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Mar 2026
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Home/Insights/Retailers/brother.co.uk
TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

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885.1K
Revenue
Mar 26
292.5K
Sessions
Mar 26
0.5-1.0%
Conv. rate
Mar 26
$350-375
AOV
Mar 26
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Brother.co.uk is a website that offers a range of products for home and office use. They sell printers, scanners, label makers, sewing machines, fax machines, and shredders. The site provides various technical specifications and product details to assist customers in making informed purchasing decisions.

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brother.co.uk Annual Revenue and Growth

brother.co.uk's annual sales on its online store amounted to $11.5M in 2025, up 20-50% from the previous year. For 2026, revenue is expected to decline by 0-5%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$11.5M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
brother.co.uk revenue by year

brother.co.uk's monthly revenueOVER TIME
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Over the past three months, brother.co.uk revenue has experienced decline of 0.58%, compared to the preceding three months.

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brother.co.uk revenue decline for last six months
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OVERVIEW
In March 2026, brother.co.uk generated $885,060 in online sales, significantly surpassing the industry median of $162,507, yet falling short of dell.com’s dominance at $137,509,608. The site achieved a conversion rate between 0.50-1.00%, which is below the high benchmark of 3.43%, while its average order value (AOV) ranged from $350-375, well below the $914 peak. With 292,527 sessions, brother.co.uk exceeded the industry median of 37,681, but remained distant from lenovo.com’s impressive 45,877,538 sessions, illustrating varied performance across key metrics in the competitive computer hardware sector.
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brother.co.uk competitors

In March 2026, brother.co.uk reported a revenue of $885,060 with 2,375 transactions and 292,527 sessions, achieving an average order value (AOV) of $350-375 and a conversion rate of 0.50-1.00%. Comparing brother.co.uk to its competitors, printerland.co.uk generated $1,497,405 in revenue with 3,197 transactions and 221,396 sessions, boasting a higher AOV of $450-475 and a conversion rate of 1.00-1.50%. On the other hand, tonergiant.co.uk had a revenue of $323,228, 1,473 transactions, and 116,766 sessions, showing a lower AOV of $200-225 but a similar conversion rate of 1.00-1.50% compared to brother.co.uk. While brother.co.uk falls behind in revenue compared to some competitors like quill.com and viking-direct.co.uk, it remains competitive in terms of conversion rate and AOV within the printer and office supplies market.

printerland.co.uk screenshot
#1 printerland.co.uk
1.5M
Revenue
221.4K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
tonergiant.co.uk screenshot
#2 tonergiant.co.uk
323.2K
Revenue
116.8K
Sessions
1.0-1.5%
Conv. rate
$200-225
AOV
quill.com screenshot
#3 quill.com
4.8M
Revenue
1.6M
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
chairoffice.co.uk screenshot
#4 chairoffice.co.uk
87.5K
Revenue
50.5K
Sessions
0.5-1.0%
Conv. rate
$300-325
AOV
viking-direct.co.uk screenshot
#5 viking-direct.co.uk
15.7M
Revenue
648.5K
Sessions
6.5-7.0%
Conv. rate
$350-375
AOV
brother.co.uk vs top market performers
brother.co.uk
top retailers
conversion rate vs average order value for brother.co.uk and its competitors
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Revenue share by device at brother.co.uk

In March large majority of sales on brother.co.uk, 82% was finalized on desktop devices, with 18% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In March large majority of sales on brother.co.uk, 82% was finalized on desktop devices, with 18% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brother.co.uk channels

Identify top traffic channels that drive growth for brother.co.ukand discover how performance of traffic channels has changed over time.

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brother.co.uk Google Ads spend

Evaluate brother.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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brother.co.uk devices

Review brother.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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brother.co.uk top markets

Explore brother.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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brother.co.uk country & global rank

Assess the ranking of brother.co.uk among other retailers within its primary country and worldwide.

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