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Apr 2025
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Home/Insights/Retailers/buildabear.com
TRANSACTION INTELLIGENCE - APR 2025 GLOBALLY

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8M
Revenue
2.3M
Sessions
7.5-8.0%
Conv. rate
$25-50
AOV
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Buildabear.com is an online platform that sells customizable stuffed animals and accessories. Customers can choose from a range of plush toys, including bears, cats, and dogs, as well as various outfits and accessories to personalize their furry friends. The website offers a convenient way to create unique stuffed animals to suit individual preferences.

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buildabear.com's revenueOVER TIME
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Over the past three months, buildabear.com revenue has experienced decline of 11%, compared to the preceding three months.

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buildabear.com revenue decline for last six months
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OVERVIEW
buildabear.com's performance metrics for April 2025 include online sales revenue of $7,967,963, conversion rate of 7.50-8.00%, AOV of $25-50, and sessions of 2,273,482, all within the CHILDCARE industry. Compared to industry averages, buildabear.com's revenue is significantly higher than the median of $48,746, conversion rate is above the high of 4.64%, AOV falls within the normal range, and sessions are lower than the median of 19,259. The top performer in the category is babylist.com with revenue of $86,129,463 and sessions of 13,913,579, showcasing the potential for growth and improvement in performance metrics.
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buildabear.com competitors

When comparing buildabear.com to its competitors in the stuffed animal market, we see that buildabear.com stands out in terms of revenue, transactions, and sessions. buildabear.com generated $7,967,963 in revenue from 172,278 transactions and 2,273,482 sessions in April 2025. In comparison, stuffedsafari.com had a revenue of $466,368 from 4,367 transactions and 128,434 sessions, while vermontteddybear.com generated $175,600 from 1,334 transactions and 77,803 sessions. shopdisney.com, a major competitor, outperformed buildabear.com in terms of revenue with $3,778,115, but had fewer transactions (21,236) and sessions (66,947). giantteddy.com had the lowest revenue of $24,213 with 93 transactions and 7,788 sessions. buildabear.com excels in conversion rate with 7.50-8.00%, while shopdisney.com leads in this metric with a conversion rate of 31.50-32.00%.

vermontteddybear.com screenshot
#1 vermontteddybear.com
175.6K
Revenue
77.8K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
stuffedsafari.com screenshot
#2 stuffedsafari.com
466.4K
Revenue
128.4K
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
giantteddy.com screenshot
#3 giantteddy.com
24.2K
Revenue
7.8K
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
shopdisney.com screenshot
#4 shopdisney.com
3.8M
Revenue
66.9K
Sessions
31.5-32.0%
Conv. rate
$175-200
AOV
buildabear.com vs top market performers
buildabear.com
top retailers
conversion rate vs average order value for buildabear.com and its competitors
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Revenue share by device at buildabear.com

In April large majority of sales on buildabear.com, 62% was finalized on mobile devices, with 38% of sales coming from desktop devices.

In April large majority of sales on buildabear.com, 62% was finalized on mobile devices, with 38% of sales coming from desktop devices.
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buildabear.com channels

Identify top traffic channels that drive growth for buildabear.comand discover how performance of traffic channels has changed over time.

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buildabear.com Google Ads spend

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buildabear.com devices

Review buildabear.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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buildabear.com top markets

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buildabear.com country & global rank

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