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Dec 2025
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Home/Insights/Retailers/bulletjournal.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for bulletjournal.combulletjournal.com

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1M
Revenue
Dec 25
351.3K
Sessions
Dec 25
2.5-3.0%
Conv. rate
Dec 25
$100-125
AOV
Dec 25
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  • Main country of store: UNITED STATES
  • Website category: ARTS AND ENTERTAINMENT

Bulletjournal.com is a website that offers comprehensive information on the Bullet Journal, an analog system designed to track tasks, goals, and personal organization. The site hosts tutorials, how-to videos, and provides convenient access to a variety of practical organizational tools, including notebooks, supplies, and digital resources.

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bulletjournal.com Annual Revenue and Growth

bulletjournal.com's annual sales on its online store amounted to $8.8M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$8.8M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
bulletjournal.com revenue by year

bulletjournal.com's monthly revenueOVER TIME
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Over the past three months, bulletjournal.com revenue has experienced growth of 75%, compared to the preceding three months.

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bulletjournal.com revenue growth for last six months
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Top products on bulletjournal.comby revenue

#1 Foundation Plan
$56.7
Price
$1.8M
Revenue
#2 Transformation Plan
$91.7
Price
$753.6K
Revenue
#3 Foundation Plan (Intl)
$296
Price
$220.5K
Revenue
#4 Turquoise Gift Set
$77.1
Price
Revenue
#5 Certification Plan
$626.4
Price
Revenue
#6 Artist Edition 2024
$55.7
Price
Revenue
#7 The Pen
$61.5
Price
Revenue
#8 Edition X
$48.8
Price
Revenue
#9 The Notebook
$40.6
Price
Revenue
#10 The Pencil
$42.4
Price
Revenue
#1 Foundation Plan
$56.7
Price
$1.8M
Revenue
#2 Transformation Plan
$91.7
Price
$753.6K
Revenue
#3 Foundation Plan (Intl)
$296
Price
$220.5K
Revenue
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OVERVIEW
In December 2025, bulletjournal.com, a leader in the arts and entertainment industry, achieved online sales revenue of $1,011,007, significantly surpassing the median of $364,589; its conversion rate ranged from 2.50% to 3.00%, lower than the high of 6.42%, while its average order value (AOV) fell between $100 and $125, below the industry high of $281; the site attracted 351,276 sessions, far exceeding the median of 71,152 but shy of the highest at 531,469 from medievalcollectibles.com, underscoring bulletjournal.com's robust market presence and performance metrics.
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bulletjournal.com competitors

In December 2025, bulletjournal.com generated a revenue of $1,011,007 from 8,908 transactions and 351,276 sessions with an average order value (AOV) of $100-125 and a conversion rate of 2.50-3.00%. Compared to its competitors, bulletjournal.com outperformed archerandolive.com, notebooktherapy.com, lifeismessyandbrilliant.com, and thepostmansknock.com in terms of revenue and sessions. However, it was slightly behind leuchtturm1917.us in revenue and sessions. bulletjournal.com had a higher AOV than notebooktherapy.com and lifeismessyandbrilliant.com, but a lower AOV compared to leuchtturm1917.us. In terms of conversion rate, bulletjournal.com fell in the middle range among its competitors, with leuchtturm1917.us having the highest conversion rate. Overall, bulletjournal.com showcased strong performance in revenue and sessions, positioning itself as a competitive player in the market.

archerandolive.com screenshot
#1 archerandolive.com
393.2K
Revenue
465.6K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
notebooktherapy.com screenshot
#2 notebooktherapy.com
489.9K
Revenue
322.5K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
leuchtturm1917.us screenshot
#3 leuchtturm1917.us
2M
Revenue
474.7K
Sessions
4.5-5.0%
Conv. rate
$75-100
AOV
lifeismessyandbrilliant.com screenshot
#4 lifeismessyandbrilliant.com
56.5K
Revenue
25.2K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
thepostmansknock.com screenshot
#5 thepostmansknock.com
339.4K
Revenue
149.1K
Sessions
0.5-1.0%
Conv. rate
$225-250
AOV
bulletjournal.com vs top market performers
bulletjournal.com
top retailers
conversion rate vs average order value for bulletjournal.com and its competitors
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Revenue share by device at bulletjournal.com

In December large majority of sales on bulletjournal.com, 85% was finalized on desktop devices, with 15% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on bulletjournal.com, 85% was finalized on desktop devices, with 15% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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bulletjournal.com channels

Identify top traffic channels that drive growth for bulletjournal.comand discover how performance of traffic channels has changed over time.

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bulletjournal.com Google Ads spend

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bulletjournal.com devices

Review bulletjournal.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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bulletjournal.com top markets

Explore bulletjournal.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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bulletjournal.com country & global rank

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