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May 2025

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TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

collins.co.uk

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614.3K

Revenue

221.8K

Sessions

1.0-1.5%

Conv. rate

$175-200

AOV

Main country of store: UNITED KINGDOM
Website category: EDUCATION
D2C

Collins.co.uk is a website that offers a wide range of educational and learning resources. They provide books and digital tools for subjects such as language, math, and science, with materials suitable for all age groups and levels of education.

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collins.co.uk's revenueOVER TIME
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Over the past three months, collins.co.uk revenue has experienced decline of 6.6%, compared to the preceding three months.

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collins.co.uk revenue decline for last six months

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OVERVIEW

In May 2025, collins.co.uk, a EDUCATION website, generated $614,349 in online sales, with a conversion rate of 1.00-1.50% and an AOV of $175-200. The website had 221,768 sessions, far less than the highest of 2,359,682 from jostens.com, and above the median of 8,372 in the category. The highest revenue in the category was $17,021,171 from jostens.com, with a very high conversion rate of 3.1% and a very high AOV of $397, while a very low AOV of $76 was also observed.

collins.co.uk competitors

In May 2025, collins.co.uk outperformed its competitor harpercollins.co.uk in terms of revenue, with collins.co.uk generating £614,349 compared to harpercollins.co.uk's £401,088. However, harpercollins.co.uk had a higher conversion rate of 1.50-2.00%, compared to collins.co.uk's 1.00-1.50%. Despite this, collins.co.uk had more transactions at 3,183, compared to harpercollins.co.uk's 3,042. In terms of sessions, collins.co.uk also had more at 221,768, compared to harpercollins.co.uk's 189,193. Additionally, collins.co.uk had a higher average order value (AOV) at £175-200, while harpercollins.co.uk had an AOV of £125-150. Overall, collins.co.uk demonstrated strong performance in revenue and transactions, despite a slightly lower conversion rate compared to its competitor in the book publishing industry.

#1 harpercollins.co.uk

401.1K

Revenue

189.2K

Sessions

1.5-2.0%

Conv. rate

$125-150

AOV

CLOSEST COMPETITORSby revenue

collins.co.uk

$614.3K

harpercollins.co.uk

TOP MARKET PERFORMERSby revenue

collins.co.uk

$614.3K

harpercollins.co.uk

collins.co.uk vs top market performers

collins.co.uk

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Revenue share by device at collins.co.uk

In May large majority of sales on collins.co.uk, 66% was finalized on desktop devices, with 34% of sales coming from mobile devices.

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collins.co.uk channels

Identify top traffic channels that drive growth for collins.co.ukand discover how performance of traffic channels has changed over time.

collins.co.uk Google Ads spend

Evaluate collins.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

collins.co.uk devices

Review collins.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

collins.co.uk top markets

Explore collins.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.