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Sep 2026
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Home/Insights/Retailers/coolerguys.com
TRANSACTION INTELLIGENCE - SEP 2026 GLOBALLY

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109.8K
Revenue
Sep 26
42.2K
Sessions
Sep 26
0.5-1.0%
Conv. rate
Sep 26
$250-275
AOV
Sep 26
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Coolerguys.com sells a variety of cooling products for computers and electronics. They offer computer fans, cooling kits, fan accessories, thermal compounds, and other related items. The website provides customers with a range of options to efficiently cool their devices, ensuring optimal performance and durability.

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coolerguys.com Annual Revenue and Growth

coolerguys.com's annual sales on its online store amounted to $2.4M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$2.4M
Annual growth forecast2025/2026
10-20%
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eCommerce Revenue
coolerguys.com revenue by year

coolerguys.com's monthly revenueOVER TIME
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Over the past three months, coolerguys.com revenue has experienced decline of 41%, compared to the preceding three months.

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coolerguys.com revenue decline for last six months
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OVERVIEW
coolerguys.com generated $110,000 in revenue for online sales in September 2026, which is below the average store in the computer hardware category that generates around $146,000 monthly. The site recorded a conversion rate of 0.50-1.00%, comfortably within the typical range of 0.43% to 3.89%. Its average order value (AOV) was between $250 and $275, also within the category's typical range of $152 to $890. With 42,200 sessions, coolerguys.com outperformed the average store in the computer hardware category, which sees around 32,000 sessions a month, highlighting its strong online presence.
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coolerguys.com competitors

coolerguys.com stands out with a conversion rate between 0.50-1.00%, comparable to some competitors. In September 2026, coolerguys.com generated $110,000 in revenue from 418 transactions and 42,200 sessions, ranking fifth among its peers. Its competitors, such as arctic.de, generated $1.4 million from 5,097 transactions across 575,000 sessions, demonstrating a significant lead in both revenue and transactions. lian-li.com, with $2 million in revenue and 2,192 transactions from 1.2 million sessions, also surpasses coolerguys.com considerably. performance-pcs.com slightly outperforms coolerguys.com with $295,000 in revenue and 767 transactions, while acinfinity.com matches lian-li.com’s success in revenue but leads with a higher transaction count. aerocooler.com, while trailing in revenue at $12,100, shares the same conversion rate as coolerguys.com. Overall, coolerguys.com performs decently, but it faces challenges in the competitive landscape.

arctic.de screenshot
#1 arctic.de
1.4M
Revenue
575.1K
Sessions
0.5-1.0%
Conv. rate
$250-275
AOV
lian-li.com screenshot
#2 lian-li.com
2M
Revenue
1.2M
Sessions
0.0-0.5%
Conv. rate
$900-1000
AOV
performance-pcs.com screenshot
#3 performance-pcs.com
295.2K
Revenue
73.1K
Sessions
1.0-1.5%
Conv. rate
$375-400
AOV
acinfinity.com screenshot
#4 acinfinity.com
1.4M
Revenue
324.4K
Sessions
1.0-1.5%
Conv. rate
$375-400
AOV
aerocooler.com screenshot
#5 aerocooler.com
12.1K
Revenue
4.5K
Sessions
0.5-1.0%
Conv. rate
$300-325
AOV
coolerguys.com vs top market performers
coolerguys.com
top retailers
conversion rate vs average order value for coolerguys.com and its competitors
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Industries coolerguys.com operates in

coolerguys.com is tracked across 3 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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coolerguys.com channels

Identify top traffic channels that drive growth for coolerguys.comand discover how performance of traffic channels has changed over time.

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coolerguys.com Google Ads spend

Evaluate coolerguys.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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coolerguys.com devices

Review coolerguys.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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coolerguys.com top markets

Explore coolerguys.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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coolerguys.com country & global rank

Assess the ranking of coolerguys.com among other retailers within its primary country and worldwide.

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