buff.com
Buff.com is an online retailer that offers a wide range of products for outdoor enthusiasts. They specialize in selling multi-functional headwear, including hats, neck gaiters, masks, and bandanas. Buff.com provides customers with a variety of designs that cater to outdoor activities like hiking, cycling, fishing, and skiing.
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buff.com's revenueOVER TIME
Over the past three months, buff.com revenue has experienced decline of 1.1%, compared to the preceding three months.
buff.com competitors
In July 2025, buff.com outperformed its competitors in terms of revenue, with a total of $350,974. However, when looking at individual metrics, CBS Store lagged behind with only $5,480 in revenue. safishing.com led in revenue among the competitors, generating $413,271. In terms of transactions, buff.com had 5,764 transactions, while seirus.com had only 172 transactions. buff.com also had the highest number of sessions with 295,165, compared to seirus.com with 13,942 sessions. The Average Order Value (AOV) for buff.com ranged from $50 to $75, lower than the AOV of $100 to $125 for safishing.com, CBS Store, and Coal Headwear. buff.com's conversion rate fell within the range of 1.50% to 2.00%, with CBS Store leading in this domain with a conversion rate of 3.50% to 4.00%.
Revenue share by device at buff.com
In July large majority of sales on buff.com, 74% was finalized on desktop devices, with 26% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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buff.com channels
Identify top traffic channels that drive growth for buff.comand discover how performance of traffic channels has changed over time.
buff.com Google Ads spend
Evaluate buff.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
buff.com devices
Review buff.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
