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Sep 2025

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TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

brother.de

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1.5M

Revenue

Sep 25

382.8K

Sessions

Sep 25

1.5-2.0%

Conv. rate

Sep 25

$200-225

AOV

Sep 25

Main country of store: GERMANY
Website category: COMPUTERS AND TECHNOLOGY

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brother.de's monthly revenueOVER TIME
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Over the past three months, brother.de revenue has experienced growth of 5.3%, compared to the preceding three months.

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brother.de revenue growth for last six months

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OVERVIEW

In September 2025, brother.de generated $1,450,940 in online sales, significantly outperforming the industry median of $178,679, though trailing behind the market leader dell.com at $187,829,438. Its conversion rate ranged from 1.50% to 2.00%, below the high benchmark of 3.68% but well above the low of 0.42%. The average order value (AOV) was between $200 and $225, markedly lower than the industry high of $878. With 382,806 sessions, brother.de exceeded the median of 39,078, yet remains far from the leader lenovo.com, which had 47,353,529 sessions.

brother.de competitors

In September 2025, brother.de outperformed some of its competitors in terms of revenue, transactions, sessions, average order value (AOV), and conversion rate. brother.de generated a revenue of €1,450,940 from 6,702 transactions and 382,806 sessions with an AOV of €200-225 and a conversion rate of 1.50-2.00. In comparison, tonerpartner.de had a revenue of €387,079 from 1,853 transactions and 134,480 sessions with similar AOV and a slightly lower conversion rate. office-partner.de surpassed brother.de in revenue with €3,183,925 from 8,239 transactions and 286,476 sessions, higher AOV, and conversion rate. However, brother.de performed better than tintenmarkt.de, druckerpatronenexpress.de, and superpatronen.de in all metrics, indicating its competitive strength in the market.

#1 tonerpartner.de

387.1K

Revenue

134.5K

Sessions

1.0-1.5%

Conv. rate

$200-225

AOV

#2 tintenmarkt.de

156.1K

Revenue

79K

Sessions

1.0-1.5%

Conv. rate

$125-150

AOV

#3 office-partner.de

3.2M

Revenue

286.5K

Sessions

2.5-3.0%

Conv. rate

$375-400

AOV

#4 druckerpatronenexpress.de

43.2K

Revenue

12K

Sessions

2.5-3.0%

Conv. rate

$100-125

AOV

#5 superpatronen.de

51.4K

Revenue

36.8K

Sessions

1.0-1.5%

Conv. rate

$75-100

AOV

CLOSEST COMPETITORSby revenue

TOP MARKET PERFORMERSby revenue

brother.de vs top market performers

brother.de

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Revenue share by device at brother.de

In September large majority of sales on brother.de, 77% was finalized on desktop devices, with 23% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

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brother.de channels

Identify top traffic channels that drive growth for brother.deand discover how performance of traffic channels has changed over time.

brother.de Google Ads spend

Evaluate brother.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

brother.de devices

Review brother.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

brother.de top markets

Explore brother.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.