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Jan 2026
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Home/Insights/Retailers/buildabear.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

Favicon for buildabear.combuildabear.com

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2.5M
Revenue
Jan 26
3.3M
Sessions
Jan 26
1.5-2.0%
Conv. rate
Jan 26
$25-50
AOV
Jan 26
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Buildabear.com is an online platform that sells customizable stuffed animals and accessories. Customers can choose from a range of plush toys, including bears, cats, and dogs, as well as various outfits and accessories to personalize their furry friends. The website offers a convenient way to create unique stuffed animals to suit individual preferences.

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buildabear.com Annual Revenue and Growth

buildabear.com's annual sales on its online store amounted to $97.1M in 2025, up 5-10% from the previous year. For 2026, revenue is expected to grow by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$97.1M
Annual growth forecast2025/2026
0-5%
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eCommerce Revenue
buildabear.com revenue by year

buildabear.com's monthly revenueOVER TIME
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Over the past three months, buildabear.com revenue has experienced decline of 0.04%, compared to the preceding three months.

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buildabear.com revenue decline for last six months
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OVERVIEW
In January 2026, buildabear.com achieved online sales revenue of $2,454,498, significantly surpassing the CHILDCARE median of $48,736, yet still trailing behind the leading babylist.com at $90,155,180; its conversion rate of 1.50-2.00% remains below the category high of 4.38%, while its average order value (AOV) of $25-50 is also lower than the high of $253; with sessions totaling 3,291,170, buildabear.com shows strong traffic, yet it is notably less than babylist.com's 17,691,734 sessions and the CHILDCARE median of 23,389.
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buildabear.com competitors

In January 2026, buildabear.com generated a revenue of $2,454,498 from 53,591 transactions with a conversion rate of 1.50-2.00% from 3,291,170 sessions. Compared to its competitors, buildabear.com falls behind in revenue when looking at vermontteddybear.com with $503,085 and stuffedsafari.com with $577,873. However, buildabear.com outperforms in revenue when compared to shopdisney.com with $4,152,254. In terms of transactions, buildabear.com is competitive with stuffedsafari.com but lags behind shopdisney.com. buildabear.com has a lower average order value (AOV) range of $25-50 compared to vermontteddybear.com, stuffedsafari.com, and shopdisney.com, which all have higher AOV ranges of $100-150. Additionally, buildabear.com has a lower conversion rate compared to shopdisney.com but is on par with vermontteddybear.com and stuffedsafari.com.

vermontteddybear.com screenshot
#1 vermontteddybear.com
503.1K
Revenue
128.3K
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
stuffedsafari.com screenshot
#2 stuffedsafari.com
577.9K
Revenue
191.5K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
shopdisney.com screenshot
#3 shopdisney.com
4.2M
Revenue
124K
Sessions
22.5-23.0%
Conv. rate
$125-150
AOV
buildabear.com vs top market performers
buildabear.com
top retailers
conversion rate vs average order value for buildabear.com and its competitors
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buildabear.com channels

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buildabear.com Google Ads spend

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buildabear.com devices

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buildabear.com top markets

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buildabear.com country & global rank

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