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Dec 2025
All countries
Home/Insights/Retailers/chrono24.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for chrono24.comchrono24.com

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66.4M
Revenue
Dec 25
4.2M
Sessions
Dec 25
0.5-1.0%
Conv. rate
Dec 25
$1600-1700
AOV
Dec 25
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Chrono24.com is an online platform that focuses on the trading of luxury watches. The website acts as a marketplace connecting buyers and sellers worldwide. It enables users to list, browse, and purchase a vast array of both new and pre-owned timepieces.

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chrono24.com Annual Revenue and Growth

chrono24.com's annual sales on its online store amounted to $645M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to grow by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$645M
Annual growth forecast2024/2025
20-50%
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eCommerce Revenue
chrono24.com revenue by year

chrono24.com's monthly revenueOVER TIME
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Over the past three months, chrono24.com revenue has experienced decline of 5%, compared to the preceding three months.

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chrono24.com revenue decline for last six months
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OVERVIEW
In December 2025, chrono24.com, a leader in the LUXURY sector, generated $66,350,748 in revenue, significantly below the industry median of $96,622 and trailing the largest competitor, brilliantearth.com, at $94,034,501. The site achieved a conversion rate of 0.50-1.00%, within the lower range compared to the industry high of 2.83%. With an average order value (AOV) of $1,625-1,650, chrono24.com exceeds the industry average AOV of $973. Additionally, it attracted 4,157,326 sessions, substantially fewer than the leading store, pandora.net, which recorded 31,483,239 sessions.
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chrono24.com competitors

In December 2025, chrono24.com outperformed its competitors in terms of revenue, generating $66,350,748. The closest competitor, jomashop.com, followed with $72,375,700 in revenue. However, chrono24.com had a significantly lower number of transactions with 40,504 compared to jomashop.com's 231,656. In terms of sessions, chrono24.com had 4,157,326, falling between hodinkee.com with 1,921,137 and jomashop.com with 11,584,940. The Average Order Value (AOV) for chrono24.com ranged from $1625-1650, which was higher compared to most competitors. The conversion rate for chrono24.com was between 0.50-1.00, similar to other competitors except for jomashop.com with a higher conversion rate of 1.50-2.00. Overall, chrono24.com showed strong performance in revenue and AOV, but had lower transaction and session numbers compared to some competitors.

hodinkee.com screenshot
#1 hodinkee.com
8.3M
Revenue
1.9M
Sessions
0.5-1.0%
Conv. rate
$500-600
AOV
jomashop.com screenshot
#2 jomashop.com
72.4M
Revenue
11.6M
Sessions
1.5-2.0%
Conv. rate
$300-325
AOV
swisswatchexpo.com screenshot
#3 swisswatchexpo.com
2.9M
Revenue
989.5K
Sessions
0.0-0.5%
Conv. rate
$1100-1200
AOV
crownandcaliber.com screenshot
#4 crownandcaliber.com
20.8K
Revenue
25K
Sessions
0.0-0.5%
Conv. rate
$1200-1300
AOV
monochrome-watches.com screenshot
#5 monochrome-watches.com
963.5K
Revenue
1.4M
Sessions
0.0-0.5%
Conv. rate
$200-225
AOV
chrono24.com vs top market performers
chrono24.com
top retailers
conversion rate vs average order value for chrono24.com and its competitors
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Revenue share by device at chrono24.com

In December large majority of sales on chrono24.com, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on chrono24.com, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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chrono24.com channels

Identify top traffic channels that drive growth for chrono24.comand discover how performance of traffic channels has changed over time.

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chrono24.com Google Ads spend

Evaluate chrono24.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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chrono24.com devices

Review chrono24.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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chrono24.com top markets

Explore chrono24.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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chrono24.com country & global rank

Assess the ranking of chrono24.com among other retailers within its primary country and worldwide.

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