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Aug 2025
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Home/Insights/Retailers/caldrea.com
TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

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13.1K
Revenue
Aug 25
2.6K
Sessions
Aug 25
4.0-4.5%
Conv. rate
Aug 25
$100-125
AOV
Aug 25
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

Caldrea.com is a website that offers a range of upscale household cleaning products. The site features a variety of naturally-derived soaps, detergents, and cleaners that are available for purchase. Additionally, Caldrea.com provides information on their commitment to multi-surface effectiveness and responsible sourcing, making them a popular choice for eco-conscious consumers.

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caldrea.com Annual Revenue and Growth

caldrea.com's annual sales on its online store amounted to $293.7K in 2024, down 20-50% from the previous year. For 2025, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$293.7K
Annual growth forecast2024/2025
20-50%
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eCommerce Revenue
caldrea.com revenue by year

caldrea.com's monthly revenueOVER TIME
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Over the past three months, caldrea.com revenue has experienced growth of 26%, compared to the preceding three months.

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caldrea.com revenue growth for last six months
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OVERVIEW
caldrea.com in the HOME AND GARDEN industry had a revenue of $13,123, conversion rate of 4.00-4.50%, AOV of $100-125, and 2,587 sessions in August 2025. The median revenue in the category is $117,963 with homedepot.com leading with $1,348,693,052. A high conversion rate is 3.29% and a low is 0.61%. A high AOV is $672 and a low is $91. The highest sessions are at 175,975,033 from homedepot.com with a median of 36,030 in the category.
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caldrea.com competitors

In August 2025, caldrea.com stands out in terms of revenue with $13,123, transactions at 111, sessions at 2,587, average order value (AOV) ranging from $100-125, and a conversion rate of 4.00-4.50%. Compared to its competitors, caldrea.com falls behind in revenue when compared to calderalab.com at $584,937, but performs better than handmadelaconner.com with $4,949. caldrea.com's AOV competes well with thymes.com at $100-125, while its conversion rate is slightly lower than thymes.com. murchison-hume.com and tundra.com also have higher revenues than caldrea.com, with tundra.com having the highest AOV at $200-225. Overall, caldrea.com shows a solid performance in the mid-range compared to its competitors in August 2025.

calderalab.com screenshot
#1 calderalab.com
584.9K
Revenue
153.6K
Sessions
4.5-5.0%
Conv. rate
$75-100
AOV
handmadelaconner.com screenshot
#2 handmadelaconner.com
4.9K
Revenue
1.7K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
thymes.com screenshot
#3 thymes.com
287.1K
Revenue
40.6K
Sessions
5.5-6.0%
Conv. rate
$100-125
AOV
murchison-hume.com screenshot
#4 murchison-hume.com
22K
Revenue
10.1K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
tundra.com screenshot
#5 tundra.com
64.8K
Revenue
5.6K
Sessions
5.5-6.0%
Conv. rate
$200-225
AOV
caldrea.com vs top market performers
caldrea.com
top retailers
conversion rate vs average order value for caldrea.com and its competitors
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Revenue share by device at caldrea.com

In August large majority of sales on caldrea.com, 55% was finalized on desktop devices, with 45% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on caldrea.com, 55% was finalized on desktop devices, with 45% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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caldrea.com channels

Identify top traffic channels that drive growth for caldrea.comand discover how performance of traffic channels has changed over time.

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caldrea.com Google Ads spend

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caldrea.com devices

Review caldrea.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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caldrea.com top markets

Explore caldrea.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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caldrea.com country & global rank

Assess the ranking of caldrea.com among other retailers within its primary country and worldwide.

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