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Jul 2026
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Home/Insights/Retailers/coolerguys.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

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148.6K
Revenue
Jul 26
41.4K
Sessions
Jul 26
1.0-1.5%
Conv. rate
Jul 26
$250-275
AOV
Jul 26
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Coolerguys.com sells a variety of cooling products for computers and electronics. They offer computer fans, cooling kits, fan accessories, thermal compounds, and other related items. The website provides customers with a range of options to efficiently cool their devices, ensuring optimal performance and durability.

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coolerguys.com Annual Revenue and Growth

coolerguys.com's annual sales on its online store amounted to $2.4M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$2.4M
Annual growth forecast2025/2026
10-20%
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eCommerce Revenue
coolerguys.com revenue by year

coolerguys.com's monthly revenueOVER TIME
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Over the past three months, coolerguys.com revenue has experienced decline of 11%, compared to the preceding three months.

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coolerguys.com revenue decline for last six months
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OVERVIEW
In July 2026, coolerguys.com generated $149,000 in revenue from online sales, slightly below the average store in the computer hardware category, which earns around $158,000 monthly. The site's conversion rate is within the typical range at 1.00-1.50%, compared to the average store in the computer hardware category, which sees rates from 0.46% to 3.56%. Additionally, coolerguys.com has an average order value (AOV) of $250-275, comfortably within the category's typical AOV range of $153 to $900. With 41,400 sessions, coolerguys.com attracts more visitors than the average store in the computer hardware category, which sees about 33,700 sessions monthly.
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coolerguys.com competitors

In July 2026, coolerguys.com excels with a solid conversion rate of 1.00-1.50%, tying with performance-pcs.com and acinfinity.com. However, it ranks fifth among its competitors in revenue, generating $149,000 and trailing lian-li.com by $2.1 million. In terms of transactions, coolerguys.com also falls behind, with only 565 transactions compared to arctic.de's 6,029, creating a gap of 5,464 transactions. The site experiences 41,400 sessions, significantly lower than lian-li.com’s 1.4 million sessions. While coolerguys.com has a commendable average order value (AOV) ranging from $250-275, it still faces stiff competition from lian-li.com, which boasts an AOV of $850-875. Overall, despite a competitive conversion rate, coolerguys.com struggles against its competitors in key performance metrics.

arctic.de screenshot
#1 arctic.de
1.5M
Revenue
660.8K
Sessions
0.5-1.0%
Conv. rate
$225-250
AOV
lian-li.com screenshot
#2 lian-li.com
2.2M
Revenue
1.4M
Sessions
0.0-0.5%
Conv. rate
$800-900
AOV
performance-pcs.com screenshot
#3 performance-pcs.com
406.8K
Revenue
63.5K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
acinfinity.com screenshot
#4 acinfinity.com
1.4M
Revenue
348.3K
Sessions
1.0-1.5%
Conv. rate
$375-400
AOV
aerocooler.com screenshot
#5 aerocooler.com
27.2K
Revenue
9.1K
Sessions
0.5-1.0%
Conv. rate
$350-375
AOV
coolerguys.com vs top market performers
coolerguys.com
top retailers
conversion rate vs average order value for coolerguys.com and its competitors
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Industries coolerguys.com operates in

coolerguys.com is tracked across 3 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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coolerguys.com channels

Identify top traffic channels that drive growth for coolerguys.comand discover how performance of traffic channels has changed over time.

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coolerguys.com Google Ads spend

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coolerguys.com devices

Review coolerguys.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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coolerguys.com top markets

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coolerguys.com country & global rank

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