Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Sep 2026
All countries
Home/Insights/Retailers/byellowtail.com
TRANSACTION INTELLIGENCE - SEP 2026 GLOBALLY

Favicon for byellowtail.combyellowtail.com

Start benchmarking for free
Sign in with GoogleSign up with Google
63.5K
Revenue
Sep 26
14.5K
Sessions
Sep 26
2.5-3.0%
Conv. rate
Sep 26
$150-175
AOV
Sep 26
Loading...

The website byellowtail.com offers a range of predominantly Native American-inspired clothing and accessories. The products include diverse dress designs, tops, skirts, scarves, and jewelry. All items are styled with a fusion of traditional Native American influences and modern fashion, providing a unique blend of cultural and contemporary aesthetics.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

byellowtail.com Annual Revenue and Growth

byellowtail.com's annual sales on its online store amounted to $991K in 2025, up 20-50% from the previous year. For 2026, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$991K
Annual growth forecast2025/2026
<0%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
byellowtail.com revenue by year

byellowtail.com's monthly revenueOVER TIME
View real-time data

Over the past three months, byellowtail.com revenue has experienced decline of 6.6%, compared to the preceding three months.

View real-time data
byellowtail.com revenue decline for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
byellowtail.com's revenue for online sales reached $63,500 in September 2026, aligning with the average store in the fashion and apparel category. The site's conversion rate is between 2.50-3.00%, which falls within the typical range for the category. Its average order value (AOV) of $150-175 is also within the typical range. However, with 14,500 sessions, byellowtail.com sees fewer visits compared to the average store in the fashion and apparel category, which typically garners around 26,000 sessions a month. The largest competitor, shein.com, generates 250 million sessions, highlighting the competitive landscape.
Read more

byellowtail.com competitors

The competitive set includes byellowtail.com and thentvs.com. As of September 2026, byellowtail.com leads in revenue with $63,500 and transactions totaling 384, significantly surpassing thentvs.com, which generated $36,700 in revenue and 306 transactions. However, thentvs.com attracts more sessions, achieving 17,200 compared to byellowtail.com's 14,500 sessions. This indicates that while byellowtail.com outperforms in financial metrics, thentvs.com engages a larger audience. Both websites exhibit different average order values, with byellowtail.com ranging from $150-175, exceeding thentvs.com’s $100-125. The conversion rates also reflect these trends, with byellowtail.com achieving a rate of 2.50-3.00%, while thentvs.com lags with a conversion rate of 1.50-2.00%. Overall, byellowtail.com excels in revenue and transactions but trails in session volume.

thentvs.com screenshot
#1 thentvs.com
36.7K
Revenue
17.2K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
byellowtail.com vs top market performers
byellowtail.com
top retailers
conversion rate vs average order value for byellowtail.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at byellowtail.com

In September large majority of sales on byellowtail.com, 67% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 33% of sales coming from desktop devices.

In September large majority of sales on byellowtail.com, 67% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 33% of sales coming from desktop devices.
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

byellowtail.com channels

Identify top traffic channels that drive growth for byellowtail.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

byellowtail.com Google Ads spend

Evaluate byellowtail.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

byellowtail.com devices

Review byellowtail.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

byellowtail.com top markets

Explore byellowtail.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

byellowtail.com country & global rank

Assess the ranking of byellowtail.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard