenue
Sep 26
27.5K
Sessions
Sep 26
0.5-1.0%
Conv. rate
Sep 26
$75-100
AOV
Sep 26
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

BrooklynGeneral.com offers a wide range of products including fabrics, sewing notions, yarns, and craft supplies. They provide a variety of materials suitable for knitting, crocheting, sewing, and more. Additionally, the website offers an assortment of patterns and books to inspire various creative endeavors. No promotional language is used.

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brooklyngeneral.com Annual Revenue and Growth

brooklyngeneral.com's annual sales on its online store amounted to $244.8K in 2025, down 20-50% from the previous year. For 2026, revenue is expected to remain broadly in line with last year.

Annual Revenue (GMV)2025
$244.8K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
brooklyngeneral.com revenue by year

brooklyngeneral.com's monthly revenueOVER TIME
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Over the past three months, brooklyngeneral.com revenue has experienced growth of 2.3%, compared to the preceding three months.

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brooklyngeneral.com revenue growth for last six months
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OVERVIEW
Compared to a typical store in the home and garden category, brooklyngeneral.com underperformed in September 2026, generating $21,200 in online sales against the typical $110,000. Its conversion rate ranged from 0.50-1.00%, which is slightly below the category's typical range of 0.64% to 3.34%. The average order value (AOV) was $75-100, also below the typical range of $98 to $681. With 27,500 sessions, brooklyngeneral.com was close to the typical store in the home and garden category, which sees around 30,400 sessions monthly, indicating potential areas for growth and improvement.
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brooklyngeneral.com competitors

In stark contrast to ritualdyes.com, which boasts a revenue of $143,000 and 866 transactions, brooklyngeneral.com reports a revenue of $21,200 with 243 transactions. As of September 2026, brooklyngeneral.com trails its competitors in revenue and transactions but ranks second in sessions with 27,500. Meanwhile, brooklynhaberdashery.com outperforms brooklyngeneral.com with a revenue of $40,400 and 528 transactions, showing a significant advantage in conversion rate as well, ranging between 6.00-6.50%. Additionally, ewefibers.com, with a revenue of $51,600 and 360 transactions, exceeds brooklyngeneral.com in both metrics. Conversely, blackmountainyarnshop.com, although having lower revenue at $17,900, manages to maintain a competitive AOV of $100-125. Ultimately, while brooklyngeneral.com has a solid session count, it lags behind in key performance indicators when compared to its leading competitors.

blackmountainyarnshop.com screenshot
#1 blackmountainyarnshop.com
17.9K
Revenue
5.5K
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
ritualdyes.com screenshot
#2 ritualdyes.com
143.3K
Revenue
27.8K
Sessions
3.0-3.5%
Conv. rate
$150-175
AOV
hillcountryweavers.com screenshot
#3 hillcountryweavers.com
8.8K
Revenue
1.9K
Sessions
1.5-2.0%
Conv. rate
$250-275
AOV
brooklynhaberdashery.com screenshot
#4 brooklynhaberdashery.com
40.4K
Revenue
8.2K
Sessions
6.0-6.5%
Conv. rate
$75-100
AOV
ewefibers.com screenshot
#5 ewefibers.com
51.6K
Revenue
11.2K
Sessions
3.0-3.5%
Conv. rate
$125-150
AOV
brooklyngeneral.com vs top market performers
brooklyngeneral.com
top retailers
conversion rate vs average order value for brooklyngeneral.com and its competitors
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Industries brooklyngeneral.com operates in

brooklyngeneral.com is tracked across 10 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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brands overtime comparison

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brooklyngeneral.com channels

Identify top traffic channels that drive growth for brooklyngeneral.comand discover how performance of traffic channels has changed over time.

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brooklyngeneral.com Google Ads spend

Evaluate brooklyngeneral.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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brooklyngeneral.com devices

Review brooklyngeneral.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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brooklyngeneral.com top markets

Explore brooklyngeneral.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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brooklyngeneral.com country & global rank

Assess the ranking of brooklyngeneral.com among other retailers within its primary country and worldwide.

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