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Jul 2025
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Home/Insights/Retailers/brother.co.uk
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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1M
Revenue
358.2K
Sessions
0.5-1.0%
Conv. rate
$350-375
AOV
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Brother.co.uk is a website that offers a range of products for home and office use. They sell printers, scanners, label makers, sewing machines, fax machines, and shredders. The site provides various technical specifications and product details to assist customers in making informed purchasing decisions.

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brother.co.uk's revenueOVER TIME
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Over the past three months, brother.co.uk revenue has experienced growth of 6.5%, compared to the preceding three months.

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brother.co.uk revenue growth for last six months
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OVERVIEW
In July 2025, brother.co.uk in the COMPUTERS AND TECHNOLOGY industry had online sales revenue of $1,032,393, with a median revenue of $177,727. The conversion rate ranged from 0.50-1.00%, with a high of 3.69% and a low of 0.38%. The average order value (AOV) was $350-375, with a high of $888 and a low of $151. The website had 358,151 sessions, while the highest was at 43,965,059 from lenovo.com and the median at 41,204 sessions.
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brother.co.uk competitors

In July 2025, brother.co.uk had a revenue of £1,032,393 with 2,935 transactions and 358,151 sessions. Their average order value (AOV) ranged from £350-375, and they had a conversion rate of 0.50-1.00%. Compared to its competitors, brother.co.uk falls behind in revenue when compared to Viking Direct with £9,788,848. printerland.co.uk had a higher number of transactions with 4,138 and a similar AOV range of £525-550. In terms of sessions, Viking Direct had the highest with 612,963. However, brother.co.uk's conversion rate falls in the mid-range compared to Toner Giant and printerland.co.uk, which had higher rates of 1.50-2.00%. Despite not leading in every metric, brother.co.uk remains competitive in the market with its solid performance in each domain.

printerland.co.uk screenshot
#1 printerland.co.uk
2.2M
Revenue
219.5K
Sessions
1.5-2.0%
Conv. rate
$500-600
AOV
tonergiant.co.uk screenshot
#2 tonergiant.co.uk
283K
Revenue
123.4K
Sessions
1.0-1.5%
Conv. rate
$225-250
AOV
quill.com screenshot
#3 quill.com
2.9M
Revenue
1.6M
Sessions
0.0-0.5%
Conv. rate
$400-500
AOV
chairoffice.co.uk screenshot
#4 chairoffice.co.uk
72.4K
Revenue
88.4K
Sessions
0.0-0.5%
Conv. rate
$250-275
AOV
viking-direct.co.uk screenshot
#5 viking-direct.co.uk
9.8M
Revenue
613K
Sessions
4.0-4.5%
Conv. rate
$350-375
AOV
brother.co.uk vs top market performers
brother.co.uk
top retailers
conversion rate vs average order value for brother.co.uk and its competitors
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Revenue share by device at brother.co.uk

In July large majority of sales on brother.co.uk, 79% was finalized on desktop devices, with 21% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on brother.co.uk, 79% was finalized on desktop devices, with 21% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brother.co.uk channels

Identify top traffic channels that drive growth for brother.co.ukand discover how performance of traffic channels has changed over time.

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brother.co.uk Google Ads spend

Evaluate brother.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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brother.co.uk devices

Review brother.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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brother.co.uk top markets

Explore brother.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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brother.co.uk country & global rank

Assess the ranking of brother.co.uk among other retailers within its primary country and worldwide.

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