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Dec 2025
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Home/Insights/Retailers/buildabear.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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11.7M
Revenue
Dec 25
4.5M
Sessions
Dec 25
6.0-6.5%
Conv. rate
Dec 25
$25-50
AOV
Dec 25
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Buildabear.com is an online platform that sells customizable stuffed animals and accessories. Customers can choose from a range of plush toys, including bears, cats, and dogs, as well as various outfits and accessories to personalize their furry friends. The website offers a convenient way to create unique stuffed animals to suit individual preferences.

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buildabear.com Annual Revenue and Growth

buildabear.com's annual sales on its online store amounted to $89.2M in 2024, up 5-10% from the previous year. For 2025, revenue is expected to grow by 5-10%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$89.2M
Annual growth forecast2024/2025
5-10%
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eCommerce Revenue
buildabear.com revenue by year

buildabear.com's monthly revenueOVER TIME
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Over the past three months, buildabear.com revenue has experienced growth of 44%, compared to the preceding three months.

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buildabear.com revenue growth for last six months
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OVERVIEW
In December 2025, buildabear.com achieved online sales revenue of $11,659,625, significantly higher than the CHILDCARE median of $43,371, with a conversion rate of 6.00-6.50%, outperforming the high benchmark of 4.55%. The average order value (AOV) ranged from $25-50, below the high industry average of $251, while total sessions reached 4,452,315, far surpassing the median of 21,315 but below the top competitor, babylist.com, which recorded 12,893,760 sessions. Overall, buildabear.com demonstrates strong engagement and sales performance within the CHILDCARE industry, particularly in conversion rates and session traffic.
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buildabear.com competitors

In December 2025, buildabear.com outperformed its competitors in terms of revenue, with a total of $11,659,625. Among its competitors, shopdisney.com came closest with $5,797,059 in revenue. buildabear.com also had the highest number of transactions at 271,089, followed by shopdisney.com with 36,606 transactions. In terms of conversion rate, buildabear.com maintained a rate of 6.00-6.50%, while shopdisney.com had an impressive conversion rate of 31.00-31.50%. buildabear.com had a substantial number of sessions at 4,452,315, which was higher than all its competitors. However, it had a lower average order value (AOV) range of $25-50 compared to Vermont Teddy Bear and ShopDisney, which had AOV ranges of $125-150 and $150-175, respectively. Overall, buildabear.com's strong revenue and transaction numbers combined with a competitive conversion rate and high session count position it as a top performer among its competitors in the online stuffed animal industry.

vermontteddybear.com screenshot
#1 vermontteddybear.com
836.6K
Revenue
204.4K
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
stuffedsafari.com screenshot
#2 stuffedsafari.com
903.2K
Revenue
226.6K
Sessions
4.0-4.5%
Conv. rate
$75-100
AOV
giantteddy.com screenshot
#3 giantteddy.com
1.8K
Revenue
817
Sessions
0.5-1.0%
Conv. rate
$225-250
AOV
shopdisney.com screenshot
#4 shopdisney.com
5.8M
Revenue
117.4K
Sessions
31.0-31.5%
Conv. rate
$150-175
AOV
buildabear.com vs top market performers
buildabear.com
top retailers
conversion rate vs average order value for buildabear.com and its competitors
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buildabear.com channels

Identify top traffic channels that drive growth for buildabear.comand discover how performance of traffic channels has changed over time.

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buildabear.com Google Ads spend

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buildabear.com devices

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buildabear.com top markets

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buildabear.com country & global rank

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