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Dec 2025
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Home/Insights/Retailers/byellowtail.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for byellowtail.combyellowtail.com

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111.5K
Revenue
Dec 25
26.2K
Sessions
Dec 25
2.5-3.0%
Conv. rate
Dec 25
$150-175
AOV
Dec 25
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The website byellowtail.com offers a range of predominantly Native American-inspired clothing and accessories. The products include diverse dress designs, tops, skirts, scarves, and jewelry. All items are styled with a fusion of traditional Native American influences and modern fashion, providing a unique blend of cultural and contemporary aesthetics.

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byellowtail.com Annual Revenue and Growth

byellowtail.com's annual sales on its online store amounted to $719.3K in 2024, down 10-20% from the previous year. For 2025, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$719.3K
Annual growth forecast2024/2025
20-50%
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eCommerce Revenue
byellowtail.com revenue by year

byellowtail.com's monthly revenueOVER TIME
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Over the past three months, byellowtail.com revenue has experienced growth of 22%, compared to the preceding three months.

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byellowtail.com revenue growth for last six months
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OVERVIEW
In December 2025, byellowtail.com generated $111,531 in online sales, outperforming the FASHION AND APPAREL median of $92,600, with a conversion rate of 2.50-3.00%, slightly below the category's high of 3.17%. The Average Order Value (AOV) ranged from $150 to $175, notably lower than the industry high of $389. The website recorded 26,229 sessions, significantly below the median of 39,789, highlighting growth potential. While byellowtail.com ranks far below industry leader macys.com's massive $926,839,757 revenue and shein.com's sessions of 304,519,814, its metrics suggest solid performance in a competitive landscape.
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byellowtail.com competitors

In December 2025, byellowtail.com outperformed its competitor thentvs.com in terms of revenue, with $111,531 compared to $57,102. However, thentvs.com had a higher number of sessions with 39,890 compared to byellowtail.com's 26,229. byellowtail.com had a higher average order value (AOV) ranging from $150-175, while thentvs.com had a lower AOV of $75-100. In terms of conversion rates, byellowtail.com also had a higher rate of 2.50-3.00%, while thentvs.com had a conversion rate of 1.00-1.50%. Overall, byellowtail.com showcased stronger performance in revenue and conversion rates, while thentvs.com attracted more sessions.

thentvs.com screenshot
#1 thentvs.com
57.1K
Revenue
39.9K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
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TOP MARKET PERFORMERSby revenue
byellowtail.com vs top market performers
byellowtail.com
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conversion rate vs average order value for byellowtail.com and its competitors
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Revenue share by device at byellowtail.com

In December large majority of sales on byellowtail.com, 67% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 33% of sales coming from desktop devices.

In December large majority of sales on byellowtail.com, 67% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 33% of sales coming from desktop devices.
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byellowtail.com channels

Identify top traffic channels that drive growth for byellowtail.comand discover how performance of traffic channels has changed over time.

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byellowtail.com Google Ads spend

Evaluate byellowtail.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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byellowtail.com devices

Review byellowtail.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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byellowtail.com top markets

Explore byellowtail.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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byellowtail.com country & global rank

Assess the ranking of byellowtail.com among other retailers within its primary country and worldwide.

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