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Aug 2026
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Home/Insights/Retailers/coolerguys.com
TRANSACTION INTELLIGENCE - AUG 2026 GLOBALLY

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155.6K
Revenue
Aug 26
43.2K
Sessions
Aug 26
1.0-1.5%
Conv. rate
Aug 26
$250-275
AOV
Aug 26
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Coolerguys.com sells a variety of cooling products for computers and electronics. They offer computer fans, cooling kits, fan accessories, thermal compounds, and other related items. The website provides customers with a range of options to efficiently cool their devices, ensuring optimal performance and durability.

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coolerguys.com Annual Revenue and Growth

coolerguys.com's annual sales on its online store amounted to $2.4M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$2.4M
Annual growth forecast2025/2026
10-20%
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eCommerce Revenue
coolerguys.com revenue by year

coolerguys.com's monthly revenueOVER TIME
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Over the past three months, coolerguys.com revenue has experienced decline of 39%, compared to the preceding three months.

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coolerguys.com revenue decline for last six months
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OVERVIEW
coolerguys.com generated $156,000 in revenue from online sales in August 2026, which is below the average store in the computer hardware category, generating around $190,000 monthly. Its conversion rate stands at 1.00-1.50%, which is within the category's typical range of 0.43% to 3.5%. The average order value (AOV) is $250-275, also within the typical range of $160 to $910. With 43,200 sessions, coolerguys.com outperforms the average store in the computer hardware category, which sees around 38,000 sessions monthly, but remains far behind the most-visited store, lenovo.com, at 43.2 million.
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coolerguys.com competitors

In August 2026, coolerguys.com stands out with a conversion rate between 1.00% and 1.50%, matching the performance of performance-pcs.com and acinfinity.com. However, coolerguys.com trails behind its competitors in terms of revenue, transactions, and sessions, ranking 5 of 6 across these metrics. It generated $156,000 from 586 transactions across 43,200 sessions, whereas arctic.de leads with $1.8 million in revenue from 6,874 transactions and 753,000 sessions. lian-li.com follows closely with $2.2 million, achieving the highest session count at 1.4 million. While coolerguys.com has an AOV ranging from $250 to $275, it is comparable to its competitors but cannot surpass the higher figures seen in stores like lian-li.com, which has an AOV of $900 to $925. Overall, coolerguys.com excels in conversion rates but lags behind in other key performance indicators.

arctic.de screenshot
#1 arctic.de
1.8M
Revenue
753.4K
Sessions
0.5-1.0%
Conv. rate
$250-275
AOV
lian-li.com screenshot
#2 lian-li.com
2.2M
Revenue
1.4M
Sessions
0.0-0.5%
Conv. rate
$900-1000
AOV
performance-pcs.com screenshot
#3 performance-pcs.com
352.7K
Revenue
81.8K
Sessions
1.0-1.5%
Conv. rate
$350-375
AOV
acinfinity.com screenshot
#4 acinfinity.com
1.3M
Revenue
324.4K
Sessions
1.0-1.5%
Conv. rate
$375-400
AOV
aerocooler.com screenshot
#5 aerocooler.com
27.7K
Revenue
7.2K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
coolerguys.com vs top market performers
coolerguys.com
top retailers
conversion rate vs average order value for coolerguys.com and its competitors
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Industries coolerguys.com operates in

coolerguys.com is tracked across 3 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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coolerguys.com channels

Identify top traffic channels that drive growth for coolerguys.comand discover how performance of traffic channels has changed over time.

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coolerguys.com Google Ads spend

Evaluate coolerguys.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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coolerguys.com devices

Review coolerguys.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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coolerguys.com top markets

Explore coolerguys.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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coolerguys.com country & global rank

Assess the ranking of coolerguys.com among other retailers within its primary country and worldwide.

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