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Nov 2025
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Home/Insights/Retailers/craftoutlet.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

Favicon for craftoutlet.comcraftoutlet.com

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674.6K
Revenue
Nov 25
209.2K
Sessions
Nov 25
2.5-3.0%
Conv. rate
Nov 25
$100-125
AOV
Nov 25
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

CraftOutlet.com sells craft and floral supplies online. We offer a huge selection of ribbon, deco mesh, wreath forms, burlap and more. Wholesale pricing to the public.

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craftoutlet.com's monthly revenueOVER TIME
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Over the past three months, craftoutlet.com revenue has experienced decline of 22%, compared to the preceding three months.

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craftoutlet.com revenue decline for last six months
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OVERVIEW
In November 2025, craftoutlet.com generated $674,572 in online sales, significantly surpassing the home_and_garden median of $122,040, though still distant from industry leader homedepot.com's $1.6 billion. The site's conversion rate of 2.50-3.00% falls short of the high benchmark of 3.53%, while its average order value (AOV) ranges from $100-125, considerably lower than the category's peak of $672. With 209,171 sessions, craftoutlet.com performs well compared to the median of 32,500, yet is far behind the dominant 171 million sessions recorded by homedepot.com, highlighting both strengths and growth opportunities in this competitive landscape.
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craftoutlet.com competitors

In November 2025, craftoutlet.com generated $674,572 in revenue from 6,267 transactions and 209,171 sessions, with an average order value (AOV) of $100-125 and a conversion rate of 2.50-3.00%. Compared to its competitors, craftoutlet.com falls behind in terms of revenue, transactions, and sessions. For example, papermart.com leads the pack with $6,270,131 in revenue from 17,520 transactions and 307,148 sessions, boasting a higher AOV of $350-375 and a conversion rate of 5.50-6.00%. Similarly, nashvillewraps.com also outperforms craftoutlet.com with $5,639,458 in revenue from 9,496 transactions and 118,652 sessions, along with an AOV of $575-600 and a conversion rate of 7.50-8.00%. While craftoutlet.com maintains competitive AOV and conversion rates, it lags behind its competitors in terms of overall performance metrics.

bbcrafts.com screenshot
#1 bbcrafts.com
89.8K
Revenue
31.2K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
mayarts.com screenshot
#2 mayarts.com
119.8K
Revenue
19.3K
Sessions
3.0-3.5%
Conv. rate
$175-200
AOV
papermart.com screenshot
#3 papermart.com
6.3M
Revenue
307.1K
Sessions
5.5-6.0%
Conv. rate
$350-375
AOV
nashvillewraps.com screenshot
#4 nashvillewraps.com
5.6M
Revenue
118.7K
Sessions
8.0-8.5%
Conv. rate
$500-600
AOV
save-on-crafts.com screenshot
#5 save-on-crafts.com
3.7K
Revenue
12.4K
Sessions
0.0-0.5%
Conv. rate
$100-125
AOV
craftoutlet.com vs top market performers
craftoutlet.com
top retailers
conversion rate vs average order value for craftoutlet.com and its competitors
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Revenue share by device at craftoutlet.com

In November large majority of sales on craftoutlet.com, 89% was finalized on desktop devices, with 11% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on craftoutlet.com, 89% was finalized on desktop devices, with 11% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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craftoutlet.com channels

Identify top traffic channels that drive growth for craftoutlet.comand discover how performance of traffic channels has changed over time.

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craftoutlet.com Google Ads spend

Evaluate craftoutlet.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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craftoutlet.com devices

Review craftoutlet.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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craftoutlet.com top markets

Explore craftoutlet.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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craftoutlet.com country & global rank

Assess the ranking of craftoutlet.com among other retailers within its primary country and worldwide.

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