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Sep 2025
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Home/Insights/Retailers/capitolguitars.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for capitolguitars.comcapitolguitars.com

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289.7K
Revenue
Sep 25
23.5K
Sessions
Sep 25
0.5-1.0%
Conv. rate
Sep 25
$1700-1800
AOV
Sep 25
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capitolguitars.com Annual Revenue and Growth

capitolguitars.com's annual sales on its online store amounted to $582.6K in 2024, up 50%+ from the previous year. For 2025, revenue is expected to grow by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$582.6K
Annual growth forecast2024/2025
50%+
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eCommerce Revenue
capitolguitars.com revenue by year

capitolguitars.com's monthly revenueOVER TIME
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Over the past three months, capitolguitars.com revenue has experienced growth of 59%, compared to the preceding three months.

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capitolguitars.com revenue growth for last six months
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OVERVIEW
In September 2025, capitolguitars.com generated $289,686 in online sales, significantly surpassing the arts and entertainment/music industry median of $48,156, but trailing behind market leader reverb.com at $118,105,794; the site's conversion rate ranged from 0.50-1.00%, lower than the industry's high of 3.58% and above the low of 0.72%, while the average order value (AOV) stood at $1,700-1,725, far exceeding the high of $656; the website recorded 23,454 sessions, below the industry median of 16,222 and substantially lower than reverb.com’s 14,748,933 sessions.
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capitolguitars.com competitors

In September 2025, capitolguitars.com reported a revenue of $289,686 with 169 transactions and 23,454 sessions, resulting in an average order value (AOV) range of $1700-$1725 and a conversion rate of 0.50-1.00. When compared to its competitors, capitolguitars.com falls behind in terms of revenue, transactions, and sessions. Dean Guitars (deanguitars.com) leads the pack with a revenue of $1,341,192, 1,445 transactions, and 93,837 sessions, along with an AOV range of $925-$950 and a conversion rate of 1.50-2.00. Other competitors like Cream City Music (creamcitymusic.com) and The Music Farm (themusicfarm.com) also outperform capitolguitars.com in various metrics. Despite capitolguitars.com's decent AOV and conversion rate, it may need to increase its overall traffic and transactions to compete effectively in the online guitar market.

deanguitars.com screenshot
#1 deanguitars.com
1.3M
Revenue
93.8K
Sessions
1.5-2.0%
Conv. rate
$900-1000
AOV
nemusiccenter.com screenshot
#2 nemusiccenter.com
33.1K
Revenue
10.2K
Sessions
0.5-1.0%
Conv. rate
$600-700
AOV
larkguitars.com screenshot
#3 larkguitars.com
45.3K
Revenue
5.3K
Sessions
1.0-1.5%
Conv. rate
$700-800
AOV
creamcitymusic.com screenshot
#4 creamcitymusic.com
274.7K
Revenue
94.1K
Sessions
0.0-0.5%
Conv. rate
$800-900
AOV
themusicfarm.com screenshot
#5 themusicfarm.com
35.8K
Revenue
6.5K
Sessions
2.0-2.5%
Conv. rate
$250-275
AOV
capitolguitars.com vs top market performers
capitolguitars.com
top retailers
conversion rate vs average order value for capitolguitars.com and its competitors
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Revenue share by device at capitolguitars.com

In September large majority of sales on capitolguitars.com, 56% was finalized on desktop devices, with 44% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on capitolguitars.com, 56% was finalized on desktop devices, with 44% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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capitolguitars.com channels

Identify top traffic channels that drive growth for capitolguitars.comand discover how performance of traffic channels has changed over time.

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capitolguitars.com Google Ads spend

Evaluate capitolguitars.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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capitolguitars.com devices

Review capitolguitars.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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capitolguitars.com top markets

Explore capitolguitars.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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capitolguitars.com country & global rank

Assess the ranking of capitolguitars.com among other retailers within its primary country and worldwide.

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