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Sep 2025

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Home/Insights/Retailers/coolstuff.de

TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

coolstuff.de

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83K

Revenue

Sep 25

45K

Sessions

Sep 25

1.5-2.0%

Conv. rate

Sep 25

$75-100

AOV

Sep 25

Main country of store: GERMANY
Website category: E COMMERCE AND SHOPPING

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coolstuff.de's monthly revenueOVER TIME
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Over the past three months, coolstuff.de revenue has experienced growth of 3.4%, compared to the preceding three months.

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coolstuff.de revenue growth for last six months

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OVERVIEW

In September 2025, coolstuff.de generated $83,018 in revenue from online sales, surpassing the industry median of $81,105, while its conversion rate ranged from 1.50-2.00%, below the high benchmark of 3.72%. The average order value (AOV) was between $75-100, considerably lower than the high of $351. With 45,008 sessions, coolstuff.de's traffic is above the industry median of 37,786 but far from the leader, michaels.com, which recorded 30,281,186 sessions. Overall, coolstuff.de demonstrates solid performance metrics in the competitive e-commerce landscape, highlighting potential growth areas in conversion and AOV.

coolstuff.de competitors

In September 2025, coolstuff.de had a revenue of 83,018 with 860 transactions and 45,008 sessions. Its average order value (AOV) ranged between 75-100, and the conversion rate was 1.50-2.00. In comparison, radbag.de had higher revenue at 152,522 with 2,382 transactions and 53,457 sessions, boasting a higher conversion rate of 4.00-4.50. monsterzeug.de stood out with revenue of 255,910 from 843 transactions and 87,262 sessions, featuring a high AOV of 300-325. geschenke24.de and geschenke-online.de also surpassed coolstuff.de in revenue and transactions, showcasing strong AOV and conversion rates. However, coolstuff.de was able to compete effectively with geschenkefuerfreunde.de, having similar revenue and AOV, but a slightly lower conversion rate. Overall, coolstuff.de's performance fell within a competitive range among its industry counterparts.

#1 radbag.de

152.5K

Revenue

53.5K

Sessions

4.0-4.5%

Conv. rate

$50-75

AOV

#2 monsterzeug.de

255.9K

Revenue

87.3K

Sessions

0.5-1.0%

Conv. rate

$300-325

AOV

#3 geschenke24.de

137.3K

Revenue

74.2K

Sessions

3.0-3.5%

Conv. rate

$50-75

AOV

#4 geschenkefuerfreunde.de

57.6K

Revenue

46.1K

Sessions

1.0-1.5%

Conv. rate

$75-100

AOV

#5 geschenke-online.de

295.8K

Revenue

129.9K

Sessions

3.0-3.5%

Conv. rate

$50-75

AOV

CLOSEST COMPETITORSby revenue

yoursurprise.de

beerpong.de

fancygifts.de

TOP MARKET PERFORMERSby revenue

geschenkefuerfreunde.de

yoursurprise.de

coolstuff.de vs top market performers

coolstuff.de

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Revenue share by device at coolstuff.de

In September large majority of sales on coolstuff.de, 67% was finalized on desktop devices, with 33% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

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coolstuff.de channels

Identify top traffic channels that drive growth for coolstuff.deand discover how performance of traffic channels has changed over time.

coolstuff.de Google Ads spend

Evaluate coolstuff.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

coolstuff.de devices

Review coolstuff.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

coolstuff.de top markets

Explore coolstuff.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.