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May 2026
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Home/Insights/Retailers/chrono24.com
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

Favicon for chrono24.comchrono24.com

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96.4M
Revenue
May 26
6M
Sessions
May 26
0.5-1.0%
Conv. rate
May 26
$1600-1700
AOV
May 26
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Chrono24.com is an online platform that focuses on the trading of luxury watches. The website acts as a marketplace connecting buyers and sellers worldwide. It enables users to list, browse, and purchase a vast array of both new and pre-owned timepieces.

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chrono24.com Annual Revenue and Growth

chrono24.com's annual sales on its online store amounted to $875.1M in 2025, up 20-50% from the previous year. For 2026, revenue is expected to grow by 5-10%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$875.1M
Annual growth forecast2025/2026
5-10%
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eCommerce Revenue
chrono24.com revenue by year

chrono24.com's monthly revenueOVER TIME
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Over the past three months, chrono24.com revenue has experienced growth of 37%, compared to the preceding three months.

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chrono24.com revenue growth for last six months
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OVERVIEW
In May 2026, chrono24.com generated $96,378,099 in online sales, surpassing the median revenue of $94,611 in the LUXURY industry. With a conversion rate of 0.50-1.00%, it remains below the industry high of 2.79%. The Average Order Value (AOV) ranged from $1,625 to $1,650, significantly higher than the low of $89. The site attracted 6,029,678 sessions, notably lower than the top competitor swatch.com, which garnered 23,070,457 sessions, and well below the median of 27,072. Overall, Chrono24 maintains a competitive position in a thriving luxury market.
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chrono24.com competitors

In May 2026, chrono24.com led the luxury watch market with impressive metrics, generating $96,378,099 in revenue from 59,182 transactions across 6,029,678 sessions. It had an average order value (AOV) between $1,625 and $1,650, with a conversion rate of 0.50-1.00%. In contrast, jomashop.com, although having higher transaction volume at 205,240, reported lower revenue of $63,077,542 and a lower AOV of $300-325, with a stronger conversion rate of 1.50-2.00%. hodinkee.com generated $10,332,926 with 19,662 transactions and an AOV of $525-550, matching chrono24.com's conversion rate. Other competitors like swisswatchexpo.com, crownandcaliber.com, and monochrome-watches.com lagged significantly in revenue and transaction volume, with revenue ranging from just $1,420,584 to $2,473,062. This highlights chrono24.com’s dominant position in the luxury watch marketplace.

hodinkee.com screenshot
#1 hodinkee.com
10.3M
Revenue
2.4M
Sessions
0.5-1.0%
Conv. rate
$500-600
AOV
jomashop.com screenshot
#2 jomashop.com
63.1M
Revenue
11.8M
Sessions
1.5-2.0%
Conv. rate
$300-325
AOV
swisswatchexpo.com screenshot
#3 swisswatchexpo.com
2.5M
Revenue
663.4K
Sessions
0.0-0.5%
Conv. rate
$1100-1200
AOV
watchshopping.com screenshot
#4 watchshopping.com
3.9K
Revenue
223
Sessions
2.0-2.5%
Conv. rate
$800-900
AOV
crownandcaliber.com screenshot
#5 crownandcaliber.com
31.5K
Revenue
23.6K
Sessions
0.0-0.5%
Conv. rate
$1100-1200
AOV
chrono24.com vs top market performers
chrono24.com
top retailers
conversion rate vs average order value for chrono24.com and its competitors
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Revenue share by device at chrono24.com

In May large majority of sales on chrono24.com, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In May large majority of sales on chrono24.com, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries chrono24.com operates in

chrono24.com is tracked across 6 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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chrono24.com channels

Identify top traffic channels that drive growth for chrono24.comand discover how performance of traffic channels has changed over time.

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chrono24.com Google Ads spend

Evaluate chrono24.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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chrono24.com devices

Review chrono24.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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chrono24.com top markets

Explore chrono24.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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chrono24.com country & global rank

Assess the ranking of chrono24.com among other retailers within its primary country and worldwide.

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