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Oct 2025
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Home/Insights/Retailers/calloways.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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226.1K
Revenue
Oct 25
57.5K
Sessions
Oct 25
2.0-2.5%
Conv. rate
Oct 25
$175-200
AOV
Oct 25
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

Calloways.com is a website that offers customers a wide range of products. They sell plants, gardening tools, lawn care equipment, outdoor furniture, home decor accessories, and seasonal decorations. The website provides a convenient platform for users to explore and purchase items related to gardening, landscaping, and outdoor living.

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calloways.com Annual Revenue and Growth

calloways.com's annual sales on its online store amounted to $2.6M in 2024, up 5-10% from the previous year. For 2025, revenue is expected to grow by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$2.6M
Annual growth forecast2024/2025
20-50%
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eCommerce Revenue
calloways.com revenue by year

calloways.com's monthly revenueOVER TIME
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Over the past three months, calloways.com revenue has experienced decline of 28%, compared to the preceding three months.

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calloways.com revenue decline for last six months
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OVERVIEW
In October 2025, calloways.com achieved $226,059 in online sales, significantly surpassing the home and garden median of $117,921, while its conversion rate ranged between 2.00-2.50%, below the sector high of 3.47%. The average order value (AOV) was between $175-200, well under the category's high of $676, with 57,522 sessions noted, above the median of 30,856 but far from industry leader homedepot.com’s staggering 152,722,965 sessions. Overall, calloways.com demonstrated robust sales performance amidst competitive benchmarks in the home and garden sector.
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calloways.com competitors

In October 2025, calloways.com generated a revenue of $226,059 with 1,273 transactions and 57,522 sessions, boasting an Average Order Value (AOV) of $175-$200 and a conversion rate of 2.00-2.50%. In comparison to its competitors, chaletnursery.com had a revenue of $36,404 with 235 transactions and 13,411 sessions, an AOV of $150-$175, and a conversion rate of 1.50-2.00%. wilsonbrosgardens.com outperformed calloways.com with a revenue of $758,986, 5,187 transactions, and 329,725 sessions, but had a lower AOV of $125-$150 and a similar conversion rate of 1.50-2.00%. gardengoodsdirect.com had a revenue of $211,091 with 1,615 transactions and 171,930 sessions, a slightly lower AOV of $125-$150, but a lower conversion rate of 0.50-1.00%. In terms of revenue and sessions, naturehills.com surpassed calloways.com with $540,576 in revenue, 2,616 transactions, 147,563 sessions, and a higher AOV of $200-$225, but a similar conversion rate of 1.50-2.00%. Overall, calloways.com falls within the mid-range compared to its competitors in terms of revenue, transactions, sessions, AOV, and conversion rate.

chaletnursery.com screenshot
#1 chaletnursery.com
36.4K
Revenue
13.4K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
wilsonbrosgardens.com screenshot
#2 wilsonbrosgardens.com
759K
Revenue
329.7K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
gardengoodsdirect.com screenshot
#3 gardengoodsdirect.com
211.1K
Revenue
171.9K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
idiggreenacres.com screenshot
#4 idiggreenacres.com
104.8K
Revenue
74.3K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
naturehills.com screenshot
#5 naturehills.com
540.6K
Revenue
147.6K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
calloways.com vs top market performers
calloways.com
top retailers
conversion rate vs average order value for calloways.com and its competitors
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Revenue share by device at calloways.com

In October large majority of sales on calloways.com, 87% was finalized on desktop devices, with 13% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on calloways.com, 87% was finalized on desktop devices, with 13% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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calloways.com channels

Identify top traffic channels that drive growth for calloways.comand discover how performance of traffic channels has changed over time.

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calloways.com Google Ads spend

Evaluate calloways.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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calloways.com devices

Review calloways.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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calloways.com top markets

Explore calloways.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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calloways.com country & global rank

Assess the ranking of calloways.com among other retailers within its primary country and worldwide.

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