buff.com
Buff.com is an online retailer that offers a wide range of products for outdoor enthusiasts. They specialize in selling multi-functional headwear, including hats, neck gaiters, masks, and bandanas. Buff.com provides customers with a variety of designs that cater to outdoor activities like hiking, cycling, fishing, and skiing.
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buff.com Annual Revenue and Growth
buff.com's annual sales on its online store amounted to $4.3M in 2025, up 10-20% from the previous year. For 2026, revenue is expected to grow by 5-10%. The trend is expected to moderate.
buff.com's monthly revenueOVER TIME
Over the past three months, buff.com revenue has experienced decline of 2%, compared to the preceding three months.
buff.com competitors
In June 2026, buff.com outperformed its competitors significantly in revenue, generating $418,196 from 7,042 transactions across 341,972 sessions, achieving a conversion rate of 2.00-2.50%. In contrast, safishing.com recorded $235,237 in revenue with a similar conversion rate, albeit with far fewer transactions (2,344). cbsstore.com struggled with only $2,004 in revenue and 19 transactions, while bsbrand.com achieved $2,238 but maintained the highest average order value (AOV) at 150-175, coupled with a conversion rate of 2.50-3.00%. seirus.com and coalheadwear.com had lower performances, with revenues of $14,263 and $76,456 respectively. Overall, buff.com leads the pack with a robust transaction volume and higher revenue, demonstrating its stronger market presence and efficiency compared to its peers in June 2026.
Revenue share by device at buff.com
In June large majority of sales on buff.com, 75% was finalized on desktop devices, with 25% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries buff.com operates in
buff.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.
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buff.com channels
Identify top traffic channels that drive growth for buff.comand discover how performance of traffic channels has changed over time.
buff.com Google Ads spend
Evaluate buff.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
buff.com devices
Review buff.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
