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Dec 2025
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Home/Insights/Retailers/chaplins.co.uk
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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371.5K
Revenue
Dec 25
78.8K
Sessions
Dec 25
0.5-1.0%
Conv. rate
Dec 25
$800-900
AOV
Dec 25
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Designs that will accompany you through every season of life. In rooms designed to help you sleep better, work smarter and play harder. That’s the Chaplins Promise.

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chaplins.co.uk Annual Revenue and Growth

chaplins.co.uk's annual sales on its online store amounted to $4M in 2024, up 5-10% from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$4M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
chaplins.co.uk revenue by year

chaplins.co.uk's monthly revenueOVER TIME
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Over the past three months, chaplins.co.uk revenue has experienced growth of 84%, compared to the preceding three months.

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chaplins.co.uk revenue growth for last six months
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OVERVIEW
In December 2025, chaplins.co.uk generated $371,474 in online sales, significantly outperforming the FURNITURE median of $156,465, but falling short of the leading competitor, ikea.com, at $795,900,179; the site's conversion rate ranged from 0.50-1.00%, below the industry high of 2.0% yet above the low of 0.26%; its average order value (AOV) stood at $800-825, lower than the high of $1,208 but well above the low of $280; with 78,829 sessions, chaplins.co.uk surpassed the median of 37,321 sessions in its category.
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chaplins.co.uk competitors

In December 2025, chaplins.co.uk reported a revenue of $371,474 with 461 transactions and 78,829 sessions, boasting an average order value (AOV) of $800-$825 and a conversion rate of 0.50-1.00%. Comparing it to its competitors, nest.co.uk generated $447,336 in revenue with 507 transactions and 109,490 sessions, having an AOV of $875-$900 and a conversion rate of 0.00-0.50%. On the other hand, gomodern.co.uk lagged behind with a revenue of $134,009, 117 transactions, and 30,372 sessions, showcasing a higher AOV of $1125-$1150 but a lower conversion rate of 0.00-0.50%. twentytwentyone.com led the pack with a revenue of $506,830, 623 transactions, and 89,883 sessions, along with an AOV of $800-$825 and a conversion rate of 0.50-1.00%. Overall, chaplins.co.uk remained competitive in terms of revenue and conversion rate, closely matching the performance of twentytwentyone.com.

nest.co.uk screenshot
#1 nest.co.uk
447.3K
Revenue
109.5K
Sessions
0.0-0.5%
Conv. rate
$800-900
AOV
gomodern.co.uk screenshot
#2 gomodern.co.uk
134K
Revenue
30.4K
Sessions
0.0-0.5%
Conv. rate
$1100-1200
AOV
twentytwentyone.com screenshot
#3 twentytwentyone.com
506.8K
Revenue
89.9K
Sessions
0.5-1.0%
Conv. rate
$800-900
AOV
madeindesign.co.uk screenshot
#4 madeindesign.co.uk
444.4K
Revenue
114.9K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
skandium.com screenshot
#5 skandium.com
222.2K
Revenue
31.9K
Sessions
0.5-1.0%
Conv. rate
$700-800
AOV
chaplins.co.uk vs top market performers
chaplins.co.uk
top retailers
conversion rate vs average order value for chaplins.co.uk and its competitors
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Revenue share by device at chaplins.co.uk

In December large majority of sales on chaplins.co.uk, 90% was finalized on desktop devices, with 9.9% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on chaplins.co.uk, 90% was finalized on desktop devices, with 9.9% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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chaplins.co.uk channels

Identify top traffic channels that drive growth for chaplins.co.ukand discover how performance of traffic channels has changed over time.

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chaplins.co.uk Google Ads spend

Evaluate chaplins.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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chaplins.co.uk devices

Review chaplins.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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chaplins.co.uk top markets

Explore chaplins.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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chaplins.co.uk country & global rank

Assess the ranking of chaplins.co.uk among other retailers within its primary country and worldwide.

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