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Dec 2025
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Home/Insights/Retailers/craftoutlet.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for craftoutlet.comcraftoutlet.com

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386.6K
Revenue
Dec 25
130.3K
Sessions
Dec 25
2.5-3.0%
Conv. rate
Dec 25
$100-125
AOV
Dec 25
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

CraftOutlet.com sells craft and floral supplies online. We offer a huge selection of ribbon, deco mesh, wreath forms, burlap and more. Wholesale pricing to the public.

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craftoutlet.com's monthly revenueOVER TIME
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Over the past three months, craftoutlet.com revenue has experienced decline of 31%, compared to the preceding three months.

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craftoutlet.com revenue decline for last six months
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OVERVIEW
In December 2025, craftoutlet.com generated $386,633 in online sales, significantly above the home and garden median of $114,229, with a conversion rate between 2.50-3.00%, just shy of the category high of 3.32%. The average order value (AOV) ranged from $100-125, below the category high of $667 but above the low of $88. The site recorded 130,350 sessions, outperforming the median of 33,723, yet far behind homedepot.com's impressive 141,891,489 sessions, indicating craftoutlet.com's solid performance within the competitive home and garden industry.
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craftoutlet.com competitors

In December 2025, craftoutlet.com generated $386,633 in revenue from 3,824 transactions and 130,350 sessions, with an average order value (AOV) of $100-$125 and a conversion rate of 2.50-3.00%. In comparison, bbcrafts.com had revenue of $70,043 from 709 transactions and 27,824 sessions, with an AOV of $75-$100 and a conversion rate matching craftoutlet.com. mayarts.com generated $83,594 from 435 transactions and 13,775 sessions, with an AOV of $175-$200 and a conversion rate of 3.00-3.50%. papermart.com outperformed with revenue of $4,952,843 from 16,122 transactions and 309,028 sessions, boasting an AOV of $300-$325 and a conversion rate of 5.00-5.50%. Similarly, nashvillewraps.com achieved revenue of $4,647,260 from 9,212 transactions and 117,421 sessions, with an AOV of $500-$525 and a high conversion rate of 7.50-8.00%. craftoutlet.com holds its ground with competitors in terms of conversion rate but lags behind in revenue and AOV metrics.

bbcrafts.com screenshot
#1 bbcrafts.com
70K
Revenue
27.8K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
mayarts.com screenshot
#2 mayarts.com
83.6K
Revenue
13.8K
Sessions
3.0-3.5%
Conv. rate
$175-200
AOV
papermart.com screenshot
#3 papermart.com
5M
Revenue
309K
Sessions
5.0-5.5%
Conv. rate
$300-325
AOV
nashvillewraps.com screenshot
#4 nashvillewraps.com
4.6M
Revenue
117.4K
Sessions
7.5-8.0%
Conv. rate
$500-600
AOV
save-on-crafts.com screenshot
#5 save-on-crafts.com
15.5K
Revenue
16.7K
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
craftoutlet.com vs top market performers
craftoutlet.com
top retailers
conversion rate vs average order value for craftoutlet.com and its competitors
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Revenue share by device at craftoutlet.com

In December large majority of sales on craftoutlet.com, 89% was finalized on desktop devices, with 11% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on craftoutlet.com, 89% was finalized on desktop devices, with 11% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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craftoutlet.com channels

Identify top traffic channels that drive growth for craftoutlet.comand discover how performance of traffic channels has changed over time.

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craftoutlet.com Google Ads spend

Evaluate craftoutlet.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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craftoutlet.com devices

Review craftoutlet.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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craftoutlet.com top markets

Explore craftoutlet.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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craftoutlet.com country & global rank

Assess the ranking of craftoutlet.com among other retailers within its primary country and worldwide.

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