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Jul 2025
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Home/Insights/Retailers/coolerguys.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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230K
Revenue
55.6K
Sessions
1.0-1.5%
Conv. rate
$275-300
AOV
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Coolerguys.com sells a variety of cooling products for computers and electronics. They offer computer fans, cooling kits, fan accessories, thermal compounds, and other related items. The website provides customers with a range of options to efficiently cool their devices, ensuring optimal performance and durability.

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coolerguys.com's revenueOVER TIME
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Over the past three months, coolerguys.com revenue has experienced decline of 1.6%, compared to the preceding three months.

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coolerguys.com revenue decline for last six months
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OVERVIEW
coolerguys.com in the COMPUTERS AND TECHNOLOGY industry had a revenue of $230,021 with a median revenue of $177,727. The conversion rate was 1.00-1.50% compared to a very high 3.69% and a low 0.38%. AOV was $275-300 while the highest was $888 and the lowest $151. The website had 55,555 sessions, with the highest at 43,965,059 on lenovo.com and a median of 41,204 sessions in the industry.
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coolerguys.com competitors

In July 2025, coolerguys.com generated $230,021 in revenue from 774 transactions and 55,555 sessions with an average order value (AOV) of $275-300 and a conversion rate of 1.00-1.50%. In comparison, arctic.de led the pack with $1,594,805 in revenue from 7,334 transactions and 803,768 sessions, boasting an AOV of $200-225 and a conversion rate of 0.50-1.00%. lian-li.com followed closely behind with $1,549,498 in revenue from 2,030 transactions and 1,151,268 sessions, showcasing a high AOV of $750-775 but a low conversion rate of 0.00-0.50%. performance-pcs.com recorded $368,728 in revenue from 888 transactions and 86,247 sessions, with an AOV of $400-425 and a conversion rate matching coolerguys.com at 1.00-1.50%. acinfinity.com and aerocooler.com also held their own in the market, offering a similar range of revenue, transactions, sessions, AOV, and conversion rates.

arctic.de screenshot
#1 arctic.de
1.6M
Revenue
803.8K
Sessions
0.5-1.0%
Conv. rate
$200-225
AOV
lian-li.com screenshot
#2 lian-li.com
1.5M
Revenue
1.2M
Sessions
0.0-0.5%
Conv. rate
$700-800
AOV
performance-pcs.com screenshot
#3 performance-pcs.com
368.7K
Revenue
86.2K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
acinfinity.com screenshot
#4 acinfinity.com
991.1K
Revenue
324.8K
Sessions
0.5-1.0%
Conv. rate
$325-350
AOV
aerocooler.com screenshot
#5 aerocooler.com
35.7K
Revenue
14.8K
Sessions
0.5-1.0%
Conv. rate
$300-325
AOV
coolerguys.com vs top market performers
coolerguys.com
top retailers
conversion rate vs average order value for coolerguys.com and its competitors
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Revenue share by device at coolerguys.com

In July large majority of sales on coolerguys.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on coolerguys.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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coolerguys.com channels

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coolerguys.com Google Ads spend

Evaluate coolerguys.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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coolerguys.com devices

Review coolerguys.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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coolerguys.com top markets

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coolerguys.com country & global rank

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